Experience

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  Egyptian environmental affairs agency

  Dec 2003 - May 2024

  Senior environmental researcher
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  Egyptian italian environmental program (undp)

  May 2005 - May 2008

  Communication and interpretation specialist
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  Women of alliance arab, جمعية رابطة المرأة العربية بالفيوم

  Jun 2009 - Jan 2022

  Environmental specialist
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  African plants

  Apr 2012 - now

  Head of sales marketing

  Market Research & Analysis:Conduct in-depth market research to identify and assess potential export markets and agroproduction opportunities.Analyze market trends, competitor activity, and customer needs to inform strategic decision-making.Develop market segmentation strategies to target specific customer groups effectively.Brand Management & Awareness:Oversee the development and implementation of a cohesive brand strategy for African Plants' export and agroproduction divisions.Manage brand reputation and ensure consistent messaging across all marketing channels.Lead Generation & Sales Pipeline Development:Design and implement lead generation programs to attract qualified leads for both export and agroproduction sales teams.Customer Relationship Management:Build and maintain strong relationships with existing and potential export and agroproduction clients.Develop and implement strategies to increase customer satisfaction and loyalty.Identify and address customer concerns and complaints to ensure a positive customer experience.Channel Management:Develop and manage relationships with key distributors and partners in international markets.Oversee the performance of distribution channels and identify opportunities for optimization.Negotiate and manage contracts with distributors and partners to ensure profitable sales.Metrics & Reporting:Establish key performance indicators (KPIs) to track the effectiveness of demand generation activities.Develop comprehensive reports to communicate the success of demand generation initiatives to senior management.Our commitment to excellence has enabled us not only to increase our exports but also create jobs for local communities. This experience has been a great source of pride and accomplishment for me personally as well as professionally. عرض أقل

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  Egyptian ministry of environment

  Feb 2015 - Oct 2022

  Senior communication advisor
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  Ngo

  Jan 2022 - Feb 2022

  Communication consultant