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Alisha Mahajan

Alisha Mahajan

Graphic Illustrator

Followers of Alisha Mahajan1000 followers
location of Alisha MahajanHeidelberg, Baden-Württemberg, Germany

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  • Timeline

  • About me

    M.A in Global Business and Leadership at SRH, Heidelberg | Ex-Monte Carlo Fashion Ltd | NIFT Bangalore

  • Education

    • D.A.V. Public school, Amritsar

      -
      12th 85.20%

      Awarded Cash prize of Rs. 32,000 and trophy securing 1st position in an International Level Poster Making Competition organized by High Commission of Canada and Bombardier in 2013.Privileged with the Best Entry in National Young INTACH Newsletter in Oct-Dec 2011 organized by Indian National Trust for Art and culture Heritage. It involved designing and creating with Innovative Ideas.

    • National Institute of Fashion Technology India

      2015 - 2019
      Knitwear designer fashion and apparel 8.4 SGPA

    • SRH Hochschule Heidelberg

      2022 -
      M.A. Global Business and Leadership

      Key areas: Business research methods, Leadership, Marketing and Sales

  • Experience

    • Arena Animation

      Jun 2016 - Jun 2016
      Graphic Illustrator

    • Rage knits

      Jun 2018 - Jul 2018
      Knitwear Designer

      • Led a 5-member design team. • Conducted in-depth market research and trend forecasting, leading to a increase in sales by aligning collections with current market demands.• Demonstrated effective budget management by optimizing resource allocation, resulting in the reduction in design project costs.• Collaborated closely with vendors and suppliers to ensure the timely sourcing of materials and maintain high-quality standards.• Conducted performance evaluations of team members, providing constructive feedback and fostering professional growth.• Utilized strong communication skills to maintain transparent stakeholder relationships with buyers and suppliers. Show less

    • Monte Carlo Fashions Ltd

      Jun 2019 - May 2022
      Executive Designer

      • Led and managed a design team of 10 members responsible for creating new collections.• Boosted sales through market research-driven collections.• Designed 100+ unique clothing items, maintaining brand identity.• Successfully maintained the brand's Unique Selling Proposition (USP) while adapting to market trends, leading to the growth in customer loyalty.• Managed relationships with key buyers, handling all documentation and sample requests.• Optimized supply chain management, reducing production lead times by 5% and ensuring timely product delivery. Show less

    • My Captain

      Nov 2020 - Nov 2020
      Graphic Illustrator

    • EGenie Stores

      Jan 2023 - Oct 2023
      Freelance

      • Planned and executed multi-channel digital marketing campaigns to boost brand visibility and engagement.• Created captivating content and graphics for social media, email, and search engine platforms.• Collaborated with teams to tailor marketing strategies for target audience segments.• Monitored campaign metrics using Google Analytics and social media analytics tools.• Contributed to website optimization for improved SEO and user experience.• Kept abreast of industry trends through workshops and webinars.• Applied digital marketing knowledge to drive company growth within the online marketplace. Show less

    • SAP

      Nov 2023 - May 2024
      Working Student in Solution and Marketing

    • Freelance

      Nov 2024 - now
      Graphic and Fashion Designer

  • Licenses & Certifications