Experience

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  Pepsico

  Aug 2008 - Feb 2010

  Account development co-ordinator

  Managing Distributor, Managing Team of RSP, Merchandiser,TL, Responsible for Pri/Secondary of Distributor.

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  Brightpoint

  Mar 2010 - Jun 2012

  Sdm west

  Risponsible for Training and developing the FF for West Region (Maharastra,M.P.,Chhatisgarh, Gujrat,Goa). Planning for Sales and development with ASM's in there Area. Market Research for Launching new product. Activation plans for sales support with marketing Team.

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  Hindustan unilever limited

  Jun 2012 - Feb 2022

  Key account executive

  Conducting competitor (P&G, Dabur, Emami, Nevia etc.) analysis by keeping abreast of market trends & competitor moves to achieve market share metrics. Responsible for all sales activities and performance of the business in the territory. Generating primary and secondary sales by ensuring availability and visibility. Effective Planning & Execution of growth objective through right infrastructure in territory. Leading, supervising and motivating his team of RSSM & Merchandisers.  Developing capability, demonstrating & building selling skills in his team. Developing operational efficiency of RS and ensuring retention of agreed ROI for our business partner. Responsible for Commercial Controls in territory. Ensuring settlement of RS & Trade Claims in time. Responsible for achieving merchandising objectives and ensuring shelf space share as per defined standards thereby resulting in effective Visibility of all SKUs in assign territory.  Responsible of implementation and monitoring of schemes / promotions. Ensure effective coverage and launch plan implementation.  Handling trade grievances to improve relationship. Tracking and reporting on competition activities.  Proper and timely data reporting & maintenance. Ensuring stock hygiene at RS point. Responsible for Full and Final Settlement of the RS. Show less

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  Patanjali ayurved limited

  Feb 2022 - Jun 2023

  Area sales manager

  ▪ Ensure the achievement of Annual Operating Plan in terms of primary and secondary.▪ Building market strategy to generate higher revenue and locate the gap and opportunity area and getting the plan executed by the team.▪ Leading, supervising and motivating his team of SO/TSI/DSM’s. ▪ Managing and motivating the sales team.▪ Working cohesively with other functions and collaborating constructively with peers.▪ Managing channel partners and collaborating with them to ensure healthy ROI.▪ Planning with the team to execute channel expansion and new town expansion.▪ Monitoring merchandising standards, planogram, and product visibility in the market with dominance as per company norms.▪ Monthly and quarterly forecasting of all major brand and SKU to plan and execute optimum result.▪ Conducting competitor (HUL P&G, Dabur, Emami, Nevia, etc.) analysis by keeping abreast of market trends & competitor moves to achieve market share metrics.▪ Developing capability, demonstrating & building selling skills in his team.▪ Developing operational efficiency of SS/DB/Sub DB and ensuring retention of agreed ROI for our business partner. Show less

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  Unilever

  Jun 2023 - now

  Key account executive

  Conducting competitor (P&G, Dabur, Emami, Nevia, etc.) analysis by keeping abreast of market trends & and competitor moves to achieve market share metrics. Responsible for all sales activities and performance of the business in the territory. Generating primary and secondary sales by ensuring availability and visibility. Effective Planning & Execution of growth objectives through the right infrastructure in the territory. Leading, supervising, and motivating his team of RSSM and merchandisers.  Developing capability, demonstrating & and building selling skills in his team. Developing operational efficiency of RS and ensuring retention of agreed ROI for our business partner. Responsible for Commercial Controls in the territory. Ensuring settlement of RS & Trade Claims in time. Responsible for achieving merchandising objectives and ensuring shelf space share as per defined standards thereby resulting in effective Visibility of all SKUs in assigned territory.  Responsible for implementation and monitoring of schemes/promotions. Ensure effective coverage and launch plan implementation.  Handling trade grievances to improve relationships. Tracking and reporting on competition activities.  Proper and timely data reporting & and maintenance. Ensuring stock hygiene at RS point. Responsible for Full and Final Settlement of the RS. Show less