Experience

• 

  Osvč: conpro

  Nov 2007 - Nov 2011

  Senior pr manager/head of public relations

  • Long-term care of entrusted clients: Sony Czech, Epson Europe, Nokia, T-MobileExternal PR Manager SONY Czech• Supervising of the PR and marketing activities, team coordination, preparation of communication strategies, cooperation with the marketing departments of this companies, new business.• Launch of new products on the market, crisis communication.

• 

  Na volné noze / freelancing

  Jan 2010 - now

  Psychologie

  Psychology, communication skills- Team and Individual Business Coaching- Workshops, Creative Brainstormings, ji Effective Meetings- HR Clinic, Recruitment, Gentle Assessment Centrum, Supervision, Crisis Management- Coaching TOP Managers www.koucinksrdcem.czPersonal Coaching/NLP/Therapywww.kdyzmiminkoneprichazi.czClinical psychology: Ferticare Prague, Unica Hypnosis, Fertility coaching, IVF coordinator, psychotherapy a crisis intervention

• 

  Huawei technologies

  May 2011 - Jul 2012

  Marketing specialist cz/sk

  Brand communication activities, Public relations, Digital and social media• Responsibility for introduction of Huawei brand and new brand of mobile phones in the Czech Republic and Slovakia• Creation and implementation of Huawei communication stratégy• Supervision of PR agency (consumer products and corporate communication)• Creation of POS materials - supervising of production POS materials, instore visibility improvement• Updating of local website on a regular basis, digital and social media communication• Co-promotion marketing activities with main retailers/e-tailers, cooperation with business partners, distributor and sales department• Reporting, communication with headquarter Show less

• 

  Sony

  Jul 2012 - May 2014

  Brand communication manager cz/sk

  Brand communication activities, PR, social media, BTL, ATL campaigns, budget planning• Responsibility for execution of local and global ATL activities• BTL, production of POS materials, instore visibility improvement• Media strategy implementation securing most effective investments level and media mix • Coordination of Public Relations projects, crisis communication• Responsibility for Sony CZ and SK websites, coordination of communication activities in social and digital media• Managing of delegated budget, strategy planning• Coordination of co-promotion marketing activities with business partners• Official Spokesperson Show less

• 

  Aaa auto group n.v.

  May 2014 - Jul 2015

  Group operations marketing manager cz/sk/hu/pl

  Offline Marketing Activities, social media communication, ATL and BTL campaigns• Responsibility for managing marketing activities and social media• Leading of offline marketing team and regional marketing managers• Responsibility for the planning and execution of campaigns: Outdoor, TV, radio and print media advertising, promotions and regional marketing campaigns• Management of marketing budgets, controlling and financial reporting • Conducting trade negotiations with individual partners, contracts supervision, reporting to management• Responsibility for staffing the team, recruiting and training new team members, motivation, evaluation, professional development Show less