Experience

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  Perfetti van melle usa

  Jan 2002 - Aug 2006

  • Associate Brand Manager

    May 2004 - Aug 2006

  • Primary Research Manager

    Jan 2002 - May 2004
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  Empower mediamarketing

  Aug 2006 - Apr 2008

  Research director

  Recommended and managed marketing research projects, particularly media effectiveness studies, online advertising effectiveness, and ad copy testing.

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  Dunnhumbyusa

  Apr 2008 - Apr 2010

  Senior associate - primary research - kroger team

  Consulted with Kroger as well as internal teams (e.g. Comms & Media, Pricing/Promotion Team, Assortment Team) to recommend and manage both qualitative and quantitative marketing research projects.

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  Rgi, inc.

  Apr 2010 - Nov 2012

  Account manager, shopper marketing

  Effectively developed and executed account specific integrated shopper marketing campaigns by providing thought leadership for the creation of “best in class” programs.

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  Dole food company

  Nov 2012 - May 2018

  Drove thought leadership and strategy through the development of insight-based marketing solutions. Built and supported shopper retention and purchase frequency amongst the most valuable retailer and category households.

  • Senior Manager, Shopper Marketing - Central Region

    Jul 2016 - May 2018

  • Shopper Marketing Manager

    Nov 2012 - Jun 2016
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  Quotient technology inc.

  Nov 2018 - Mar 2022

  Built strong relationships with brands to grow existing business and encourage new opportunities.Leveraged a full suite of products (Promotion, Shopper, Media and Data) to bring the right solutions and insights to customers. Partnered with clients and internal cross-functional teams to deliver client specific solutions and support.Led the execution of campaigns, and delivered program performance and strategic insights that lead to better marketing, client satisfaction, and continued growth. Show less As part of the Operations and Client Services Team, delivered solutions for high-profile retailer client accounts. Supported Quotient's retail accounts by handling day to day client communications and producing client deliverables.Guided partners through the initial content creation process to ensure proper work flows are set up and functioning. Managed the process of approving and launching retail coupon content. Coordinated offer testing of Retailer's microsite, including new offer type set-ups, offer testing communication and updates and integration requirements.Assisted client with technical execution, program implementation and first-tier troubleshooting. Show less

  • Customer Success Manager

    Apr 2019 - Mar 2022

  • Retail Digital Campaign Manager

    Nov 2018 - Mar 2019
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  The mars agency

  Mar 2022 - now

  Manager, customer development-kroger