Aishwarya Singh

Aishwarya Singh

Volunteer

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  • Timeline

  • About me

    Optimizing Operations at Mastercard | Lead Analyst with Expertise in Process Optimization & Strategic Insights

  • Education

    • University of Strathclyde

      2021 - 2022
      Master of Science - MS Marketing

      Studying MSc Marketing at Strathclyde Business School offered me an opportunity to study at a pioneering internationally-renowned academic organization that develops the business minds of tomorrow.

    • University of Mumbai

      2017 - 2020
      Bachelor's of Mass Media Mass Communication/Media Studies A+

      Pursuing my Bachelor’s in Mass Media enabled me to gain familiarity with the elementals of digital marketing. Courses such as Digital Media, The Principles and Practice of Direct Marketing, Brand Building, Advertising Design, Advanced Computers and Principles of Management and Marketing helped me to understand the fundamentals of mass communication, media planning and buying, conducting campaign management for marketing initiatives, producing marketing and promotional materials, monitoring and… Show more Pursuing my Bachelor’s in Mass Media enabled me to gain familiarity with the elementals of digital marketing. Courses such as Digital Media, The Principles and Practice of Direct Marketing, Brand Building, Advertising Design, Advanced Computers and Principles of Management and Marketing helped me to understand the fundamentals of mass communication, media planning and buying, conducting campaign management for marketing initiatives, producing marketing and promotional materials, monitoring and managing social media and producing internal communications. Moreover, the course on Market Research provided a comprehensive understanding of the art of designing various surveys for understanding consumer behavior. Overall, I ranked among the top 1 percent in my department, with a CGPA of 9.03 out of 10. Show less

  • Experience

    • Make-A-Wish India

      Feb 2018 - Feb 2019
      Volunteer

      A healthy participation in extra-curricular activities helped me develop empathy and interpersonal skills, both of which are vital for a good marketer. I joined a US-based NGO named 'Make-A-Wish Foundation' where I volunteered to help kids who suffer from critical illness.

    • Expertmile.com

      Jul 2019 - Dec 2019
      Digital Marketing Intern

      I worked as a Digital Marketing Intern in various fields like SEO, SEM, SMM, Email Marketing Keyword Research. During my coursework, I wanted to put the theoretical knowledge I gained and understand how the industry works. My day-to-day work has motivated me to move ahead in this path to obtain the necessary skills and techniques. Hence, pursuing the same to enhance my skills and showcase them in future endeavors.

    • Pursuit Marketing

      Sept 2021 - Jan 2022
      Direct Marketing Executive

      I had the opportunity to work with the NHS, Scotland to streamline their marketing processes, focusing on improving efficiency and enhancing campaign effectiveness.

    • Barclays UK

      Jan 2023 - Jul 2024
      Private Bank
    • Mastercard

      Feb 2025 - now
      Lead Operations Analyst
  • Licenses & Certifications

    • Social Media Marketing

      HubSpot
    • Introduction to Marketing

      University of Pennsylvania
      Mar 2020
    • IMUN Online Conference 22.0

      International Model United Nations Association (IMUNA)
      Sept 2020
    • The Fundamentals of Digital Marketing

      Google
      Jul 2020
    • Marketing in a Digital World

      University of Illinois at Urbana-Champaign
      Jan 2020
    • Digital Marketing Training Master's Program

      The Digital Marketing Association
      Aug 2018
    • Brand Management: Aligning Business, Brand and Behavior

      University of London
      Jul 2020
  • Honors & Awards

    • Awarded to Aishwarya Singh
      Volunteer at NGO Government of India Feb 2019 Helped to fulfill the final wishes of kids who suffered from critical illness.
  • Volunteer Experience

    • Student Volunteer

      Issued by Make-A-Wish America on Feb 2018
      Make-A-Wish AmericaAssociated with Aishwarya Singh