Suzy Kendrick

Experience

• 

  Rogers Communications

  Sept 2006 - Jan 2009

  TV Host

  - Provided on-air hosting for the live coverage of local sports including interviewing guests and providing commentary for OHA Junior A hockey games. - Worked with show producer to develop script and properly execute show programming by integrating technical aspects of the program

• 

  ABC News

  Jan 2007 - May 2007

  Good Morning America Intern

  - Involved in all aspects of segment production including pitching ideas at executive level editorial meetings, story research, composing interview questions, conducting interviews and assisting producers in studio during the live show. - Was chosen to represent my department as an Assistant Coordinating Producer at the ABC Upfront presentations where I was responsible for talent and segment coordination. - Assisted senior executives including GMA Executive Producers as well ABC Vice-President of Talent and Development. Show less

• 

  DEXtv - Brookshire Media

  Dec 2007 - Sept 2008

  Journalist/Producer

  - Within four months of starting the position, was promoted to manage and develop the Chase Producer Department in the absence of a Senior Chase Producer including training and managing 4 junior producers and organizing weekly schedules. - Responsible for pre-production planning including research, writing and developing guest segments, scripting, briefing hosts and communicating with the graphics department and control room. - Participated in daily production meetings presenting story ideas to senior executives as well as providing updates on the status of the Chase Producer Department as a whole. Show less

• 

  Lotus Leaf Communications

  Jan 2008 - Jan 2008

  Publicity Assistant

  - Responsible for media & VIP relations at L’Oreal Fashion Week- Assisted designers backstage during fashion show and managed media interviews with designers.

• 

  CFTV Southshore Broadcasting

  Jan 2009 - Jan 2009

  Producer/Host

  - Co-Host for charity event “Dancing with the Local Stars”, interviewing audience members during live show;- Involved in all aspects of show production including brainstorming, research, production planning and execution.

• 

  Custom Home Interiors

  Mar 2010 - Jun 2011

  Communications & Public Relations + Commercial Business Development

  - Attended weekly networking events as company representative to promote commercial division- Pitched story ideas and liaised with Ottawa media successfully having two full page articles published in the Ottawa Business Journal and Ottawa Citizen- Developed and maintained an official charitable partnership with Habitat for Humanity including coordinating events where money raised was donated to the charity and promoted on social media- Collaborated with Director of Marketing to develop marketing materials for commercial division including website and social media via company blog, Facebook and Twitter Show less

• 

  Suzy Kendrick Consulting

  Jun 2010 - Feb 2019

  Communications Consultant

  Suzy Kendrick Consulting provides marketing and communication support - both traditional and digital - to a wide range of public and private sector clients.A C H I E V E M E N T SConceptualised & implemented influencer program for national Canadian brand.Advised Members of Parliament on, and assisted with, digital communications strategies.Successfully led PR initiatives for the launch of many new products and events.Strategic analysis of client's communication challenges, setting priorities in line with goals and measuring the effectiveness of programs.Driving social media strategy to increase client's following and encourage sales, managing and executing editorial calendars, implementing online engagement programs in line with current communications trends.Creating content for various target audiences and platforms including ideation, writing, graphic design, photography, videography and engagement.Updating and managing website content. (Wordpress, Drupal, Squarespace)Advising clients on sensitive communications matters involving customers, stakeholders, government, general public and media.Spearheading public relations campaigns from start to finish, writing press releases, pitching media, coordinating interviews/content and media training clientsCollaborating with various sized teams as well as internal and external stakeholders.Notable Clients: F45 Training TecumsehWellness MarketOcean Bottom Soap CompanyRona Ambrose & Office of the Leader of the Official OppositionHalifax International Security ForumConservative Party of CanadaInvest OttawaWÜSTHOF CanadaRichcraft HomesMagpie JewelleryToronto Winter BrewfestEscapade Music FestivalNotable Agency Partnerships:blackiron agency (Ottawa Tourism, National Capital Region)Syntax Strategic (Love Home Swap, England)Spark Boutiq (HashTip, New York)StrattCo PR (Brent Bishop Hunger Games Workout, Hollywood) Show less

• 

  EventCoachTV

  Dec 2010 - Apr 2011

  Media Host

  - On-camera presenter of local events happening in the city- Hosted a weekly radio segment on EZ Rock 99.7FM about events happening in Ottawa's social scene

• 

  DNA 11/CanvasPop

  Jun 2011 - Apr 2012

  Public Relations Manager

  - Responsible for securing 15 million in monthly media impressions- Managed media leads from start to finish including samples and promotional material- Wrote press releases ensuring SEO optimization- Tracked media hits and other social media engagement- Presented weekly reports on pipeline status in management meetingsNotable media coverage achieved includes: Good Morning AmericaSpikeTVCNN MoneySteven & ChrisCitylineWall Street JournalGlobe & MailProfit MagazineSuccess MagazineFashion MagazineBetter Home & GardensMashableTechCrunchInternet Retailer Show less

• 

  Macgasm.net

  Jun 2012 - Jan 2014

  TV Co-Host & Senior Contributing Editor

  Macgasm.net is a website dedicated to responsible Apple reporting, news, tips and tricks, with a big side of opinion.

• 

  GoodLife Fitness

  May 2019 - Aug 2020

  Executive Brand Strategist

  Lead, manage and counsel GoodLife Founder David Patchell-Evans and executive-level leaders of Canada's largest health club company on:• strategy development• media relations• reputation building• issues management• partnerships and collaborations• digital communications

• 

  Third Eye Insights Inc.

  May 2021 - Oct 2022

  Creative Director

  Third Eye Insights is a boutique marketing agency that is unencumbered by legacy misconceptions of marketing. Our marketing, communication, and PR approach are all backed by a tailored suite of services bespoke for the individual business, making optimal use of state-of-the-art technology and cutting-edge software.

• 

  Story Co.

  Oct 2022 - now

  Owner + Creative Director

  Brand | Content | MediaConnecting you with the people who matter through emotion-driven storytelling and scroll-stopping creative.We understand that it's not about us; it's about you - your brand, your audience, your hopes and dreams. We're here to listen, learn, and capture your unique vision, crafting an unforgettable brand experience that resonates with your audience. We'll give your brand a heart that beats with authenticity and purpose. Your success is our mission, and together, we'll bring your brand to life. Show less