Surekha Krishnamoorthi

Experience

• 

  Shield Healthcare pvt ltd

  Jul 2016 - Aug 2018

  Product Executive

  Product Executive• Analyzed market trends to address business opportunities and issues• Interacted with customers (Doctors) to find therapy gap• Launched new brand in the market• Developed brand strategy• Initiated and coordinated campaigns for brand promotions• Analyzed current market trend for current brand and competitor information.• Developed training programs for field force and CME for doctors• Designed training material for field force • Conducted Briefing meeting for field force• Worked in new sales coverage strategy with the support of sales management• Designing promo inputs to enhance product range awarenessCRA• Reviewed patients case study and collated study report• Coordinated with the customers for selection of sites & patient recruitment to conduct trial• Developed trail protocol by designing the criteria, dose and duration of the study • Designed CRF variables relating to the nature of study• Monitored and coordinated the trial complication during pre and post trail process• Maintained study log and protocol deviation • Scheduled patient visits and follow-up visits• Maintained spreadsheet tracking updates of all clinical trial related activities and collated clinical study reports• Sent follow up letter to the clinical team and the management as required• Performed literature search to support study documents • Prepared manuscript for publishing Show less

• 

  Mavenir

  Jul 2020 - Jul 2022

  Member of Technical Staff