
Timeline
About me
Senior Manager - editorial, social and influencer marketing - entertainment and media
Education

Libera università di lingue e comunicazione iulm
1999 - 2003Relazioni pubbliche e pubblicità public relations and advertising
Experience

Mtv italia - telecom italia media
Sept 2003 - Sept 2007Tv, music, gossip and news web editor
Free lance music photographer
Jan 2006 - Jan 2012Music photographerMusic live photographer for MTV.it, Rockit.it, RollingStoneMagazine.it, MidfingerMag.it and other music site of webzine.

Mtv italia
Sept 2007 - Jan 2014Senior digital content manager- Strategic thinking, creating and commissioning top contents for MTV.it - Elaborating content with second screen proposes - Editorial delivery with SEO focus - Commercial projects management, from build up to delivery - Social integration- Traffic analysis, benchmarking and reporting- Coordination of external collaborators for specific sponsored projects- Oversee promo and media campaigns on social media - Live coverage of shows and events on social media

Rolling stone italia
Sept 2009 - Jul 2010Freelance translatorFreelance translator (English to Italian) for website and magazine's articles

Studio pomo
Mar 2011 - Oct 2011Editorial support for the graphic design projects on www.thepomo.comTranslation Italian to English and presentation of graphical projects

Viacom
Jan 2014 - Sept 2017- Oversee strategy, creation and commissioning of content for Paramount Channel and for social media profiles - Editorial delivery with SEO focus - Commercial projects management, from build up to delivery - Social Media strategy for Facebook and Twitter profiles- Oversee promo and media campaigns on social media - Traffic analysis, benchmarking and reporting- Coordination of internal and external collaborators for specific sponsored projects and daily editorial activities Show less - Strategic thinking, creating and commissioning top contents for MTV.it and for social media profiles - Elaborating contents with second screen proposes - Editorial delivery with SEO focus - Commercial projects management, from build up to delivery - Social Media strategy and management on all platforms (Facebook, Twitter, Instagram, Vine, G+ etc)- Traffic analysis, benchmarking and reporting- Coordination of internal and external collaborators for specific sponsored projects and daily editorial activities Show less
Digital Content and Social Media Manager - Paramount Channel
Feb 2016 - Sept 2017Digital Content and Social Media Manager - Brand Youth & Music -MTV and VH1
Jan 2014 - Sept 2017

Paramount
Sept 2017 - nowSocial and Digital Media Senior Manager at Paramount Italy, responsible for the plan, growth and execution of the social and digital media strategies for all the brands of the portfolio: MTV, Comedy Central, Nickelodeon, Super! & VH1. (+Paramount Network from 2016 to 2022 & Spike from 2017 to 2022).Leading a team of internal and external coordinators and collaborators/agencies, I work every day to develop, execute and optimize strategies to both adapt to the changing social/digital media environment and to regularly improve results, by a close collaboration with other depts such as content production and programming, marketing, research and insights, digital product team and ad sales force. Show less
Senior Manager | Social, Editorial & Influencer Marketing | South EMEA Streaming
Oct 2022 - nowSenior Digital Content & Social Media Manager
Sept 2017 - Oct 2022
Licenses & Certifications

Youtube channel growth
GoogleJan 2019
Digital marketing skills lab
Iab italiaApr 2019
Middle manager - training class
Valore dMar 2018
Languages
- enEnglish
- frFrench
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