
Vera Groetzner
Working Student

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About me
Passionate about driving transformation | Energy & Sustainability | Product & Portfolio Mgmt.
Education

Technical University of Munich
2015 - 2018Master of Science - MS Management and TechnologyMajor: Marketing, Strategy and LeadershipMinor: Computer Engineering

上海交通大学
2016 - 2017Master of Business Administration - MBA International BusinessSemester abroad with focus on Innovation and International Management

University of Erlangen-Nuremberg
2011 - 2015Bachelor of Arts - BA International BusinessMajor: International Business Strategies Minor: Market Research / Data Analytics

Université de Montréal
2013 - 2014Semester abroad
Experience

Siemens
Oct 2011 - Feb 2015Working StudentEnergy Management Transmission Solutions BusinessProject assistant for mechanical systems, supporting many different topics from supply chain, procurement and HR perspective.

DATEV eG
Aug 2012 - Jan 2013Sales InternFocus: Service Quality Management and Sales for top customersSupporting the Chief Sales Officer within the Customer Relationship Management of top clients. Project support concerning Complaint Management and handling of special requests.

Friedrich-Alexander-Universität Erlangen-Nürnberg
May 2014 - Jan 2015Strategy InternFocus: Strategic Business Development within the chair of Prof. Dr. HungenbergI was responsible for the implementation of the online course „Strategic management“. Re-Designing of the learning platform and journey as well as creation of a cpmprehensive MOOC (Massive Open Online Course) to drive online learning.

CINTRAS
Aug 2014 - Oct 2014Marketing InternFocus: Social Marketing and Communications for a chilean NGO Centro de salud mental y derechos humanos; The NGO is offering psychological and physical aid for vitims of the chilean dictatorship. During my internship I was working in an intercultural team with Korean, Moroccan, Chilean team members to improve the Social Marketing and Communication as well as drive the business model.

BMW Group
Mar 2015 - Aug 2015Strategic Sales InternshipDeveloping strategies improving the global retailer fleet and their qualification measurement.Driving a Dashboard roll-out tracking qualification and sales KPIs.Definition of international training standards for dealership. Support of key account management and regional markets

Siemens
Oct 2015 - Sept 2016Operational Excellence InternshipProject management excellence initiativeProduct management and roll-out of a cross-company knowledge sharing portal - as extension to the official guidelines

Siemens Ltd. China
Nov 2016 - Jan 2017Business Strategy InternshipProject Management & Strategies for Mobility Urban Transport DivisionComprehensive insight into the chinese business world and intercultural exchange. Urban transport projects of Shanghai, Guangzhou and Zhangzhou.

Accenture DACH
Mar 2017 - Jun 2017Business Strategy ConsultantConsultancy Internship - Driving marketing and sales strategies for clients in the Energy sector through innovation and methodological knowledge.--> Advanced Customer Strategy--> Shaping of digital B2C and B2B user journeys--> Strategies for future sales and marketing--> SEO and landing page optimization--> Lead Generation and Scoringhttps://www.accenture.com/gb-en/strategy-index

Siemens
Jun 2017 - nowResponsible for the portfolio integration of newly acquired company Brightly - leader in cloud-based asset and maintenance management software Driving the market introduction of an energy & sustainability software in context of latest Siemens Portfolio Xcelerator and Building X - Making sense of data generated by buildings to improve sustainability reporting and optimizing the efficiency of building operations. Breaking down data siloes to enable holistic analytics and solutions. Third assignment - software product managment and project management for IoT and cloud solutions within smart infrastructure business --> Project Management for a new product launch--> Product Management for current software products--> IoT Strategy and Go-to-Market--> Support Head of Digital Buildings, Management presentations and briefing Second assignment - Executive Office, now CEO, Roland Busch. --> Go-to-Market strategy for industrial IoT offering--> Global implementation of cloud solutions and general digitalization use cases in factory context--> C-level stakeholder management and preparation of conferences, meetings and presentations First assignment - HR Transformation and HR strategy with focus on People and Leadership development. --> Shaping HR communications and positioning--> Support diverse workstreams and product portfolio driving Employee Experience and Personal Growth--> Change management and implementation of an agile mindset (i.e. Scrum Master for HR) Human Resources People & LeadershipSupporting the HR Transformation program concerning succession planning, leadership- and career development and portfolio management. Driving digitalization of people development topics and the employee journey
Senior Global Portfolio Integration Manager
Jan 2023 - nowSenior Global Product Manager
May 2020 - Dec 2022Siemens Graduate Program | Product Manager Digital Buildings
Sept 2019 - May 2020Siemens Graduate Program | Executive Office Dr. Busch (COO, CTO and Management Board Member)
Jan 2019 - Aug 2019Siemens Graduate Program | HR Transformation and Strategy
May 2018 - Dec 2018Working Student
Jun 2017 - May 2018
Licenses & Certifications

Certified Scrum Professional (CSP)
Scrum.org
Product Strategy: Discovering, Developing, Managing, and Marketing Products as a Business
Northwestern University - Kellogg School of ManagementFeb 2021
Languages
- enEnglish
- spSpanish
- geGerman
- frFrench
- niNiederländisch
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