
Narcisa Mantho
Area Sales Manager

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About me
Business Consultant | Senior Sales Manager | Pharma Expert
Education

Romanian-American University
-Bachelor's degree Banking, Corporate, Finance
Experience

A&D Pharma
Jan 2001 - Jan 2002Area Sales Manager• Coordinating personnel activity – directly the activity of the SensiBlu Pharmacy Coordinators and through this one, the whole working team (50 employees).

Europharm Distributie
Dec 2002 - Feb 2005Regional Pharmacy Manager (S-E Romania)• Managing specific activities (sales, budgeting, stocks, marketing, personnel etc.), having as main target full turning to account of areas potential, quantified through an important growth of the turnover and profit.• Identifying the main motivational channels and adapting in order to reach every employee.• Ensuring implementation of Company’s Marketing strategy.• Collaborating with the Purchasing Department and maintaining a good relationship with the purveyors.• Establishing new pharmaceutical outlets, increasing their number from 15 to 50, nationwide. Relocation of old ones in areas with more potential.• Supervision and coordination of entire personnel activity in the area – 310 employees in 30 pharmacies.• Ensuring 360-degree training for the new personnel. • Managing relations with CASs (Health Insurance House) located in the Region to facilitate granting of supplementary founds and implementation of special programs.• Implementing a coherent development policy, in all EPH pharmacies, aligned to modern standards. Show less

Schering-Plough Healthcare Products, Inc.
Jan 2005 - Jan 2008Product Specialist Sales• Promoting the Company Products in dermatology & respiratory areas. • Ensuring implementation of company’s Marketing and Sales strategy, establishing Action Plans and methods.

Zyrcon Medical
Mar 2008 - May 2009Commercial Manager• Reorganizing the Commercial Department regarding Supply (international, domestic, customs), Sales (agents, dealers), Warehouse & Logistics, Marketing services, and setting SMART objectives for each one.• Developing the sales strategy and adapting it to the company's objectives and to the status of the market; Setting price policy (list prices and discount policy).• Customer relationship management by targeting customers, developing a database, increasing the number of collaborating laboratories, by increasing market awareness of using high-performance equipment.• Debt collection in amount of 100k Eur.• Payment of arrears, to Alcon – equipment supplier.• Increasing the number of customers, implicitly sales; identifying new markets and new services. Show less

Techno Trade Incorporated
May 2009 - May 2010Senior Sales ConsultingOffering consulting services for the Romanian pharmaceutical market.

Teva Pharmaceuticals
May 2010 - Aug 2011Area Sales Manager (Osteoporosis, Cardiology, Neurology)• Covering Bucharest, + 9 counties (osteoporosis, cardiology, neurology).• Coordinating sales and promotional activities to major customers, proposing and implementing relationship development projects, including local authorities, identifying and exploring business opportunities.• Recruiting, coordinating and developing the team of medical representatives and sales of assigned area.• Tracking team performance, establishing budgets and relevant objectives in accordance with the sales strategy, evaluating and performance monitoring.• Maintain relationships with distributors and major customers.• Building a development plan for each geographic area / number HCP / potential and therapeutic area.• Organizing of presentations in hospitals and clinics for each therapeutic area.• I took over the area from an accomplished vs plan of 30%. After 1 year, the area increased, with 35-40% vs plan, respectively it reached 65-70%. Show less

Bristol-Myers Squibb
Dec 2011 - Oct 2014Key Account Manager• Covering Bucharest + up to 8 counties.• Participating in hematology event (conferences, symposiums, study cases) and developing a strong networking with KOLs.• Increasing confidence in the BMS product – at HCPs / KOLs.• Enrolling approximately 150 patients in the program.• Monitoring new patients and enrollment in treatment with the NBS product.• Monitoring patient files at the approval commission of the Ministry of Health.

Fresenius Group
Oct 2014 - Dec 2015Key Account Manager Medical Devices• Covering Bucharest, CT, BC, regions; 8 hospitals, promoting Infusion pump and Injectomat (perfusor) pump• Coordinating ATI sections in accordance with the National development plan for hospitals.• Developing a trusting relationship with the doctors, offering consultancy and support, ensuring the proper use and functioning of the devices.• I managed, in each section of ATI, in my area of responsibility, to purchase an Injectomat (perfusor) pump for each bed, vs. 1 to 6/8 beds.• Determined each ATI section the purchase infusion pumps for half of the number of beds. Show less

Bausch + Lomb Surgical
Jan 2016 - Jan 2021National Sales Manager - Bausch & Lomb Ophthalmic Surgery division• Coordinating the national sales team – 10 team members.• P&L tracking and EBITA maintenance.• Elaborating and implementing the sales & marketing strategy.• Elaborating, implementing and following-up commercial strategies in Romania.• Maintaining close relationship with key stakeholders (KOL’s, distributors, doctors).• Adapting to a challenging market and identifying new sales approaches & opportunities.• Participation in National and international Congresses. I prepared symposia, marketing materials and other activities related to the theme of the congress.• Increasing sales and market share. Sales growth versus the previous year: 2016 – 25%; 2017 – 25%; 2018 – 16%; 2019 – 14%; 2020 – 12%.• Sale of Phaco devices for cataract / retinal / laser surgery; and the replacement of the old ones.• Launch of the new Phaco Elite device in 2019 and until now, about 17 have been sold, in hospitals and private clinics.• Increase in the number of IOL's, 2020 vs 2016 by 47%.• MS IOL vs RO market 15%.• The mature area increased in sales by 5%; the average area increased by 9% and the developing area by 22%.• Improving and maintaining team stability and company reputation.• We became distributors in Romania for Leica Ophthalmic Microscope – with sales of 4 microscopes per year from 2019.• I was in charge of SICAP (Public Procurement System), where numerous tenders were won. Show less

SYNERGA PHARMACEUTICALS
Feb 2021 - Mar 2022Business Consultant - Dermatology and Aesthetic Surgery Division• Market share growth, for existing products and launch of 2 new products. One on dermatology, and the 2nd on radiotherapy.• Offering consulting services for the Romanian dermatology & radiotherapy market.• Actions undertaken for locally developing the business.• Ensuring implementation of company’s Marketing and Sales strategy, establishing Action Plans and methods.• Opportunities, contacts and contracts for local collaborations (HCP/ KOL/ Pharmacy/ Distributors).• Estimating impact on sales due to COVID restrictions and proposing corrective actions• Increasing the value and monthly units of sales• Product visibility in media campaigns, participation in specialized congresses, testimonials with KOL'S, enrolment in studies on new products.• commercial offers to clinics aesthetics and to pharmacies & distributors.• P&L tracking. Show less

Sesderma
Mar 2022 - Dec 2022Sales and Business Manager• Drewing up procedures regarding the return of goods, ROI, settlement, visit reporting.• The biggest and most important project was the reduction of logistics costs and the acquisition of additional services: I changed the logistics provider, thus the cost decreased by 30% and I obtained direct deliveries to the customer as follows: Bucharest 2 deliveries per day and for zone 1 the border of Bucharest in 14 hours and the rest of the country in 48 hours from the order.• Significant reduction of customers with debts -> 65%.• Reconstructing the target of the sales team (taking into account: weight per county, MK Sahara, competition, etc.).• Organizing specialized courses with dermatologists and pharmacists from large pharmacy chains.• Kicking off the project of opening new work point in Bulgaria.• Reducing overall costs through various measures (changing the accounting firm, renegotiating contracts with various suppliers, etc.) Show less

Medcentre Health
Dec 2022 - nowSales Manager - Clinics and laboratories• Development and implementation of sales strategies to achieve the set objectives.• Identifying and evaluating sales growth opportunities, analyse sales data to identify trends and take the most effective decisions in a timely manner.• Managing the sales budget and available resources.• Managing relationships with existing clients and identifying and attracting new customers.• Training and supervision of the sales team, performance monitoring.• Monitoring the competition and market trends in order to adapt sales strategies accordingly.• Daily and monthly reports to CASMB.• Participating in tenders with state hospitals. Show less
Licenses & Certifications

Hospital Manager
National Institute for Health Services Management
Languages
- enEnglish
- huHungarian
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