Experience

• 

  Profin d.o.o.

  Jan 2005 - Nov 2005

  Sales representative

  Identifying and developing retails market .Identifying and analyzing key customer business needs.Establish, maintain and improve personal contacts with customers key decision makers.Identify and improve sales cycle to achieve business objective sales call plan, weekly plan, sales forecast, forecast accuracy, collection.

• 

  Cemex

  Dec 2005 - now

  Manage, lead and monitor the work of the entire sales department and sub-departments (Construction - Croatia, Materials - Croatia, Bosnia and Herzegovina, Montenegro and Serbia) with the aim of achieving maximum efficiency, compliance with Company standards and business culture.Responsible for the application of sales strategy on the market and the formulation and achievement of sales goals through sales team and in direct contact with key customers in the market.Prepare and control execution of the sales budget.Create and monitor the implementation of the commercial strategy on the market, technical support and advice on the application of advanced products to customers, as well as the achievement of sales targets, in particular the achievement of the quantitative sales plan, market share and collection, and the realization of price policy.Responsible, in coordination with the Sector of Human Resources, for the implementation of all human resources policies in the area of planning and development, health and safety, wages and benefits and HR administration.Explore and monitor the competition and market situation in the region and point to new business development opportunities. Responsible for defining the objectives of the Sales Sector, transferring to a lower organization level and achieving the same in accordance with the budget.Ensure the smooth functioning of processes and continually adapting and developing a system in accordance with changes in commercial strategy on the market and in accordance with ISO procedures and Company standards.Review and optimize the country's Commercial Credit Risk policies.Responsible for the sales forecast in coordination with Supply Chain Department, Sales Administration, Production Operations and Strategic Planning as well as the timelines and accuracy of all market changes reports and reports on new sales potentials and market risks. Show less Participation in defining sales strategy and objectives and respond to their implementation in the market, through a team of sales representatives and sales coordinators.Establish and maintain a sales team capable of achieving the objectives of the unit.Participate in designing and monitoring the achievement of the annual sales budget.Responsible for timelines and accuracy of all statements of changes in the market and reports on new sales potential and market risks.Implement and enforce procedures and work instructions for the operation of the sales process, in accordance with the requirements of quality management systems, environmental, health and safety.Lead regular meetings with sales team, Supply Chain and Production Operations to provide feedback on individual objectives, new initiatives and other important issues in accordance with goals and action plans.Active role in the procurement process in Concrete business unit. Show less

  • Commercial Director

    Apr 2022 - now

  • Sales Manager - Croatia, Bosnia and Herzegovina, Montenegro, Serbia, Slovenia

    Jun 2017 - now

  • Sales Manager – Construction sector, Croatia, Bosnia and Herzegovina (Cement, Concrete, Aggregates)

    Sept 2013 - May 2017

  • Sales Manager, Croatia (Cement business unit)

    Oct 2011 - Aug 2013

  • Sales Manager, Croatia and Bosnia and Herzegovina (Cement business unit)

    Apr 2010 - Sept 2011

  • Sales Manager, Bosnia and Herzegovina (Cement business unit)

    Feb 2008 - Mar 2010

  • Sales Representative

    Dec 2005 - Feb 2008