Ariel Proctor

Experience

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  UNCF

  Mar 2016 - Jun 2016

  Social Media Intern

  Conduct research, research and write student profiles, edit documents, assist with the execution and promotion of special events, gather social media content, prepare briefing lists, update media contact lists, support the work of the various departments, draft press releases and media advisory.

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  Louis Vuitton

  Jun 2016 - Aug 2017

  Correspondence Specialist and Client Advisor

  • Collaborated with team members, managers and directors to provide clients with a luxury retail experience• Anticipated client needs and concerns in order to provide innovative solutions• Displayed various interpersonal skills within a fast-paced environment including conflict management, flexibility, and active listening • Established and fostered collaborative working relationships between CSC staff and retail staff

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  1016 Media

  Oct 2016 - Jul 2017

  Development Planner

  • Advised clients on services and products available from our marketing, communicationsand small business portfolio of services• Developed and executed marketing campaigns including but not limited to email and social media campaigns• Designed and managed websites for client organizations through third party tools

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  DexYP

  Jan 2017 - Aug 2018

  Performance Strategist

  • Managed over 130 digital marketing product suites including PPC, SEO and Organic Social for DexYP clients• Collaborated with multiple teams to ensure improvements in e-stakeholder’s online marketing presence• Recommended and implemented program changes to increase digital performance and help clients reach maximum ROI in their respective industries • Coordinate weekly meetings with stakeholders both in-person and via phone or video conference to review account performance and KPI metrics • Prepared multimedia presentations providing detailed summaries of optimizations• Developed and implemented action plans to improve digital marketing performance including SEO/SEM, website and mobile site updates, and text marketing and social media campaigns • Conducted routine maintenance and updated on e-stakeholders websites and social media pages Show less

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  Dallas Independent School District

  Aug 2018 - Sept 2021

  • Coordinate and facilitate weekly Professional Learning Community meetings to ensure campus and district-wide objectives are met. Provide training for 9 teachers on P-Tech expectations, protocols, and standards of instruction• Create and present deliverables based on current research and best practices for adult and student learners• Collaborate with Workplace Learning Coordinator to increase Collegiate Academy recruitment• Collaborate with both professional and paraprofessional staff to analyze data to improve instructional methods and student engagement• Design and deliver individualized learning opportunities, utilizing nontraditional resources such as Canva, Wix Website Creator, and other multimedia resources • Identify areas of improvement for student performance and develop creative solutions to foster growth and mastery• Provide operations support to administrative staff in creation and implementation of school-wide standards and systems• Maintain accurate records, documentation and reports of student performance, student learning objectives, and learning outcomes Show less

  • Lead Teacher

    Aug 2020 - Sept 2021

  • Teacher

    Aug 2018 - Jul 2020
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  January Digital

  Sept 2021 - Jul 2023

  • Senior Coordinator

    Sept 2022 - Jul 2023

  • Coordinator, Client Strategy & Service

    Sept 2021 - Aug 2022
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  DEPT®

  Jul 2023 - now

  Global Paid Campaign Manager