
Timeline
About me
Agency Owner | Ecommerce Marketing Manager | Digital Marketing Specialist | E-commerce Expert | SEO Consultant
Education

University of the punjab
-Bacelor's in commerce business/commerce, general
Experience

Tashkeel travels
Sept 2018 - Oct 2019Social Media Manager
Sept 2018 - Oct 2019Customer Service Representative
Sept 2018 - Oct 2019

Digital it agency
Jan 2020 - Dec 2021• Creating and managing WordPress & Shopify websites• Using my HTML & CSS knowledge to resolve the issues and resolving additional requirements for web development from the clients• Created Ecommerce, Business, Portfolio, Real Estate, Restaurant and many more website• Have worked with almost all the niches
Head of Marketing Department
Jan 2020 - Dec 2021Wordpress Developer
Jan 2020 - Dec 2021

Vperfumes
Feb 2022 - Nov 2023• Develop and execute successful SEO strategies• Manage team of SEO Specialist & Content Writers• Conduct keyword research to guide content teams• Review technical SEO issues and recommend fixes• Optimize website content, landing pages and paid search copy• Direct off-page optimization projects (e.g. link-building)• Collect data and report on traffic, rankings and other SEO aspects• Work with social media and PPC teams to optimize campaigns• Keep abreast of SEO and integrated marketing trends• Create Successful SEO Strategy and Work on Implementation• Manage Arabic & English websites SEO• Execute on day-to-day search initiatives, including news and trends research, keyword research, content gap analysis, optimization of existing content, and competitor analysis.• Manage and execute online marketing strategies including: search engine optimization, social media, and content optimization and development.• Extract insight from varied data sources, identify relevant trends and provide well-developed recommendations to enhance and exceed overall company search marketing goals and objectives• Exhibit clear understanding of overall company brands messaging and goals, and manage the development of content for search engine optimization purposes, including keyword generation, blog and social media copy creation, and website copywriting.• Responsible for ensuring SEO is a key lever for traffic growth and business objectives by measuring effectiveness through demand conversion and sales.• Managing Google Analytics and Google ads and adding my views for Digital Marketing team.• Suggested content for Email Marketing and App notification for better engagement Show less - Optimizing copy and landing pages for search engine optimization.- Performing ongoing keyword research including discovery and expansion of keyword opportunities.- Researching and implementing content recommendations for organic SEO success.Created SEO campaign for complex media website- Grew organic web traffic 30% and lowered bounce rate to 9%- Improved web rankings from page 2 to Top 3- Maintained the ranking of 200 Keywords.- Prepared month-over-month reports in easy-to-read format- Increased DR from 24 to 46- Resolved GSC Issues and errors.- Write Highly Engaging Meta Tiltes and Descriptions- Create Content for blog- Write SEO Friendly Product Description- Train Employees Regarding proper product uploading- Added Engaging Content on homepage- Increased User Time spend on webite- Created Click funnels.- Execute all other on page SEO Strategy- Build Links on High DA Websites- Created sperate blog website- Effective Keyword research for other pages- Optimizing Titiles and URLs of products- Image optimization- Integration of generic SCHEMA's- User Experience and User Interference- Conducted morning meetings- Contact with Various PR Websites- Created new landing pages for specific keywords targeting- Managing Team of Content Writer- Implement Arabic SEO- Sitemap and Robots.txt implementation- Guest Posting- Roundup- Outreach Link Building- Article Submission- Blog Commenting- Social bookmarking- Profile and directories creation- Image Submission- Presentation and Resume Submission- Web 2.0- Q/A Backlinks- Forums on Reddit- Market Research- Website Audit- Building Digital Assets Show less
Search Engine Optimization Manager
Jan 2023 - Nov 2023Search Engine Optimization Specialist
Sept 2022 - Jan 2023Search Engine Optimization Executive
Feb 2022 - Aug 2022

Sahara perfumes
Oct 2023 - nowPartner & ecommerce marketing managerAs the SEO Manager at Sahara Perfumes, I am dedicated to enhancing our brand’s digital footprint and ensuring that our unique fragrances reach perfume lovers across the globe. My role involves strategizing and executing SEO campaigns that drive organic growth, improve search rankings, and elevate the online presence of Sahara Perfumes.In this position, I focus on:- Developing SEO Strategies: Crafting tailored SEO strategies that align with our brand’s goals and target audience.- Keyword Research: Conducting in-depth keyword analysis to optimize existing content and identify new content opportunities.- Content Collaboration: Working closely with our content team to create high-quality, SEO-optimized content that resonates with our audience.- Performance Analysis: Continuously monitoring and analyzing website performance to refine our approach and achieve better results.- Technical SEO: Collaborating with our technical team to ensure our website is fully optimized for search engines, from site structure to page speed.- Staying Ahead: Keeping up-to-date with the latest trends and algorithm updates in the SEO world to maintain a competitive edge.My mission is to create an engaging and seamless online experience for our customers, ensuring that Sahara Perfumes stands out in the competitive fragrance market. Show less

Expandabley
Nov 2023 - nowCo-founder & managing directorAfter exceptional experience in the field of Digital world. Started my own venture to help other business grow and learn how this digital world is evolving. Happy to help and achieve great things together.
Licenses & Certifications

Framework of digital marketing & promotion
ElevationSept 2022
Seo/sem with wordpress
Pny trainingsFeb 2021
Front end web development
Pny trainingsOct 2021
Sell on amazon
Pny trainingsFeb 2022
Languages
- enEnglish
- urUrdu
- hiHindi
- puPunjabi
- arArabic
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