
Timeline
About me
Senior Marketing Manager at the American Pharmacists Association
Education

Liberty university
2019 - 2020Master of business administration - mbaMBA with a concentration in marketing. Graduated Magna Cum Laude.

George mason university
2011 - 2015Bachelor of arts - ba communication and media studiesActivities and Societies: National Society of Collegiate Scholars, Tau Kappa Epsilon, The Fourth Estate, WGMU Radio
Experience

Wgmu radio
Jan 2011 - May 2015ProducerProficiently operated sound board, produced show on and off the air, created hour long music playlists, gave 1 to 2 minute sound bites on the air talking about daily events and the current happenings around the area, marketing the show on social media and around the area, coordinating interviews with outside talent.

George mason university athletics
Jan 2012 - May 2015Created data spreadsheets and managed the input of various forms of said data. Managed swim meets consisting of up to 300 people and constructed complex equipment including Colorodo System timers, push pads and starters. Created an orientation video for incoming employees to help streamline hiring process. Managed hiring and organized paperwork filing system for new hires as well as regular work orders.
Program Manager
Jan 2015 - May 2015Lifeguard
Jan 2012 - May 2015

Bright red pixels
Jun 2012 - Jul 2012Assistant videographerManaged camera equipment, assisted producers with recording audio for interviews and setting up lighting equipment, entered scripts into teleprompter software for filming done in studio, as well as controlling speed of said teleprompter, helped other employees with various office duties.

Fairfax 2015 world police and fire games
Aug 2013 - Jul 2015Marketing associate● Visited Capitol Hill and various embassies to promote the games and request sponsorship deals.● Acted as a spokesperson for games, hosting a weekly radio show on WGMU promoting events and being an on camera persona for game coverage. ● Led media outreach for the nonprofit organization, planning distribution and creating marketing materials, including branded merchandise and an internal newsletter.● Created social media posts, press releases, and memos for publication in numerous Virginia media outlets and online advertisements.● Led meetings on strategic marketing plans, resulting in all departments working in a synergy rich environment that resulted in a successful main games ceremony with over 15,000 guests Show less

Office of wellness, alcohol, violence, and education
Jan 2015 - May 2015Videographer● Directed, shot, and edited documentary or introductory style videos to create PSAs and marketing tools for the office to distribute on George Mason University's campus.● Wrote scripts and incorporated manager's vision into the final work so that our creative interests aligned.

Verizon wireless
Sept 2015 - Jun 2016Live event operator● Managed live sports events via the Verizon operating system. ● Kept up consistent communication between event operators and live streaming engineers.● Worked with ESPN directors on camera placement, sports events layout, and show timelines.

J&s audio visual
Jun 2016 - Jul 2018Technology operations manager● Managed events team, leading interviews, hires and terminations, and employee reviews. ● Selected venues for event production, considering AV availability, floor space, electrical power, and banquet pricing to fit inside of strict budgets and tight deadlines. ● Used Microsoft Suite to create billing documents, mass distribution news emails, and schedules

Rand* construction corporation
Jul 2018 - Dec 2020Marketing and events manager• Wrote and distributed press releases for all Virginia based marketing and created more than 100 summaries for project interview packages; managed network of media contacts for publishing and coordinated posts on company website.• Led four large yearly events consisting of over 100 attendees, including venue selection, budget, creative direction, seating arrangements, AV, speaker agendas, staff management, and catering.• Tracked industry association events, networking opportunities, conferences, public relations, advertising, and awards ceremonies/ submission due dates.• Designed and created branded merchandise using Adobe InDesign and Illustrator, coordinating with the executive and marketing departments on items, material, and budget. • Managed social media presence and data analytics, posting content and monitoring online pages. Rand's online presence grew by 20% in retained traffic under my supervision.• Managed internal SharePoint Office 365 Intranet, onboarding and offboarding current and old employees, and editing and posting shared documents to above 60 internal technical sheets. • Trained new employees in IT development systems, setting up their user accounts through Microsoft Office, Procore, and Insite 360. Show less

United states navy memorial
Jan 2021 - Nov 2021Director of digital marketing•Executed the Memorial’s content strategy and digital productions.•Led production on all Navy Memorial marketing, including press comments, printed material creation, online ad campaigns, social outreach and collaboration, and branding guidelines.•Increased brand recognition and engagement with donors, volunteers, and corporate partners via creative marketing outreach strategies.•Managed a production team of four, guiding them through new company initiatives and providing opportunities for growth.•Sourced over $120,000 in ad grants for online marketing by researching and applying for multiple non-profit grant opportunities.•Managed, budgeted, and scheduled contracted vendors, including marketing associations like Advoc8 and NNE marketing for large-scale events and direct marketing campaigns. Show less

Consumer technology association
Nov 2021 - Sept 2024Marketing manager
American pharmacists association
Sept 2024 - nowSenior marketing manager
Licenses & Certifications
- View certificate

Procore certified: project manager (core tools)
Procore technologiesJan 2020 - View certificate

Certified digital marketing professional and ama professional certified marketer pcm in digital marketing
Digital marketing instituteNov 2022 - View certificate

Ai fundamentals for media, marketing, and communications
The media copilotJul 2024
Volunteer Experience
Fundraiser
Issued by JDRF on May 2010
Associated with Mason Manuel, PCMEvent Sales Manager
Issued by Fairfax 2015 World Police and Fire Games on Dec 2014
Associated with Mason Manuel, PCMStudent Fundraiser
Issued by St. Jude Children's Research Hospital on Feb 2011
Associated with Mason Manuel, PCM
Languages
- frFrench
- enEnglish
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