Experience

• 

  Banco sudameris brasil s.a.

  Nov 1986 - Oct 1994

  System manager

  I expanded the Distributed Computing area, enabling the downsizing of systems to low platforms and providing the automation of the departmental structure of the entire bank. Areas such as Real Estate Credit, International Business (Foreign Exchange) and Fund Management achieved a reduction in the execution time of processes from 10 days to a maximum of 4 hours, due to the automation of business rules, simplification of routines and data integration.

• 

  Mps& r casaroli

  Jan 1995 - Jul 1998

  Owner

  • I worked as a senior consultant in several companies, used my background in distributed computing and the financial industry to develop cash flow automation routines, process auditing and Quality Assurance for new releases before Deploy for production.

• 

  Interchange

  Jul 1998 - Jun 2001

  System coordinator

  • I structured the Systems Development area and related processes, providing a reduction of monthly costs with outsourcing (developers) by more than 70% - for this, I implemented requests control, developed consultative skills in the internal team of analysts to act within the scope of the proposals (Pre-sales) and expanded the supplier network to minimize dependence on suppliers and increase contract negotiation power.

• 

  Gempi gestão empresarial e tecnologia

  Jul 2001 - Dec 2002

  System development and projects manager

  • I implemented project control / monitoring mechanisms that, together with the creation of a communication plan with stakeholders, recovered the performance of the main project of the company's portfolio, eliminated the risk of contract cancellation and reactivated the flow of payments due to the fulfillment of deliveries.

• 

  Aasp

  Dec 2002 - Feb 2010

  Itc and processes manager

  • I repositioned the IT area to a strategic and essential position for the entity's mission - the transformation was accomplished through the professionalization of the team, restructuring of functions and redesign of processes.• I worked on the implementation of new services (digital newsletter, case law survey with access to the collection of courts at national level, e-commerce for course purchases and monthly fees payment, access to publications via cell phone, expansion of the notification handling service for official diaries from all over the country, etc.), increasing members' perception of value and reducing subscription cancellations by about 15%.• I obtained an annual cost reduction of more than 50%, through the implementation of controls and contract negotiation, reverting the savings in investments to update the microcomputer and server park, increasing security and availability / improvement of equipment and services of Telecom and cheapness in the final cost of services offered to members. Show less

• 

  Frontier digital business

  Mar 2010 - Aug 2011

  Diretora de tecnologia e operações

  • I professionalized the Operations and Services area, enabling the growth projected by the company by 30%, through the review of processes and skills of professionals.• I evaluated the Digital Marketing platform of the American company Exacttarget, identifying points of synergy between the companies, which allowed the maintenance of the main customers and the acquisition of Frontier by the American company.

• 

  Exacttarget

  Aug 2011 - Jul 2013

  Director, services latam

  • I managed 3 operations in parallel (phase-out of 2 operations of the old structure until the renegotiation / termination of existing contracts and implementation of the new structure to absorb new customers) after the acquisition by ExacTarget, preparing the team to obtain new skills and knowledge, ensuring continuity in providing services to customers during the transition without impacts.• I managed the expansion of services throughout Latin America, starting to serve customers in Mexico, Chile, Argentina and Colombia, supporting the Sales strategy with an increase in revenue of around 30%.• I implemented more than 700 Digital Marketing projects ahead of the Professional Services structure until 2016, enabling the adoption and expansion of the Exacttarget platform throughout Latin America. Show less

• 

  Salesforce

  Jul 2013 - now

  Senior director program/projects delivery, latam

  Sr Program Executive - Professional Services Brasil (since 01/2021 )* I lead programs related to Digital Transformation for Strategic customers, supporting delivery teams to remove blockers and acting as the escalation point with customer executives. Currently I'm leading a transformational Marketing Cloud program for a strategic customer in Financial segment.Delivery and Governance Sr Director – Professional Services LATAM (09/2020 - 12/2020)• I led the implementation of a Governance structure for Professional Services area, to support the growth expected for the period 2021-2024, establishing the continuous improvement of the Delivery process and the development of professionals in the area.Sr Director Program and Project Management team LATAM (01/2017 – 08/2020)• I led the Project Managers team, in the implementation of about 50 projects of different sizes, ensuring the use of the processes and methodology adopted globally, ensuring compliance.• I attended the first level of escalation in the most strategic projects, supporting PMS in the relationship with sponsors by clients, reaching an average level of satisfaction 4.7 (out of 5) during the period. Show less