
Timeline
About me
Corporate Brand & Activation Manager at PT Bank SMBC Indonesia Tbk
Education

Institut kesenian jakarta
2004 - 2008Bachelor of arts graphic design
Experience

Jerry aurum design and photography
Sept 2008 - Aug 2009Art director- Working from a brief and generating ideas to present to the client- Working on designs to produce an effective visual communication- Commissioning specialists, such as artists and photographers, to work on projects- Managing projects and working within a budget- Editing the final results for presentation to the client.

Putera sampoerna foundation
Aug 2009 - Jun 2012Creative designer- Develop creative brief and timeline of a project- Develop design concepts to meet the user's needs- Presenting options for design treatments- Creating final designs, working to a deadline- Amending designs according to the user's final comments- Preparing designs to be sent to print- Supervise production process- Quality control before final distribution

Institut kesenian jakarta
Jan 2010 - Aug 2014Lecturer- Teaching Typography, Computer Graphic, Photography- Develop and manage teaching material- Students academic counselor

Pt bank btpn tbk
Jun 2012 - now• Responsible to creating and curating shareable content of corporate social media & website of the bank• Drive the strategic development of digital/online communication programs to drive significantly higher brand awareness and customer engagement • Building and managing social media profiles and presence • Directing paid search, initiate effective communication campaigns online and analyzing the performance of those campaigns • Maintaining brand consistency across platforms, assessing SEO configurations and monitoring analytics• Managing the digital budget and fostering vendor relationships • Responsible to ensuring the products, services and product lines that fall under their domain resonate with current and potential customers• Continuously monitor communication trends and keep a close eye on competitive brand in the bank industry• Responsible for adapting a brand strategy for the bank • Maintain brand integrity across all company marketing initiatives and communications as the 'brand guardian'• Manage, develop and participate in various aspects of the business that directly and indirectly contribute to a brand's competitiveness and overall success.• Coordinate and lead end to end process of corporate communication projects, liaise with other related parties to ensure that the project execution are within the agreed plan, objectives, budget and timeline• Develop annual activity plan, regular reports and updates of Corporate Brand Management & Digital Media Show less • Responsible to ensuring the products, services and product lines that fall under their domain resonate with current and potential customers• Continuously monitor communication trends and keep a close eye on competitive brand in the bank industry• Responsible for adapting a brand strategy for the bank • Maintain brand integrity across all company marketing initiatives and communications as the 'brand guardian'• Manage, develop and participate in various aspects of the business that directly and indirectly contribute to a brand's competitiveness and overall success.• Coordinate and lead end to end process of corporate communication projects, liaise with other related parties to ensure that the project execution are within the agreed plan, objectives, budget and timeline• Develop annual activity plan, regular reports and updates of Corporate Brand Management Show less
Senior Manager - Corporate Brand & Activation
Jun 2019 - nowCorporate Brand Management & Digital Media Manager
Jun 2018 - Jun 2019Corporate Brand Management
Jun 2012 - Jun 2018

Pt bank smbc indonesia tbk
Nov 2024 - nowSenior managerSenior Corporate Brand & Activation ManagerFully responsible to the Corporate Website & Social Media content & performance
Licenses & Certifications
- View certificate

Guy kawasaki on how to rock social media
LinkedinFeb 2019
Languages
- enEnglish
- inIndonesian
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