
Aishwarya Singh
Volunteer

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About me
Optimizing Operations at Mastercard | Lead Analyst with Expertise in Process Optimization & Strategic Insights
Education

University of Strathclyde
2021 - 2022Master of Science - MS MarketingStudying MSc Marketing at Strathclyde Business School offered me an opportunity to study at a pioneering internationally-renowned academic organization that develops the business minds of tomorrow.

University of Mumbai
2017 - 2020Bachelor's of Mass Media Mass Communication/Media Studies A+Pursuing my Bachelor’s in Mass Media enabled me to gain familiarity with the elementals of digital marketing. Courses such as Digital Media, The Principles and Practice of Direct Marketing, Brand Building, Advertising Design, Advanced Computers and Principles of Management and Marketing helped me to understand the fundamentals of mass communication, media planning and buying, conducting campaign management for marketing initiatives, producing marketing and promotional materials, monitoring and… Show more Pursuing my Bachelor’s in Mass Media enabled me to gain familiarity with the elementals of digital marketing. Courses such as Digital Media, The Principles and Practice of Direct Marketing, Brand Building, Advertising Design, Advanced Computers and Principles of Management and Marketing helped me to understand the fundamentals of mass communication, media planning and buying, conducting campaign management for marketing initiatives, producing marketing and promotional materials, monitoring and managing social media and producing internal communications. Moreover, the course on Market Research provided a comprehensive understanding of the art of designing various surveys for understanding consumer behavior. Overall, I ranked among the top 1 percent in my department, with a CGPA of 9.03 out of 10. Show less
Experience

Make-A-Wish India
Feb 2018 - Feb 2019VolunteerA healthy participation in extra-curricular activities helped me develop empathy and interpersonal skills, both of which are vital for a good marketer. I joined a US-based NGO named 'Make-A-Wish Foundation' where I volunteered to help kids who suffer from critical illness.

Expertmile.com
Jul 2019 - Dec 2019Digital Marketing InternI worked as a Digital Marketing Intern in various fields like SEO, SEM, SMM, Email Marketing Keyword Research. During my coursework, I wanted to put the theoretical knowledge I gained and understand how the industry works. My day-to-day work has motivated me to move ahead in this path to obtain the necessary skills and techniques. Hence, pursuing the same to enhance my skills and showcase them in future endeavors.

Pursuit Marketing
Sept 2021 - Jan 2022Direct Marketing ExecutiveI had the opportunity to work with the NHS, Scotland to streamline their marketing processes, focusing on improving efficiency and enhancing campaign effectiveness.

Barclays UK
Jan 2023 - Jul 2024Private Bank
Mastercard
Feb 2025 - nowLead Operations Analyst
Licenses & Certifications

Social Media Marketing
HubSpot
Introduction to Marketing
University of PennsylvaniaMar 2020.webp)
IMUN Online Conference 22.0
International Model United Nations Association (IMUNA)Sept 2020
The Fundamentals of Digital Marketing
GoogleJul 2020
Marketing in a Digital World
University of Illinois at Urbana-ChampaignJan 2020
Digital Marketing Training Master's Program
The Digital Marketing AssociationAug 2018
Brand Management: Aligning Business, Brand and Behavior
University of LondonJul 2020
Honors & Awards
- Awarded to Aishwarya SinghVolunteer at NGO Government of India Feb 2019 Helped to fulfill the final wishes of kids who suffered from critical illness.
Volunteer Experience
Student Volunteer
Issued by Make-A-Wish America on Feb 2018
Associated with Aishwarya Singh
Languages
- enEnglish
- hiHindi
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