
Timeline
About me
Social Media Manager at First Media | COOP Digital Marketing Alum
Education

Coop apprentice
2022 - 2022Digital marketingDigital Marketing Apprentice

Franklin & marshall college
2016 - 2020Bachelor's degree creative writingActivities and Societies: Mi Gente Latina, First Generation Diplomats

Vistamar school
2012 - 2016High school diplomaActivities and Societies: Yearbook, Co-founder of the Latino Student Association
Experience

Franklin & marshall college
Aug 2016 - May 2020Student assistant to regional dean of admission- Scheduled events, organized calendar, managed travel expenses, and field phone calls- Coordinated the Collegiate Leadership Summit for two groups of 40 high school seniors- Organized Multicultural Overnight Diplomatic Experience for 150+ admitted students and their families- Served as a Franklin and Marshall representative to recruit potential students

Moste: motivating our students through experience
Jul 2017 - Aug 2017Data and communications intern- Coordinated two fundraisers that grossed over $18,000; assisted the Executive Director by providing 46 eligible grants- Created and edited marketing campaigns that helped increase engagement by 17%- Researched and recommended processes to create clear communication streams through technology - Maintained and trained interns to use SaaS software and our CRM database; organized and accumulated 30 years' worth of data- Assisted the Program Manager with coordinating and planning eight events; acted as a logistics liaison between 20 scholars and staff Show less

Wise entertainment
Jul 2019 - Aug 2019Social media intern- Created Instagram, Facebook, and Twitter posts to promote Five Points on Facebook Watch- Developed content calendar; identified new opportunities to engage more followers- Wrote script coverage; prepared production deck for a potential young adult TV show

Sandlot sports entertainment
Aug 2020 - Jun 2021Social media associate- Designed, edited, wrote copy, and uploaded content for Instagram and Facebook feeds/stories- Increased Instagram followers by 188.42% over a one-year period; increased Facebook followers by 6.9K over a one-year period- Researched and curated content for repurposing and developing original posts - Daily community management on all social platforms, responding to DMs, comments- Wrote and edited copy for parent blog using SEO friendly words to gain subscribers

Black//brown
Jun 2021 - Jan 2022Social media coordinator- Created and scheduled topical posts, social posts, and audiograms for IG, FB, Twitter, and LinkedIn to publicize weekly episodes of The Diversity Remix Podcast- Increased FB reach by 407.6%, FB page visits by 49.2%, and FB page likes by 600% - Increased IG followers by 500%, IG profile visits by 293.7%, and IG reach by 1.6K%- Assembled toolkits for podcast guests with assets to promote featured episode on their social media accounts- Composed and sent out weekly newsletter email via WIX to podcast and Black//Brown subscribers- Created and distributed a survey to gather podcast listeners’ demographics and feedback Show less

First media us
Aug 2021 - now- Curate, create, and schedule weekly Google Web Stories - Schedule weekly Twitter Postings, YouTube Shorts, FaceBook Reels - Design and schedule weekly YouTube Community Postings- Manage four different Facebook Groups - Post weekend Pinterest Pins on So Yummy, Blossom, Blusher- Post editorial and/or branded weekend Instagram Stories; collect IG Stories data- Manage branded and editorial comments, as well as FaceBook direct response
Social Media Manager
Jul 2022 - nowSocial Media Community Coordinator
Aug 2021 - now
Licenses & Certifications
- View certificate

Apple search ads
AppleNov 2022 - View certificate

Google ads search certification
GoogleNov 2023 - View certificate

Meta certified digital marketing associate
MetaDec 2022 - View certificate

Google analytics certification
GoogleNov 2023 - View certificate

Gilman international scholarship alumni
Benjamin a. gilman international scholarship programJan 2021
Honors & Awards
- Awarded to Jocelyne SantosBenjamin A. Gilman International Scholarship Program - Nov 2018
Volunteer Experience
Level Up Ambassador
Issued by Southern California College Attainment Network on Aug 2017
Associated with Jocelyne SantosVolunteer Proofreader
Issued by Community Literature Initiative on Apr 2021
Associated with Jocelyne Santos
Languages
- spSpanish
- enEnglish
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