
Timeline
About me
Public Relations & Brand Activation Intern Asuransi Astra | ex Corporate Communications Intern Astra International | Marketing Communications Specialist | Social Media Specialist
Education

Sma negeri 42 jakarta
-Social sciences
Diponegoro university
-Information and public relations public relations 3.89/4.00 (cgpa)Activities and Societies: - Head Of Publications, Documentation, & Decoration Festival Film Inhum 2022 - Young Staff Department of Talent & Interest Himpunan Mahasiswa Inhum 2022 - Public Relations For We Fest 2022 - Pendidikan Karakter (Pendikar) 2021 - Latihan Keterampilan Manajemen Mahasiswa Tingkat PraDasar 2021 - Research School 2021 - Leadership Training 2021 Honors & Awards: 1st Place Reels Competition "Be Better with AI" by PERHUMAS MUDA 2nd Place Tiktok & Reels Video Competition by Bank Indonesia Central Java Certifications:Marketing Communications Specialist by BNSPDigital Retail Marketing by BNSP
Experience

Instagram
May 2020 - May 2020Instagram filters maker (effects)Instagram Filters Maker

Bittersweet by najla karir
Dec 2020 - Jun 2021Social media specialistAs a social media strategist, my role revolves around devising strategies and marketing plans to reach our objectives effectively. I handle the creation of engaging content and comprehensive plans, ensuring they resonate with our target audience. This includes coming up with out-of-the-box ideas and writing captivating captions to enhance engagement. Additionally, I oversee the setup and management of social media advertising campaigns on platforms such as Instagram and TikTok, ensuring our message reaches the right audience at the right time. Show less

Female daily network
May 2023 - Mar 2024Social media marketing specialistDuring my time as a Social Media Marketing for X Beauty, I had the incredible opportunity to attend two of Southeast Asia's biggest beauty events: Jakarta X Beauty and Yogyakarta X Beauty. For X Beauty's social media channels, I spearheaded the creation, included filming every booth and event segment, then editing and uploading those videos to capture the event's energy. I actively interacted with the audience, answering their questions and fostering a vibrant online community. My contributions didn't stop there – I also designed eye-catching social media graphics and posts to promote the events. Collaborating with influencers further amplified the reach, while tracking social media mentions and hashtags allowed for real-time adjustments. The culmination of these efforts translated to a significant increase in brand awareness for X Beauty, generating leads, sales, and fostering strong relationships with influencers and customers. Building a positive online presence for X Beauty was incredibly rewarding, and I'm confident my work played a vital role in making these events a resounding success.Social Media Marketing of YOGYAKARTA X BEAUTY 2023 (May) and JAKARTA X BEAUTY 2023 (August). Show less

Rahasia gadis
Sept 2023 - Sept 2023Kol specialistAs a KOL Specialist for Brandon Salim, Kokoh Kembar, and other notable figures at The Girl Fest 2023 by Rahasia Gadis and RANS Entertainment, an individual plays a crucial role in managing and leveraging the influence of Key Opinion Leaders (KOLs) to enhance brand awareness, engagement, and overall event success. In essence, a KOL Specialist serves as a strategic partner, leveraging the power of influencer marketing to amplify brand presence, drive engagement, and achieve event goals. Their expertise in identifying, collaborating with, and managing KOLs contributes significantly to the success of marketing campaigns and brand initiatives. Show less

Pt astra international tbk
Dec 2023 - Mar 2024Corporate communicationsInternal Communication - Corporate Communications Department- Internal Relations with Internal Astra Head Office & Astra's Group - Corporate Publications & Internal Communications Channels- Corporate Event Management- Manage Museum & Galeri Astra- Internal DatabasedDuring my internship, I was deeply involved in the production of ASTRA MAGZ, a magazine showcasing business developments and updates on companies affiliated with Astra. Originally a monthly print publication, the magazine transitioned to a digital format due to the Covid-19 pandemic. I collaborated not only with Corporate Communication but also engaged with over 50 subsidiaries of Astra. My aim was to immerse myself in the magazine production process, despite it being an internal publication, and to gain a comprehensive understanding of the professional landscape. Additionally, I actively participated in numerous Astra-organized events and collaborations, such as the 67th Astra Anniversary Internal Event, the 17th Anniversary of the RAN Music Group in partnership with Astra, the Astra Corporate Affairs Awards, the Astra Photo Contest, the Pewarta Award Astra, and Find Your New Spirit with GAC in Commemoration of Astra’s 67th Anniversary, among others. Show less

Asuransi astra
Sept 2024 - Apr 2025Public relations & brand activationPublic Relation, Marketing Communication & Event Department
Licenses & Certifications

Pertemuan humas muda 2023
PerhumasJan 2023
Latihan keterampilan manajemen mahasiswa tingkat pra dasar
HimaformasSept 2021
Pengenalan kehidupan kampus bagi mahasiswa baru (pkkmb)
Diponegoro universityAug 2021
Marketing communications specialist
Badan nasional sertifikasi profesiMay 2023
Research school 1
HimaformasOct 2021
Digital retail marketing
Badan nasional sertifikasi profesiMay 2024
Pendidikan karakter (pendikar)
Diponegoro universityAug 2021
Leadership training
HimaformasNov 2021
Honors & Awards
- Awarded to Anisya B.Reels Competition “Be Better with AI” PERHUMAS Muda Sep 2023 Winning 1st place in the reels competition with the theme “Be Better with AI” organized by PERHUMAS Muda Indonesia. PERHUMAS Muda, as a youth organization that focuses on Public Relations, is trying to increase Generation Z’s understanding of AI. The announcement of the winners was held in conjunction with the National Talkshow entitled “Gen Z Views On AI; Ideas, Insight, Impact,” which will be held on September 1 2023, at the Ranggawarsita Museum Semarang
- Awarded to Anisya B.Tiktok and Reels Video Competition Bank Indonesia Jawa Tengah Apr 2023 Winning 2nd Place Of Tiktok and Reels Competition by Bank Indonesia Jawa Tengah
- Awarded to Anisya B.Top 10 Cab. Film Pendek - Festival Lomba Seni Siswa Nasional (FLS2N) Dinas Pendidikan Provinsi DKI Jakarta Top 10 Festival Lomba Seni Siswa Tingkat Nasional Cabang Film Pendek
Volunteer Experience
Public Relations
Issued by HIMAFORMAS
Associated with Anisya B.Head Of Publication, Decoration, and Documentation
Issued by HIMAFORMAS on May 2022
Associated with Anisya B.Lenggang Nyai Dancer
Issued by Kementerian Pendidikan dan Kebudayaan (Ministry of Education and Culture Republic of Indonesia) on May 2019
Associated with Anisya B.
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