Experience

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  Christianity today international

  Jun 2009 - Aug 2009

  Intern

  • Worked with the Your Church Media Group by researching, writing, and editing information packets for purchase at ChurchSafety.com. • Copyedited Church Finance Today, Church Law and Tax Report, and Your Church Magazine. • Gathered and verified information from numerous companies for the Your Church Magazine’s Buyer’s Guide.

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  Writer and editor, freelance

  Jan 2010 - Jan 2014

  Writer and editor

  • Edited manuscripts with a goal of improved plot, character development, and adherence to style guide. • Conducted interviews with clients for video scripts and other content.• Researched and edited information packet for affiliate website with Christianity Today International

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  Copypress

  Jan 2010 - Jan 2014

  Copy writer

  • Researched and wrote detailed, long-form articles for online publication. • Drafted articles, guides, infographics, product copy, and travel guides.

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  The greenhouse

  Oct 2010 - May 2011

  Teacher's assistant and tutor

  • Graded junior high and senior high tests, essays, and research papers. • Provided feedback about content for high school seniors on their final research theses.

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  Nineteen.marketing (was pro 119 marketing)

  Jan 2011 - Jan 2014

  Content curator

  • Conferred with clients to discuss content marketing needs and strategies. • Owned clients’ social media content and campaigns. • Created and published quality technical content based on subject matter expert interviews.

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  Prosci

  Jan 2014 - Jan 2018

  • Planned and implemented content calendar for inbound marketing, resulting in higher lead capture and conversion. • Developed and implemented departmental content review process and project management system to increase efficiency. • Coordinated and co-created sales materials with sales managers and VP of sales to better equip sales team. • Managed websites using WordPress, HubSpot, Magento, and other CMS software to keep content relevant to clients. • Copy-edited and approved all client-facing content to be clean, accurate and educational. • Helped transform marketing department from a single person to a six-person team, including assisting in hiring decisions and onboarding.

  • Content Marketing Coordinator

    Jan 2017 - Jan 2018

  • Marketing Associate

    Jan 2014 - Jan 2017
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  Group publishing

  Jan 2018 - Jan 2019

  Marketing manager

  • Planned and executed marketing strategy for multiple product lines, resulting in above-plan sales.• Orchestrated product marketing launches, including brand guides, marketing and sales materials, websites, and email and social media campaigns, resulting in increased year-over-year leads. • Brought cross-functional teams together to tackle projects like product-specific lead drip campaigns, more detailed lead dashboards, and automated reminder emails. These projects increased efficiency and increased conversion rates. Show less

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  Magnetic creative

  Jan 2019 - Jan 2021

  Senior account director

  • Managed cross-functional team of creatives, specialists, developers, and contractors. • Developed long-term strategy, evaluated objectives and KPIs, and lead weekly customer meetings--resulting in 25% average month over month sales growth.• Planned and coordinated all projects and tasks to deliver on schedule and within budget, with regular check ins to reset priorities, address gaps, and provide additional resources as needed.• Utilized communications and change management best practices to successfully complete office-wide role reorganization and transition to a new project management software.• Acted as day-to-day contact for top clients, from the first sales call through final project reporting. For clients on retainer, I facilitated and pitched short- and long-term strategy as well as managed regular check-ins and daily workload. Show less

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  Concordia supply

  Jan 2021 - Oct 2022

  Marketing manager
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  Intelligent demand

  Oct 2022 - now

  Senior project manager