Jongseok Na

Jongseok Na

Research Assistant

Followers of Jongseok Na819 followers
location of Jongseok NaSeoul, Seoul, South Korea

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  • Timeline

  • About me

    COO of Kimcaddie

  • Education

    • 서강대학교

      -
      학사 Management Science

      동아리와 학회:WAVB (Strategic Consulting Club), 17th President • Organized club sessions including environmental analysis, strategy formulation and social events• Studied various business frameworks and applied them to perform analysis on industry structure• Fundraised more than 150% of the previous members by winning a cash prize from LG Electronics and arousing attention to alumni to the club through launching club magazine, thereby getting endowmentsAwarded from KT(Korea Telecom) ‘Hotspot’ Marketing Project- Created a new marketing… 더보기 • Organized club sessions including environmental analysis, strategy formulation and social events• Studied various business frameworks and applied them to perform analysis on industry structure• Fundraised more than 150% of the previous members by winning a cash prize from LG Electronics and arousing attention to alumni to the club through launching club magazine, thereby getting endowmentsAwarded from KT(Korea Telecom) ‘Hotspot’ Marketing Project- Created a new marketing model combined with CSR using Fintech concept to enhance brand value as a national telecommunication company2nd Place Team from LG Electronics Strategic Project- Presented new carry-in appointment service models aiming to enhance customers’ reservation rate before visiting service centers when their products are out or order- Developed strategies by aggregating data from surveying customers, interviewing branch officers and researching treatises about consumers’ behavior 더보기 취소

  • Experience

    • Booz & Company.

      Feb 2014 - Mar 2014
      Research Assistant

      • Participated in a local university’s multi campus strategy project, including diverse branch strategies from local universities by branding its new campus• Aggregated global ranked universities’ fact data and categorized to set a benchmarking case

    • Procter & Gamble

      May 2014 - Jul 2014
      Competitive Intelligence (CI) Project Member

      • Participated in a project of analyzing competitor’s (local cosmetic corporation’s hair & body-care divisions) growth strategies and operating systems• Analyzed competitor’s profit/loss statement and past strategies by checking innovation cycle, resource allocation, etc. to predict its future strategy

    • Strativia

      Mar 2015 - Jul 2015
      Project Specialist (Intern)

      • Investigated competitors’ website storyboards and SNS marketing strategies to build benchmarking cases• Managed web developing and UI/UX designing projects by connecting clients and worldwide outsourced human resources

    • Hyundai Motor Company (현대자동차)

      Jul 2016 - Aug 2019
      Associate

      Customer Experience IT Planning Team• Participated in on/off-line marketing projects and led the collaboration with the marketing division and partner companies that are responsible for web/app development• Diagnosed projected budget of each project to prevent unnecessary or excessive investment by suggesting better alternatives than options proposed by marketing div. including hardware, software and consulting service

    • Kimcaddie

      Dec 2018 - now
      COO / Co-founder
  • Licenses & Certifications

    • Certified Investment Manager

      Kofia
      Dec 2017