Experience

• 

  Sk textiles

  Nov 2013 - Mar 2014

  Sales specialist

  ● Visiting customers and sourcing qualities for end uses● Managing client information and orders● Gathering fabric information for our customer base● Checking orders placed in our system against the sales contracts from various clients● Data capturing and comparison of sales data● Monitoring stock levels

• 

  Imperial london hotels

  Nov 2014 - Apr 2017

  Concierge
• 

  Global university systems

  Apr 2017 - now

  ● Provide support to the Head of Marketing for the successful implementation and management of the annual marketing budgets, with a focus on achieving maximum ROI● Responsible for monitoring and submitting the monthly ROI report● Tasked with generating high-quality leads for the sales team and working closely with them to monitor and assess the volume and quality of leads● Lead the preparation of quarterly board papers, ensuring comprehensive insights and strategic recommendations are presented effectively● Assisting the Head of Marketing with strategic planning● Provide guidance and support to a dedicated Marketing Executive, ensuring tasks are completed efficiently and align with strategic objectives● Create various promotional materials including PPC and Social Media ads, Affiliate briefs, and landing pages● Develop and write ad copy for Paid Social, Organic Social, and PPC campaigns● Collaborate with design teams for campaign management and briefing● Optimise and create email marketing campaigns● Utilise Power BI for data analysis and Salesforce CRM for regular reporting● Liaise with senior stakeholders to ensure successful marketing activities● Organise and manage events● Enhance the customer journey across all touchpoints for prospective and current students, as well as graduates● Manage digital marketing campaigns and international teams that oversee campaigns directly Show less ● Liaising with the design, copy, and brand teams to ensure brand consistency and delivery of allcampaigns creatively● Supporting the Marketing Manager and Senior Marketing Executive in the development andexecution of all marketing campaigns – online and offline● Producing promotional materials such as brochures, factsheets, and merchandise● Event management ● Improving consumer journey across all touch points for both prospective and current students● Liaising with external partners to support dual-branded marketing communications and activities● Delivering ROI on marketing & sales revenue targets Show less ● Managing the company's printing and distribution process ● Monitoring inventory levels and managing waste● Sourcing new print/merchandise suppliers when needed● Placing orders to replenish merchandise, evaluating supplier's offers, and negotiating profitable deals where possible● Arranging the pick and packing of marketing materials with external carriers locally and internationally● Tracking shipments, addressing delays, and ensuring the smooth running of logistics● Preparing materials for events and making sure they arrive on time● Building and maintaining excellent relationships with suppliers● Ensuring invoices are settled within payment terms and dealing swiftly with anydiscrepancies● Raising purchase orders for all printing and distribution costs Show less

  • Marketing Manager

    May 2024 - now

  • Senior Marketing Executive

    Jun 2022 - Apr 2024

  • Marketing Executive

    Jun 2021 - May 2022

  • Marketing Shipment Administrator

    Apr 2017 - Jun 2021