Eric Andrew Yusuf

Experience

• 

  Siantar Washer Group

  Jan 2017 - Dec 2018

  Freelance Graphic Designer

  - Designing social media graphics and videos for Instagram platform- Creating brand collateral materials such as banner, brochures, business cards, and promotional items.- Leading the rebranding efforts and collaborating with cross-functional teams to ensure consistency in the new visual identity- Ensuring consistency with the company's brand guidelines and visual identity

• 

  SMA Sutomo 1

  May 2018 - Jun 2018

  - Managing and coordinating the production of the school magazine, including layout, design, and content- Collaborating with school administration and staff to ensure the magazine aligns with school policies and expectations- Editing and reviewing all the content that goes into the magazine- Ensuring that the magazine is published on time and on budget - Managing and coordinating all backend aspects of the event, including sound system, video mixer, entertainment.- Communicating with and coordinating vendors such as DJs and photographers.- Collaboration with the school administration and student council to ensure the event aligns with school policies- Responsible for creating event teaser video, also advertising and sponsorships for the event video

  • President of IT E Bulletin Division

    Jul 2017 - Jun 2018

  • Event Organizer for Prom Night 2018

    May 2018 - May 2018
• 

  UD Cahaya Bintang

  Jan 2019 - Nov 2019

  Freelance Graphic Designer

  - Designing packaging for Cemara's food can products, from concept to final production until approval with BPOM- Creating brand collateral materials for Kedai Kopi Arjuna- Ensuring consistency with the company's brand guidelines and visual identity

• 

  PT Bank BTPN Tbk

  Feb 2022 - Jan 2023

  Graphic Design Internship

  - Work closely with people from cross department in order to fullfill the variety of projects to the highest standard.- Produce about 30 Infographic in collaboration with SME Business Analyst team- Develop a web based tool for sales team that ease sales team workload- Responsible creating brand collateral for all event / workshop held by SME Department- Produce short video in collaboration with Business Banking Development Team

• 

  Jaya Perkasa Stainless Steel

  Apr 2022 - Jul 2022

  - Developing the website jayaperkasa.id from scratch using Elementor & Wordpress- Designing and prototyping a visually stunning, responsive and user friendly website using Figma- Maintain SEO, Local SEO, Article SEO for the website jayaperkasa.id - Creating a comprehensive brand style guide that outlines the company's visual identity- Ensuring consistency across all company materials, including the website, social media, and marketing materials

  • Web Builder

    May 2022 - Jul 2022

  • Brand Management Specialist

    Apr 2022 - May 2022
• 

  Warung Konglo

  Oct 2022 - Dec 2022

  Brand Management Specialist

  - Creating a comprehensive brand style guide that outlines the restaurant's visual identity- Ensuring consistency across all materials, including the website, social media, and marketing materials

• 

  The Imrosed

  Nov 2022 - now

  Founder
• 

  Indosan

  Feb 2023 - now

  Empowering companies with robust integrated systems and strategies. Here's a snapshot of my key achievements:- Developed CRM system that arrange collected potential database with detailed segmentation and funnelling process into a big data asset that leads the company to have effective client database tracking system.- Played a key role in the development and implementation of the company's ERP system, leading cross-functional teams to define requirements, conduct user testing, and roll out system enhancements.- Oversaw digital marketing campaigns, including email marketing, social media advertising, and SEO/SEM initiatives, to increase brand awareness and drive customer engagement.- Utilized data analytics and performance metrics to track campaign effectiveness such as ROI and ROAS, optimize marketing efforts, and drive continuous improvement.- Developed Learning Management System for better training system for all departements.- Collaborated closely with the product development team to provide marketing insights and customer feedback during the development phase of new products, ensuring alignment with market needs and preferences.- Plan and coordinate all aspects of exhibitions and product launches, including venue selection, logistics, budgeting, and vendor management.- Managed multi-channel marketing campaigns, including digital marketing, social media, email marketing, and traditional advertising, to drive product awareness and generate leads.- Managed the creation of marketing collateral, including brochures, presentations, and website content, to effectively communicate product features and benefits to target audiences. Show less

  • Marketing Manager

    Jul 2023 - now

  • Digital Marketing Specialist

    Feb 2023 - Jul 2023