Experience

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  Cuauhtémoc-moctezuma

  Sept 2009 - Nov 2010

  Regional logistics leader

  - Improved the efficiency of the transportation routes also the operations of the sales offices and distribution centers saving cost around 10 to 15% as leader in Jalisco and Colima then in San Luis Potosí, Aguascalientes and Zacatecas.- Implemented the “Route to Market” strategy of the sales and distribution departments eliminating not profitable customers improving the routes efficiency around 15%.- Organized the restructuring process with the sales supervisors and chiefs of distribution in the region before the sale to Heineken. Show less

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  Sintec

  Dec 2010 - Jul 2013

  Supply chain management consultant

  - Evaluated a new facility location in Colombia and the definition of the best strategy to reach the target service level.- Led planners and the internal consultants in the implementation of the S&OP.- Coached the internal consultants to use the advanced planning software.- Improved the S&OP process through automation reducing the run time from 15 days to less than one day.

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  Amazon

  Jun 2015 - Aug 2015

  Mba summer intern

  - Created a new product for sellers before the launching to increase revenues, selection and number of sellers in the marketplace.- Coordinated the definition, implementation and the succession of the project with the sponsor and all the departments involved.

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  Vapemex

  Jul 2016 - now

  Ceo / founder

  - Established the first company with permit to import and commercialize vape products in México.- Developed the marketing strategy defining the customer segments and the marketing mix increasing the revenues at annual growth rate of 75% during the first 5 years.- Introduced digital marketing and ecommerce implementation for all brands in the group.- Run the organizational structure and defined the KPIs.- Accomplished the R&R definition and the compensation package for each position. Show less

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  Urrea: tecnología para vivir el agua

  Aug 2016 - Oct 2017

  - Reimplementation of the S&OP process increasing the service level to 85%. - Increased the new products sales ratio from 15% to 21% of the total sales.

  • Logistics Manager

    Feb 2017 - Oct 2017

  • Marketing Manager

    Aug 2016 - Feb 2017
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  Karajillo coffee hunters

  Aug 2022 - now

  Co-founder

  - Found coffee producers with unique coffee beans in Mexico to export to USA.- Defined the export - import process to USA.- Changed the business model to subscription and focused on traders as consumers.