
David De Jong
Kitchen Aid

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About me
Ph.D. candidate at VU Amsterdam
Education

ROC van Amsterdam MBO college Hilversum
2011 - 2013Marketing & Communications (Fast Track) Marketing 8Fast track (2 years instead of 3 years) secondary vocational educationSpecialization: marketing assistant

Griftland College
2007 - 2011VMBO-T (MAVO) EconomiePre-vocational secondary education with focus on economics.

Hogeschool van Utrecht
2013 - 2017Bachelor of Applied Science - BASc Commercial Economics (CE) / Marketing - Specialisation Sales and Marketing Management (SMM) 8,1 - Cum laude- Graduated Cum laude (8+)- Best thesis of the year award in Commercial Economics (CE) '17- Thesis: 'The World of Affiliate Marketing' for Havas Media '17 - Specialization: Sales en Marketing Management (SMM)- Minor: Masterclass Marketing Management (MSMM) (English) (with honours)

Vrije Universiteit Amsterdam
2018 - 2019MSc Marketing 8.6The master in marketing will provide state-of-the-art knowledge and marketing theory to make a true difference in the field of marketing. As a student in this master program you will learn to see what's really going on in a company and to decide what needs to be done to create a sustainable long-term advantage.The marketing master program is a top rated program of 2018 and the best masters program in Marketing in the Netherlands.Real-life projects: ING Bank, RTL etc.

Vrije Universiteit Amsterdam
2018 - 2018Premaster Marketing 8The pre-master is a dedicated six months fulltime program to bridge the gap between the university of applied sciences and university of science. In order to participate in this program I had to take the GMAT test (minimum score 550+).Courses in the program: Academic Knowledge and Skills, Digital Marketing and Metrics, Consumer Behavior and Quantitative Research Methods. I finished the program with an academic thesis titled: 'The influence of front-line employee satisfaction on service… Show more The pre-master is a dedicated six months fulltime program to bridge the gap between the university of applied sciences and university of science. In order to participate in this program I had to take the GMAT test (minimum score 550+).Courses in the program: Academic Knowledge and Skills, Digital Marketing and Metrics, Consumer Behavior and Quantitative Research Methods. I finished the program with an academic thesis titled: 'The influence of front-line employee satisfaction on service recovery and customer satisfaction' Show less

Vrije Universiteit Amsterdam
2021 - 2025Doctor of Philosophy - PhD Marketing
Vrije Universiteit Amsterdam
2019 - 2021Msc Research Master Business in Society 8.7This research master is an addition to my master in marketing and is aimed at taking extracurricular courses in marketing and specializing my research skills to prepare for a PhD. In total, I took more than 10 extra courses in marketing, psychology and research (50+ ECTS).
Experience

Daelhoven
Jun 2011 - Sept 2011Kitchen AidResponsibilities:- Serving various meals.- Preparing meals.

De Jong & Partners Adviesgroep
Jul 2011 - Sept 2021Commercial Backoffice respresentativeResponsibilities:- Keeping CRM systems up-to-date.- Proccess applications, mutations and cancelations of insurances.- Proccess mortgage requests.- Website development and maintenance (HTML, PHP en SEO).- Customer-centred approach in client contact

Actra BV
Jul 2012 - Feb 2013Marketing InternResponsibilities:- Get an overview of the obsolete stock (non-current stock).- Make a plan to solve the problem regarding the obsolete stock.- Set up a platform for the sale of the obsolete stock.- Develop and maintain website (HTML and PHP).- SEO and SEA optimization (including Google Analytics).

WM Solutions
Jan 2015 - Jan 2015Car Driver (Student)Responsibilities:- Passenger transport

AdsVentures
Apr 2015 - Sept 2015Responsibilities:– Keeping track of website and app statistics using Google Analytics etc.– Investigate what the target group thinks of the websites and apps.– Determining points for improvement.– Identify new opportunities in the market.– Working on various online marketing activities (including market research).– Translating customer needs into product (Easywebsite).– Creating websites for small and medium enterprises (Easywebsite). Responsibilities:- Identify new opportunities in the market.- Set-up international marketing projects.- Working on various online marketing activities (including market research and SEO).- Translating customer needs into product (Easywebsite).
Online Marketeer
Jul 2015 - Sept 2015Online Marketing Intern
Apr 2015 - Jul 2015

AdsVentures
Jun 2016 - Sept 2021Online MarketeerResponsibilities:– Keeping track of website and app statistics using Google Analytics etc.– Investigate what the target group thinks of the websites and apps.– Determining points for improvement.– Work on financial products (investing).– Identify new opportunities in the market.– Setting up SEA campaigns using Google Analytics.– Working on various online marketing activities (including market research and SEO).Adsventures has won the 'FD gazellen award' in 2015 and 2016, which is for the fastest growing companies in the region. Show less

ITV Hogeschool voor Tolken en Vertalen
Jan 2017 - Jan 2017Exam Supervisor- Supervising examinations for first year students.

Havas Media Nederland
Feb 2017 - Jul 2017Graduate internship performance and affiliate marketingActivities:- Helping with SEO activities for large international clients.- Preparing monthly reports for customers' marketing departments.- Supporting work in performance campaigns.- Creating keyword research, on-page optimizations and technical website audits.- Optimizing YouTube campaigns.- Writing a thesis on affiliate marketing ('The world of Affiliate marketing') including in-depth interviews with various experts and companies.

VU Amsterdam
Sept 2021 - nowPh.D. Candidate in Marketing
Licenses & Certifications

Master in Marketing
VU AmsterdamJun 2019
VMBO-T (MAVO)
Griftland CollegeJan 2011
Searchmetrics Yellow Belt
Searchmetrics
Bachelor in Commercial Economics
Hogeschool UtrechtJul 2017
Propedeuse HBO bachelor (Commercial Economics)
Hogeschool UtrechtJun 2014
MBO Marketing en Communicatie (Marketing)
ROC van Amsterdam | FlevolandJun 2013
Google Adwords Fundamentals
GoogleApr 2017
NIMA B-1 (Marketing Manager)
NIMA, Nederlands Instituut voor MarketingNov 2016
Honors & Awards
- Awarded to David De JongBest thesis of the year '17 - Commercial Economics Hogeschool Utrecht Aug 2017
- Awarded to David De JongCum laude Bachelor Hogeschool Utrecht Jul 2017
- Awarded to David De JongWith honours: Masterclass Marketing Management (MSMM) Hogeschool Utrecht Feb 2017
Languages
- neNederlands
- enEnglish
- spSpanish
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