
Timeline
About me
Client Success Manager, SEO Strategist, Project Manager
Education
Lafayette high school
2007 - 2011High school diplomaActivities and Societies: Marching band and concert band for four years; awarded most improved player, 2007; marching band 12th in Nation, 2010; uniform crew captain, 2011. Other activities included horseback riding and the bowling team, won a digital design competition, 2010. Being uniform crew captain entailed creating a system to track and organize over 300 jackets, pants, hats, and gauntlets, as well as managing a crew of about fifteen of my classmates.Was awarded first place in a digital design competition for creating the best home page for the school website.
Lsu shreveport
2023 - 2024Master of business administration - mba marketing and project managementUniversity of louisiana at lafayette
2012 - 2015Bachelor's degree in general studies business, management, marketing, and related support servicesActivities and Societies: College band (4 years), Sigma Alpha Iota (1 year), high school band instructor (1 year), big brother/big sister program (1 year). Won first place in a digital marketing class project to run a simulated computer business.
Experience
Louisiana state university
Aug 2011 - May 2012Desk clerkThis job was obtained through a scholarship program with a one-year duration. Being a desk clerk means answering the phone, directing people around the building, organizing files, and delivering/picking up mail and packages. Though it wasn't glamorous, it taught me the ends and outs of working in an office.
Mary kay
Jun 2012 - May 2022Sales representativeSelling Mary Kay has been a fun way to practice the marketing and management techniques I learned in college. This opportunity has developed the information from my courses into real-world experience, by putting to practice the many techniques I learned in school. Selling Mary Kay has been an amazing adventure, but I want to do more than this company can offer me.
Walk on's bistreaux and bar
Dec 2013 - Apr 2015ServerBeing a good waitress is about having a positive attitude and being a good leader. In many ways a restaurant functions as a team. Waiters have a big job; they keep the customers happy, drive sales, and do all the side work to keep a restaurant running and clean. To be a successful waiter you have to be self-motivated with a good work ethic. Being a waitress was one of my favorite jobs. The upbeat, fast-paced environment made it the perfect college job, and my customers always left happy.
Shelbie writes
Apr 2017 - May 2022Seo content writerI'm a B2B project management and digital marketing writer helping businesses add value to their website by providing high-quality, engaging SEO-optimized web content.
Satmodo satellite phones
Apr 2019 - Jan 2020Seo content writerGhostwriter for Satmodo Satellite Phone Company. I was hired to write SEO-optimized content to improve their website rankings.
Etsy shop
Mar 2020 - May 2022Freelance copywriterProvide keyword-rich product descriptions and content for a Jewelry Company on Etsy.
Klout 9
Mar 2022 - May 2022Web content writerCreate SEO-optimized blog posts for our digital marketing agency and our client's.
Click here digital
May 2022 - nowMy primary responsibility is ensuring the efficient and high-quality execution of SEO services and aligning tasks and activities with our business objectives.Key Responsibilities:- Team Management: Lead a team of 4-6 SEO analysts and content writers, conducting monthly 1:1s to support their growth and goals.- SEO Product Delivery & Quality Control: Manage SEO strategy and deliverables for key accounts, ensure quality, resolve client issues, and oversee proactive plan implementation.- Internal Team Collaboration: Work closely with Account Management to balance client needs and team capabilities, build trust, and allocate resources effectively.- Training Management: Keep training materials up to date, execute training sessions, and report on training progress and gaps. Show less As a versatile professional at Click Here Digital, my official role is a SEO Analyst, but I also work as a Content Strategist, Project Manager, and Content Writer. I manage a client portfolio with an active budget over $60,000. I work with diverse industries, including e-commerce, law, non-profit organizations, RV dealerships, remanufactured engines, commercial air conditioning, and fence building.Responsibilities:- Conduct in-depth SEO and website audits, optimizing technical aspects and on/off-page content.- Analyze data using tools like SEMRush, Screaming Frog, GSC, GA4, Site Bulb, Ahrefs, and Moz.- Develop comprehensive content and SEO strategies to boost organic traffic and rankings.- Build and optimize webpages for improved user engagement and conversion rates.- Enhance core web vitals and page speed for optimal website performance.- Perform competitor and keyword research to identify industry trends and opportunities.- Address technical site health issues and implement schema for better visibility.- Optimize citation listings for improved local search performance.Platforms:Proficient with WordPress, DealerOn, Dealer.com, Sincro, Modiphy, Shopify, Dealer Spike, BigCommerce, Webflow, MotoCMS 3, and Kentico.Graphic and Web Design Skills:Utilize intermediate graphic design and web design skills to enhance content and webpages for a seamless user experience.Passionate about excellence, I use data-driven insights to achieve remarkable results. Thriving in dynamic environments, I consistently exceed expectations and drive tangible business outcomes. Show less
Client Success Manager
Aug 2024 - nowSEO Strategist
Nov 2023 - Aug 2024Search Engine Optimization Analyst
Sept 2022 - Nov 2023SEO Associate
May 2022 - Aug 2022
Licenses & Certifications
Customer service certified
SkillpathSept 2021- View certificate
Certified associate in project management (capm)®
Project management instituteDec 2021 Contena academy
ContenaMar 2022
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