Experience

• 

  Arab african international bank

  Sept 2007 - now

  Responsible for developing, implementing and managing digital/social campaigns that promote the bank and its products/services. Playing a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.Identify and evaluate new digital technologies and strategies to better optimize marketing campaigns, email marketing and social media.Develop and control the Digital and Social Media communication strategy Oversee the online advertising activities and campaigns in including SEO to generate organic and paid leads to increase customer product penetration rate, reduce churn and acquire potential customers Responsible for the email Marketing and ensure addressing designated segmentation as well as increasing database عرض أقل ➢ Media:• Managing advertisements online and offline• Communicating with Public relation professionals• Preparing media budgets and coordinating with media agencies• Managing press releases and digital portals• Planning media strategies and campaigns• Writing press releases• Dealing with enquiries from the press and related organizations• Organizing and attending promotional events such as press conferences and events • Building positive relationships with stakeholders, media and the publi ➢ Outdoors:• Creating brand awareness• Introducing the business/products or services to mass/targeted audience • Strategically placing the brand message• Achieving the highest possible standards in deliverables• Managing ATL campaigns• Securing outdoors in key locations عرض أقل • Developing integrated marketing campaigns and strategies (planning, organizing and executing communication campaigns and launch of products)• Coordinating and networking with a range of stakeholders: colleagues, suppliers, designers, production houses and partner organizations• Managed the production of marketing materials, including posters, flyers & newsletters• Contributed in planning and organizing the bank’s corporate events & sponsorships including booth design, marketing & promotional materials, as well as events logistics• Gathered news about the bank and developed a monthly newsletter to be internally communicated to employees• Scan market for best service providers in terms of quality & price عرض أقل

  • Head Of Digital Marketing

    May 2019 - now

  • Communication channels Team leader

    Jun 2018 - Apr 2019

  • Senior Marketing Specialist

    Oct 2017 - Jun 2018

  • Operations Officer

    Sept 2007 - Sept 2017