Aisyah Rahma Utami

Experience

• 

  DiOpentrip Travel Apps

  Jan 2018 - Dec 2019

  Creative Head and Social Media Specialist

  Job Description :1. Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising2. Maintaining our social media presence across all digital channels3. Measuring and reporting on the performance of all digital marketing campaigns4. Work with copywriters and designers to ensure content is informative and appealingCollaborate with Marketing, Sales and Product Development teams

• 

  PT. Mitratex Konsultan

  Nov 2019 - Aug 2022

  Creative Head and Digital Marketing

  Job Description :1. Collaboratively led the digital marketing efforts for the area, providing reporting on KPIs. Optimized partner digital content, SEO, SEM, and social media strategies. Aligned marketing campaigns to sales goals.2. Leveraged best practices and extensive market knowledge during the formation and execution of digital marketing initiatives. Drastically improved the digital marketing effectiveness and performance in the assigned area.3. Authored and established a new website content strategy that aimed to boost local SEO. Overtook a major competitor with outstanding performance.4. Maintaining our social media presence across all digital channels Show less

• 

  Aecc

  Aug 2022 - now

  1. Develop and implement social media strategies to drive brand awareness, engagement, and growth across various platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, etc.).2. Create and curate compelling content that resonates with our target audience, including posts, videos, graphics, and other multimedia materials.3. Monitor and moderate social media channels, responding to comments, messages, and inquiries in a timely and professional manner.4. Foster and nurture a strong online community, encouraging meaningful discussions, addressing concerns, and cultivating positive relationships with followers and fans.5. Collaborate with cross-functional teams to align social media efforts with overall marketing and communication strategies.6. Track and analyze key metrics and performance indicators, providing regular reports on social media engagement, audience growth, and campaign effectiveness.7. Stay up-to-date with the latest trends, technologies, and best practices in social media management, community building, and online marketing.8. Identify and engage with influencers, brand ambassadors, and relevant industry communities to expand our reach and enhance brand visibility.9. Act as a brand advocate, ensuring consistent messaging, tone, and visual identity across all social media channels. Show less 1. Developing and executing social media campaigns across various platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube2. Creating and publishing content (text, images, and video) that is engaging, informative, and relevant to the target audience3. Monitoring social media platforms and responding to customer inquiries, comments, and complaints in a timely and professional manner4. Analyzing social media metrics to evaluate the effectiveness of campaigns and making adjustments as needed5. Staying up-to-date with social media trends, tools, and best practices and incorporating them into the organization's social media strategy6. Collaborating with other departments (e.g. marketing, sales, customer service) to ensure a cohesive brand voice and message across all channels Show less

  • Community Manager

    May 2024 - now

  • Creative and Social Media Specialist

    Aug 2022 - May 2024