Michael Spitalli, RS, CR, CTI, CLIPP

Experience

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  Lake Zurich Fire & Rescue Department

  Jan 1982 - Jan 1988

  Emergency Medical Technician--Advanced

  Emergency care and management of sick and injured.

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  Accenture

  Jan 1990 - Jan 1991

  Consultant

  Information system prototype and design consulting with pharmaceutical manufacturers, hospitals, and health care systems. Assignments included financial reporting, supply chain management, and automated patient records.

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  Boehringer Ingelheim

  Jan 1991 - Jan 1997

  Product Manager

  Product Manager (1995-1997, Ridgefield, CT)Managed Care Specialist (1994-1995, Chicago, IL)Professional Sales Representative (1991-1994, Chicago, IL)Rapid advancement and progressive experience in professional and consumer marketing (adults and children). Experience in multiple markets (pulmonary, cardiovascular, and pain) managing nine brands. Developed pediatric initiative targeting professionals and consumers by understanding what motivates mothers and children when making health choices. Show less

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  Pfizer

  Jan 1998 - Jan 2000

  Associate Director Marketing

  Associate Director, MarketingGeneral Manager, Contract Sales ForcesTeam Leader for two brands (arthritis) totaling more than $450 million in annual sales concurrent with General Manager responsibility of a 235-person, performance-based national contract sales organization. Charged with reviving a key brand after a year of post-launch declining sales.

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  McCann Health New Jersey, an IPG Health Company

  Jan 2001 - Jan 2001

  Vice President, Managing Director

  Customer relationship marketing (CRM) focused on the pharmaceutical and biotech industries utilizing a proprietary customer relationship management platform. Utilized statistical analysis of variables affecting promotional response, sales activity, consumer demand, and brand demand.

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  Baxter International Inc.

  Jan 2002 - Jan 2003

  Sr. Global Marketing Manager

  Team leader for the global launch of a blood transfusion device. Created relevance for the product in multiple regions by aligning local customer attitudes about blood transfusions with global positioning and branding.

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  TAP Pharmaceuticals

  Aug 2003 - Aug 2007

  Sr. Group Manager Brand Strategy

  Spearheaded branding, positioning, and communication strategy for the company’s largest multi-billion dollar gastrointestinal product. Responsibilities encompassed leadership of physician marketing, direct-marketing programs, and management of the pediatric franchise.

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  Vein Clinics of America

  Jan 2008 - May 2015

  Vice President, Marketing and Business Development

  Responsible for commercial growth, marketing strategy, and physician practice acquisition. Developed a customer-centric, retail-based service offering resulting in record growth from 24 to over 60 stores while strengthening core referral sources. Led the build-out of entire marketing and sales infrastructure. Expert at adapting and integrating new technologies and behavioral models into patient acquisition. Extensive utilization of digital and traditional media promotion. Multi-market provider of vascular medical services specializing in venous disease with sales of $300 million. Recruited by owner to increase organic growth and accelerate EBITDA. Private equity owned.Presentations: 2012 - Healthcare Capital Conference - Innovation Tract (www.hcapconference.com)2012 - American College of Phlebology Scientific Conference - Innovations in Healthcare Marketing (www.phlebology.org)2012 - Society of Interventional Radiology - Patient Acquisition (www.sirweb.org)2011 - Society of Interventional Radiology - Patient Acquisition (www. sirweb.org) Show less

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  Acquire Healthcare Marketing, LLC

  Mar 2015 - Mar 2018

  Founder and CEO

  Principal consultant specializing in organic growth (B2B and B2C) for healthcare organizations and service providers. Focus on driving short- to medium-term operational value creation and incremental EBITDA. Service range includes interim to full-time executive addition to C-Level, strategic project support, forensic marketing analysis, and private equity due diligence on healthcare investment opportunities. Key Engagements: • United Dental Partners: Chief Marketing Officer; dental organization, multi-state, multi-brand • Health technology startup: Chief Commercial Officer; healthcare technology company • Advanced Pain Management: Sr. VP Marketing; interventional pain management provider • Midwest Vein Center: varicose vein treatment provider • Behavioral Health Group: addiction services provider • Private equity forensic marketing analysis • Pro bono: healthcare-related relief and development, Naperville Police Department Show less

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  The Loft Remodeling and Architectural Salvage

  Jan 2018 - now

  Owner, Licensed General Contractor, Master Remodeler
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  LAUDERDALE-LAGRANGE FIRE DEPT INC

  Jan 2021 - now

  Firefighter / Advanced EMT