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Kirin Ainta

Kirin ainta

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location of Kirin AintaBangkok Metropolitan Area
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  • Timeline

  • About me

    Senior Business Development Manager

  • Education

    • Kasetsart university

      2016 - 2020
      Bachelor's degree economics 3.48

      During my university studies in business economics, I immersed myself in coursework that provided a comprehensive understanding of economic principles and their application in project . Through projects and case studies, I honed my analytical skills and learned to identify market opportunities and formulate strategic plans. Active participation in group projects and extracurricular activities strengthened my teamwork and leadership abilities, preparing me for collaborative efforts in driving… Show more During my university studies in business economics, I immersed myself in coursework that provided a comprehensive understanding of economic principles and their application in project . Through projects and case studies, I honed my analytical skills and learned to identify market opportunities and formulate strategic plans. Active participation in group projects and extracurricular activities strengthened my teamwork and leadership abilities, preparing me for collaborative efforts in driving business growth. Show less

  • Experience

    • Kasetsart university

      Jan 2016 - Jan 2020
      Student

    • Charoen pokphand foods public company limited (cpf)- thailand world headquarter

      Jan 2020 - Feb 2021

      - Created and executed business strategies to improve overall performance on logistics and operation, then expanded 2 CP Fresh Mart branches in Chachoengsao province within 6 months.- Managed customer accounts and improved organization methods that reduced time spent finding.- Analyzed weekly customer scorecards for overall sales and category sales, compared the current year to prior, and identifiedareas to improve and expand. leading to 43% revenue growth within 6 months.- Work-crossed with multiple departments such as Marketing and Product Development team to launch new products andcampaigns then met the targets that generated 30% uplift in main product group sales.- Analyzed business operations, and problem solve operating inefficiencies such as inventory systems, retail operation. Show less - Managed and directed the overall operation performances through intelligent data analysis and implemented initiative campaigns with CP Fresh Mart, leading to 70% revenue increase within 8 months.- Developed creative concepts for social media campaigns and initiated localization marketing activities that resulted in fresh product sales increasing 100% from beginning.- Identified operating improvement from internal data with Excel and Power Bi.- Supported a sales team by creating and maintaining the weekly and monthly sales tracking reports.- Show less

      • CP Potential Leaders Development Program (PLP)

        Aug 2020 - Feb 2021

      • Future Leaders Development Program (FLP) ; Management Trainee Program

        Jan 2020 - Aug 2020

    • Ek-chai distribution system co., ltd. ( lotus’s )

      Feb 2021 - Feb 2022
      Senior business development executive ( lotus’s new project )

      - Analyzed business performance and competitive levels in the market.- Developed sales plans and customer outreach strategies then monitored sales team performance.- Identified the critical strategic business issues encountered and delivered solutions for better performance,resulting in 67% revenue uplifted and cost controlled into benchmark within 6 months.- Developed creative marketing concepts for social media campaigns and loyalty programs by customer data.- Researched new products and services, matching potential customers with the appropriate product offerings.- Prepared presentations for C-level suite regarding profitability report, internal operating inefficiencies, knowledge management for others department and industry trends. Show less

    • Freshliving

      Mar 2022 - Dec 2023
      Business development manager

      - Planned and executed business strategies to deliver sustainable growth in both domestic and international markets.- Expanded new business unit, “Shi-tori Cafe”, a specialty authentic Japanese sweet potato cafe with fusion concepts bydeveloping varieties of creative menus.- Managed end to end responsibilities of key business development and marketing initiatives.- Conducted market research and competitor analysis of product and service to provide the right products.- Provided project feasibility to ensure that project will reach the goal within timeframe. Show less

    • Kallie

      Jan 2024 - Jan 2025
      Business consultant

      - Worked with Kallie Fashion on brand positioning and digital marketing strategies, helping the brand boost online presence and sales through targeted Facebook Ads and Instagram campaigns.- Conducted customer data analysis to refine marketing campaigns, increasing customer acquisition and improving customer retention by 25%

    • The office of small and medium enterprise promotion (osmep)

      Jan 2024 - Jun 2024
      Business consultant

      - Provided strategic consulting to SMEs, focusing on market entry strategies, digital marketing, and brand development to drive growth and improve market positioning.- Assisted clients in enhancing customer engagement through social media strategies, increasing brand visibility and helping them connect with their target market more effectively.

    • Dakota jewelry brand

      Feb 2024 - Jun 2024
      Marketing consultant

      - Advised Dakota Jewelry on optimizing social media engagement and digital marketing strategies, resulting in increased sales and stronger brand recognition.- Developed market research reports to identify growth opportunities, adjusting product offerings to better appeal to target demographics, resulting in a 15% increase in customer engagement.

  • Licenses & Certifications