
Timeline
About me
Social Media Manager | Community Manager | Content Marketer | Copywriter | Social media strategist | I am passionate about marketing, storytelling and brand development
Education

University of abuja
2018 - 2022
Experience

Everyone eats by nma
Jan 2022 - Jan 2023Social media managerI developed and executed strategies aligned with the organization’s goals, focusing on strategic social media engagement, profit maximization, and enhanced customer service. Key achievements include: • Created and implemented content strategies that boosted social media engagement by 40%, driving increased interaction and brand visibility. • Cultivated an engaging environment on social media platforms, fostering meaningful conversations in comment sections and direct messaging to allow customers and prospects to share their thoughts, feedback, and opinions. • Developed and enforced brand identities consistent with the company’s core values and objectives, ensuring cohesive messaging across platforms. • Designed visually appealing layouts and compositions for the brand’s Instagram page, improving overall aesthetic and user experience. • Produced custom graphical illustrations to increase brand awareness, showcasing the business’s unique offerings and attracting new followers. Show less

Zeezo collection
Jul 2022 - Dec 2022Social media managerI spearheaded the creation of content through cross-functional collaboration, effectively articulating the company’s creative process and driving a significant increase in social media engagement. • Leveraged content analytics to assess performance and identify areas for improvement, guiding the creation of more engaging and effective content. • Stayed updated on social media best practices, applying them to enhance the company’s page and content. • Edited and refined images to augment or retouch them, ensuring a polished and professional presentation. Show less

The social media haven
Aug 2022 - Oct 2022Content creatorAs a Content Creator for The Social Media Haven, I played a key role in increasing audience engagement through strategic content creation, review, and management. • Created outstanding content that generated a notable increase in page engagement, driving interaction and brand visibility. • Conducted comprehensive content reviews, ensuring precision and coherence by making essential revisions to enhance quality. • Developed and managed a content calendar, ensuring seamless content flow on both a weekly and monthly basis. Show less

Salt and light
Oct 2023 - Dec 2024Social media leadAs Social Media Lead at Salt and Light, I was responsible for leading and directing the social media team, ensuring that all efforts aligned with the organization’s mission and values. • Led the social media team by creating and assigning tasks, reviewing performance, and aligning efforts with organizational goals. • Developed monthly and weekly content calendars that reflected the organization’s mission and values. • Crafted impactful content that effectively communicated the organization’s story and values to engage and inspire the audience. • Collaborated with social influencers who shared similar values to expand the NGO’s reach and build awareness of its work. • Designed interactive and fun activities, such as Trivial Tuesday, to keep the audience engaged with the organization’s initiatives. • Wrote compelling captions and copy that encouraged the audience to partner with the organization in achieving its mission of improving the lives of children in correctional facilities. Show less

Mathetc learning center
Mar 2024 - Jun 2024Social media managerI was responsible for creating content that showcased the center’s educational offerings and engaged with current and prospective students. • Developed and implemented social media strategies to promote Math Etc.’s services and create awareness about learning programs. • Created engaging content, including posts, videos, and tutorials, to highlight the center’s approach to education and foster community engagement. • Managed content calendars to ensure a consistent flow of relevant and timely updates across social media platforms. • Analyzed social media metrics to evaluate performance, refine strategies, and increase engagement. Show less

Inourish
Apr 2024 - Jun 2024Social media managerAs Social Media Manager for iNourish, I was responsible for overseeing the brand’s digital presence and creating strategies to drive engagement and growth. • Created outstanding content that generated a notable increase in page engagement, boosting interaction and brand visibility. • Conducted comprehensive content reviews to ensure precision and coherence, making essential revisions to enhance quality. • Developed and managed a content calendar to ensure the seamless flow of content on a monthly and weekly basis. Show less

Chops and pops bistro
May 2024 - Jun 2024Social media managerAt Chops and Pops Bistro I; • Created engaging content that improved page interaction and audience engagement. • Conducted content reviews to ensure quality and alignment with the brand’s tone and objectives. • Managed a content calendar to maintain consistent posting and ensure smooth content flow.

Max designs & prints
Jun 2024 - Sept 2024Social media manager and content strategistAs a Social Media Manager and Content Strategist, I successfully combined design, content creation, and optimization to enhance the brand’s online presence. • Designed visually appealing graphics and layouts to strengthen brand identity and captivate the target audience. • Ideated and created impactful content strategies tailored to the brand’s goals, driving engagement and visibility. • Managed social media accounts, ensuring consistent and optimized content posting across platforms. • Conducted performance analysis to refine content and optimize campaigns for improved reach and audience interaction. • Collaborated on strategies that aligned with the brand’s tone, vision, and objectives, ensuring cohesive messaging across all platforms. Show less

Rojo concierge
Jul 2024 - Jan 2025Social media managerAs a Social Media Manager at Rojo Concierge, I am responsible for crafting and executing engaging content across various platforms to elevate the brand’s online presence. My role includes developing content strategies, managing campaigns, and ensuring that our messaging aligns with the luxury services we provide, such as car rentals, event planning, and personal concierge. Additionally, I focus on building and nurturing customer relationships through targeted communication, enhancing brand visibility, and contributing to overall business growth. Show less

Young people connect africa
Jul 2024 - Sept 2024Social media managerAs the Social Media Manager for Young People Connect Africa’s TikTok account, I focused on creating engaging content to raise awareness for the organization’s conference and engage a youthful audience. • Developed and executed content strategies to highlight key themes and promote the conference to a broader audience. • Created informative and engaging TikTok videos that resonated with the target audience and aligned with the event’s goals. • Collaborated with influencers and partners to enhance the visibility of the conference and its message. • Monitored TikTok analytics to track content performance, adjust strategies, and ensure maximum audience reach. • Maintained a consistent and clear messaging strategy that reflected the organization’s mission and the conference’s objectives. Show less

Geezerz sport limited
Aug 2024 - Dec 2024Social media managerDeveloped and executed social media strategies for Geezerz Sport Limited, driving brand awareness and engagement with the target audience. • Created content that highlighted the brand’s offerings, promotions, and new releases, aligning with the company’s mission and values. • Collaborated with prominent figures in sports, including Asisat Oshoala and Rashidat Ajibade, to increase brand reach and visibility. • Shared timely sports updates and news, engaging the audience with relevant and up-to-date information. • Managed content calendars to ensure a consistent flow of engaging posts across various social media platforms. • Engaged with the online community, responding to inquiries and creating conversations around the brand’s products and initiatives. • Monitored social media analytics to track performance, optimize content, and drive improved engagement rates. Show less

Law corridor abuja
Aug 2024 - Jan 2025Social media managerDeveloped and executed social media strategies to enhance Law Corridor’s online presence while also contributing to copywriting efforts for digital and print platforms. • Created engaging content, including well-crafted copy, that reflected the firm’s legal expertise and professional tone, while aligning with the brand’s values. • Managed content calendars to ensure timely and consistent posting, focusing on educating the audience on legal matters, trends, and case studies. • Wrote compelling captions and legal-focused posts, simplifying complex legal topics for a wider audience. • Engaged with the online community, responding to inquiries and initiating conversations around legal topics relevant to the firm’s practice areas. • Monitored social media metrics and analytics to track performance, optimizing content for better engagement and reach. • Collaborated with legal experts and influencers to increase visibility and build credibility within the legal sector. Show less

Nitemi the label
Oct 2024 - Dec 2024Social media managerDeveloped and implemented TikTok content strategies to promote Nitemi the Label’s products and showcase the brand’s identity. • Created visually compelling and engaging TikTok videos that reflected the brand’s aesthetic and targeted key customer segments. • Managed content schedules, ensuring a consistent flow of content that highlighted new collections, promotions, and brand values. • Engaged with the TikTok community by responding to comments and messages, fostering interaction and brand loyalty. • Analyzed TikTok analytics to assess the performance of content and make data-driven adjustments to enhance engagement and reach. Show less
Licenses & Certifications
- View certificate

Email marketing
Hubspot academyJan 2025 - View certificate

Mckinsey forward program
Mckinsey & companyDec 2024 - View certificate

Fundamentals of digital marketing
Google digital garageJun 2024 - View certificate

Seo principles: an essential guide for beginners
SemrushJan 2025 - View certificate

Content marketing
Hubspot academyDec 2024
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