
Timeline
About me
CRM Project Manager 👩🏻💻 | Ms in Data Marketing & E-Business at SKEMA Business School 🎓🔴 | CRM Project Management, Data Analysis, Marketing Automation, Content Creation 🤝 | Open to move 🌍
Education

Lycée montaigne
-Baccalauréat sciences économiques et sociales
Université paris descartes
-Licence économie et de gestion
Iim - institut de l'internet et du multimédia
-Mastère marketing et communication digitale marketing
Skema business school
-Mastère spécialisé manager marketing data et commerce electronique marketing/marketing management, generalRang Mountaineer sur Trailblazer (Salesforce) : https://www.salesforce.com/trailblazer/maryleneluongvinh
Experience

H&m
Jun 2018 - Aug 2020Sales consultant🔴 Hennes & Mauritz is a Swedish fashion company founded in 1947. It offers clothing and accessories for women, men and children, combining style and quality at affordable prices. With over 4,000 stores in more than 75 markets, H&M is one of the global leaders in fashion. ☑️ My role:• Supported customer loyalty initiatives through the "Hello Member".• Welcomed customers, provided advice and successfully closed sales.• Managed checkout operations efficiently.• Handled merchandising and shelving of ready-to-wear products.• Conducted stock management, including sorting by size and restocking.• Received and inspected goods deliveries, including labeling, scanning, and organizing. Vis mindre

Printemps
Jan 2021 - Sept 2022Sales consultant🟢 Printemps is a renowned French group founded in 1865, specializing in high-end retail. Known for its department stores, it offers a diverse selection of luxury fashion, beauty, home and lifestyle products.✅ My role:• Ensured high standards of customer reception and service quality.• Conducted Printania and Printania+ customer loyalty campaigns.• Consistently met or exceeded individual and shop sales targets.• Presented product features with precision, using appropriate terminology for accessories and leather goods.• Received goods and verified delivery accuracy.• Provided personalization services through embossing and hot stamping techniques on various types of leather. Vis mindre

Renault group
Sept 2022 - nowCrm project manager⚫️ Renault Scope is a marketing department that manages and utilizes customer data while supporting clients (Renault & Dacia) in implementing their strategies and campaigns. ☑️ My role:• Implemented, configured and managed CRM campaigns: email, SMS and push notifications on Adobe Campaign for Renault and Dacia.• Ensured compliance with campaign schedules and their deliverability, technical and legal guidelines.• Analyzed campaign results, produced reports and provided statistics.• Published and updated commercial offers on the MyRenault and MyDacia customer spaces through the back office.• Produced reports and processes related to the activity. Vis mindre
Licenses & Certifications
- View certificate
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Certification google ads sur le réseau de recherche
Google digital academy (skillshop)Nov 2023 
Google tag manager
Google analytics for businessJan 2023- View certificate

Certification sur les notions de base linkedin marketing solutions
LinkedinNov 2023 
Hootsuite platform certification
HootsuiteJun 2023- View certificate

Meta certified digital marketing associate
MetaFeb 2024 - View certificate

Agilepm foundation
Apmg internationalJan 2023 - View certificate
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Google analytics 4
Google digital academy (skillshop)Nov 2023 .webp)
Google ads - search
Google digital academy (skillshop)Mar 2023.webp)
Google ads - video
Google digital academy (skillshop)Feb 2023.webp)
Google ads - measurement certification
Google digital academy (skillshop)Feb 2023
Languages
- anAnglais
- viVietnamien
- frFrançais
- esEspagnol
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