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About me
Digital Marketer | Communications and Public Relations Specialist at the Macedonian Stock Exchange
Education

Ukim, faculty of economics, skopje
2016 - 2019Master's degree e-business management gpa 9.57
Ukim, faculty of economics - skopje
2012 - 2016Marketing gpa 9.56
Experience

Ministry of finance, macedonia
Jan 2019 - Dec 2022Social media manager and content creatorAs a Social Media Manager and Content Creator, I was a part of the Public Relations sector, whose main goal is to inform the public about the activities of the Ministry of Finance, its practice, policies, laws and economic measures that it implements, using traditional, digital and social media.My work was focused on creating and publishing content for all of the official Facebook, Instagram and Twitter profiles of the Ministry. My responsibilities included:🔹 Social Media Research and Planning.🔹 Copywriting Posts in both Macedonian and English language.🔹 Scriptwriting for short-form and long-form Videos.🔹 Distributing/Publishing and Scheduling Social Media Content.🔹 Content Curation & Sharing.🔹 Answering any comments & messages that come through Social Media.🔹 Social Media Monitoring (Mainly on Twitter, using TweetDeck to monitor important keywords).🔹 Designing Social Media Ads and Sponsored Posts.🔹 Analyzing Social Media Performance and Creating Reports.As a content creator, I also worked as a Graphic Designer, which included:🔹 Conceptualizing and designing visual content (charts, graphs, infographics and other creatives), using Photoshop and Canva.🔹 Designing Web Banners with the latest news.🔹 Writing a concept draft and creating presentations, using Photoshop, Canva or Power Point. My responsibilities included managing content for the official website of the Ministry, using Wordpress:🔹 Publishing Text Articles and Press Releases.🔹 Publishing Banners with the latest news.🔹 Updating the Fiscal Counter with the latest information.In my role, I contacted and organized the work of other people who participated in the Content Creation process, such as photographers, videographers, video editors, translators, proofreaders.Whenever the Ministry hosted an event, I helped out and assisted the organizers in any way I could, usually by contacting any people, companies or organizations that participated in or contributed to the event. Show less

National youth council of macedonia
Dec 2022 - Jun 2024Communications managerThe National Youth Council of Macedonia (NYCM) is a union, a network and a representative body, comprised of youth organizations in Macedonia.As the Communications Manager, I oversee and coordinate the communications team, which is responsible for both internal and external communications.In this role, I have a twofold focus - long-term strategic planning and daily operational execution. My responsibilities include, but are not limited to:🔹 Developing comprehensive organization-wide communications strategies and project-specific communications plans.🔹 Crafting engaging content across traditional, digital, and social media platforms.🔹 Writing press releases and managing media relations.🔹 Curating and sharing relevant content.🔹 Designing visual assets and content.🔹 Coordinating and executing successful events, showcasing the organization's activities and initiatives.🔹 Maintaining our website with up-to-date information.🔹 Coordinating distribution of content across various media channels.🔹 Building strong relationships with media representatives.🔹 Communicating with our network of youth organizations about our latest developments, news, events and project activities.🔹 Answering all inquiries by people interested in the NYCM’s activities, events and opportunities.🔹 Monitoring media coverage and producing regular reports for continuous improvement.I take pride in leading a talented team and ensuring our messaging effectively reaches our target audience while maintaining consistent brand standards for all our projects. Show less

Macedonian stock exchange
Jul 2024 - nowCommunications and public relations specialist
Licenses & Certifications
- View certificate

Ai-powered performance ads certification
SkillshopJun 2024 - View certificate

Ai-powered shopping ads certification
SkillshopJun 2024 - View certificate

Google ads - measurement certification
SkillshopJun 2024 - View certificate

Google ads apps certification
SkillshopJun 2024 - View certificate

Google ads creative certification
SkillshopJun 2024 - View certificate

Google ads display certification
SkillshopJun 2024 - View certificate

Google ads search certification
SkillshopJun 2024 - View certificate

Google ads video certification
SkillshopJun 2024 - View certificate

Grow offline sales certification
SkillshopJun 2024 - View certificate

Search ads 360 certification exam
SkillshopJun 2024
Honors & Awards
- Awarded to Mihail VasilevskiMagna Cum Laude - Awarded the honor of Magna Cum Laude for achieving a Grade Point Average of 9.56, while earning my Bachelor's degree.
Languages
- enEnglish
- maMacedonian
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