Oana Agili

Experience

• 

  Mercury360

  Jan 2001 - Jan 2009

  • Led key communication projects, from concept to execution, for Coca-Cola, Western Union, Nestle, and Dr.Oetker• Identified opportunities to fulfill clients’ marketing plans and negotiated budgets and timings• Supervised Account Managers into completion of small and medium projects • Managed all marketing campaigns for Western Union and Coca-Cola (consumer promotions, loyalty campaigns, trade marketing campaigns, in-store promotions and marketing materials), focusing on drafting timings, budgets and liaising with stakeholders• Daily interaction with clients on specific tasks related to the project• Guided the Account Executive into completion of the assigned tasks • Implemented small and medium BTL campaigns for Coca-Cola and P&G• Executed all tasks related to the projects assigned with excellent results• Coordinated the output of the other departments towards clients• Drafted budgets and timings and met the deadlines, while dealing with different tasks and a large number of projects • Coordinated direct marketing projects (mailings, consumer promotions, trade programs) for Coca-Cola, Raiffeisen Bank, P&G, and Nestle• Developed budgets, timings and prepared legal aspects related to projects• Managed human resources allocation and supervising

  • Senior Account Manager

    Jan 2007 - Jan 2009

  • Account Manager

    Jan 2006 - Jan 2007

  • Account Executive

    Jan 2005 - Jan 2006

  • Project Leader

    Jan 2001 - Jan 2005
• 

  Mercury360

  Jan 2009 - Jan 2013

  Account Director

  • Planned and implemented complex marketing campaigns to raise awareness, boost sales or increase loyalty for clients like Coca-Cola, Nestle, Dr. Oetker or Tetra Pak• Developed and implemented high-impact strategies for business development and ensured key performance indicators accomplishment• Maintained strong long-term relationships with clients• Negotiated contracts and budgets• Ran a structure of four subordinates, coached, trained and supervised in performing daily tasks

• 

  ART-A-PORTER, www.artaporter.ro

  Jan 2013 - Jan 2014

  Owner

  • Covered operational, financial, sales and marketing roles• E-commerce website development and administration• Developed and implemented marketing strategies for brand awareness and lead generation (Google AdWords, Facebook PPC, SEO, affiliate marketing)

• 

  Qualitance

  Jan 2014 - Jan 2018

  Brand Engagement Manager

  • Developed the marketing strategy for the department to support the company’s overall objectives and oversee its day-to-day implementation• Planned and organized marketing functions and operations (branding, brand communication, digital marketing, content marketing, PR, etc.)• Designed and coordinated all online and offline campaigns (PPC ads, remarketing, video production, emailing, events, print advertising)• Built a highly efficient team of marketing professionals• Collaborated with external agencies/providers and internal design teams• Created a solid network of strategic partners• Implemented a metric-based system for evaluating campaign results• Responsible for administrating the annual marketing budget Zobrazit méně

• 

  Crossover for Work

  Jan 2018 - Jan 2021

  Marketing Communications Director

  • Creation of the overall marketing strategy and vision for ZephyrTel, a telecom company providing a wide portfolio of software products to operators• Managed the day-to-day plan of marketing programs, including integrated campaign management, email marketing, events, and online programs to increase brand awareness and generate demand• Owner and manager of the brand experience, visual identity, website, and social media channels• Coordination of all PR and industry analysts' activities• Managed the creation and publishing of all marketing materials in line with the marketing strategy• Worked closely with Product Marketing Managers to integrate products under the ZephyrTel corporate brand, develop collateral and roll out product offers• Coordinated all agencies (design, web, PR, video production) Zobrazit méně

• 

  Freelance

  Jan 2021 - now

  Independent Marketing Consultant

  Working with global customers from various industries such as software, telecommunications, and coaching to drive growth through integrated marketing.

• 

  Behind The Scenes Studio

  Jan 2024 - Jan 2025

  Head of Marketing
• 

  More Staffing LLC

  Jan 2024 - Jan 2025

  Fractional Marketing Director
• 

  VertiGIS

  Jan 2025 - now

  Marketing Director, Telecommunications