Experience

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  Banco central de reserva de el salvador

  Mar 2014 - May 2014

  Internship depto.cuentas macroeconomicas
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  Millicom (tigo)

  Sept 2014 - Feb 2021

  Lead the administration of digital sales channels for prepaid and postpaid mobile telephony users.- Lead the execution of strategies and campaigns for adoption and revenue growth in digital channels. (+60% growth of the user base of Tigo Shop App).- Create activation, upsell, cross-sell, and retention campaigns for the channel.- Conceive and launched a new 100% self-service activation platform for prepaid and postpaid plans. (+3k users monthly activations).- Lead the development of new functionalities in the channel in order to generate impact on user engagement. Mostrar menos

  • Digital Products Chief

    Jul 2018 - Feb 2021

  • Business Analyst - Prepaid Business

    Oct 2017 - Jul 2018

  • Pricing Analyst

    Jan 2015 - Oct 2017

  • Business Intelligence Intern

    Sept 2015 - Nov 2015

  • Finance Planning Intern

    Sept 2014 - Jan 2015
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  Hugo

  Feb 2021 - Nov 2021

  Senior product owner (regional)

  Responsible for leading the vision and strategy of the product roadmap, conceptualizing and delivering functionalities that enable growth in adoption and usage of the App in Central America and the Caribbean.- Defined the roadmap to create efficiencies in the user onboarding process (KYC).- Lead the conception and implementation of HugoPrime membership for top users.- Lead user research to understand pain points and opportunities within the experience, thereby achieving higher conversion metrics and engagement in the application.- Implementation of KPIs plan for the product team. Mostrar menos

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  Millicom (tigo)

  Nov 2021 - Mar 2024

  Product manager | digital wallet (tigo money)

  In charge of execute the strategy and lead delivery of the digital wallet for the LATAM markets, achieving its implementation and adoption in the following countries: Paraguay, Bolivia, Panama, Honduras, Guatemala, El Salvador. Contributing to revolutionizing financial inclusion in these markets. (5M users and $4B circulate in the ecosystem).- Defined the product vision and roadmap for the construction and relaunch of the new Tigo Money app, focusing on key financial services such as P2P transfers, local and international remittances, QR payments, and integrations with third parties.-Lead multidisciplinary teams to conceive, design, build, and launch financial solutions for our users, transforming user acquisition and improving app experience.- Defined adoption, activation, and engagement strategies, achieving growth results in the adoption of the digital wallet.- Managed the optimization of the product portfolio for LATAM markets.- Monitor and analyze KPIs of the products and ecosystem. Mostrar menos