
Zafar Rizwan

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About me
Results-Driven Brand Identity Designer | Creating Beautiful, Impactful Brands that Achieve Success
Education

Maharishi Markandeshwar University, Mullana
2016 - 2019Bachelor of Science - BS Biotechnology AActivities and Societies: Head member of Photography Society of MMU

Jamia Millia Islamia
2019 - 2020Certificate in Photography Photography
Experience

Freelance
Jan 2017 - now• Collaborated with over 20 clients to create impactful and unique brand identities that accurately represented their values and vision.• Designed over 50 logos, brand guidelines, marketing materials, and more, with a focus on understanding each client's unique needs and objectives.• Maintained a 90% client satisfaction rate, resulting in multiple repeat business opportunities.• Successfully managed multiple projects simultaneously, while ensuring timely and accurate delivery of all design work.• Incorporated innovative and effective design elements into client projects, resulting in a 30% increase in brand awareness and recognition.• Consistently stayed up-to-date with the latest design trends and industry advancements, resulting in a 25% increase in client referrals.• Took pride in creating memorable and effective brand identities that helped businesses stand out in today's competitive marketplace.As a Freelance Brand Identity Designer, I am proud to have collaborated with over 20 clients to create impactful and unique brand identities that accurately represent their values and vision. Through my dedication to understanding each client's unique needs and objectives, I have designed over 50 logos, brand guidelines, marketing materials, and more. By incorporating innovative and effective design elements into client projects and staying up-to-date with the latest design trends and industry advancements, I have achieved a 30% increase in brand awareness and recognition, and a 25% increase in client referrals. I take pride in creating memorable and effective brand identities that help businesses stand out in today's competitive marketplace. Show less • Developed a passion for street photography, which has helped me to understand the importance of capturing genuine, authentic moments that tell a story.• This understanding has translated into my branding work, where I strive to create designs that truly represent the essence and values of the brand.• My experience in street photography has also taught me how to effectively capture the attention of an audience and convey a message through visual storytelling.• Through my work as a photographer, I have built a strong portfolio and a reputation for delivering exceptional work, resulting in repeat business opportunities and referrals.• By combining my passion for photography with my expertise in branding, I am able to create memorable and impactful designs that help businesses stand out and connect with their audience.As a Freelance Photographer, I have had the pleasure of collaborating with various clients to create visually stunning images for marketing materials, social media content, and websites. My advanced photography equipment and software skills enable me to capture high-quality images and edit them to perfection for client satisfaction. In my free time, I enjoy street photography and have developed a passion for capturing genuine, authentic moments that tell a story. This understanding has translated into my branding work, where I strive to create designs that truly represent the essence and values of the brand. My experience in street photography has also taught me how to effectively capture the attention of an audience and convey a message through visual storytelling. Through my work as a photographer, I have built a strong portfolio and a reputation for delivering exceptional work, resulting in repeat business opportunities and referrals. By combining my passion for photography with my expertise in branding, I am able to create memorable and impactful designs that help businesses stand out and connect with their audience. Show less • Collaborated with over 20 clients to create visually stunning designs that effectively communicated their message and brand.• Utilized my expertise in Adobe Creative Suite and attention to detail to bring clients' visions to life in a way that met their unique needs and objectives.• Designed over 50 logos, 100 branding materials, and 200 marketing collateral and other graphic assets for clients in diverse industries.• Delivered high-quality designs on time and within budget, resulting in a 95% client satisfaction rate and 70% repeat business.• Managed an average of 5 projects simultaneously while maintaining clear communication with clients throughout the design process.• Actively sought out new business opportunities, resulting in a 25% increase in revenue year-over-year.• Stayed up-to-date with industry trends and advancements in design software, resulting in a 15% increase in efficiency and productivity.As a freelance graphic designer, I take pride in my ability to bring my clients' ideas to life through thoughtful and impactful designs. Through my attention to detail, creative problem-solving, and dedication to delivering high-quality work, I have established myself as a reliable and trusted partner to businesses and individuals seeking to elevate their brand and messaging through effective design. Show less
Freelance Brand Identity Designer
Jul 2021 - nowFreelance Photographer
Aug 2016 - nowFreelance Graphic Designer
Jan 2017 - Jul 2021

ACHTAS
Aug 2019 - Aug 2021• Collaborated with clients and team members to develop branding solutions that effectively communicated their message to their target audience.• Successfully designed and executed marketing campaigns for a range of clients, resulting in a 40% increase in website traffic and a 25% increase in lead generation.• Worked on the development of brand identities for 5 different clients, resulting in an average satisfaction rating of 9.5/10.• Proficient in design software such as Adobe Photoshop, Illustrator, and InDesign, producing high-quality designs that meet the needs of our clients.• Took on a leadership role in mentoring and guiding junior designers in the team, ensuring consistent quality and timely delivery of design projects.• Continued to hone skills in design software and kept up with industry trends and advancements.• Contributed to the success of our clients' businesses through effective and impactful design solutions.• Overall, the role allowed me to grow as a designer while making meaningful contributions to the team and clients alike. Show less • Completed a 6-month graphic design internship at Achtas, gaining hands-on experience creating visual content for various projects.• Assisted in the development of brand identities for 3 different clients, resulting in an average satisfaction rating of 9/10.• Designed and produced social media graphics for 10 different clients, resulting in a 30% increase in social media engagement.• Developed marketing materials, such as flyers and brochures, for 5 different clients, resulting in a 20% increase in leads generated.• Worked collaboratively with senior designers on a variety of projects, meeting all project deadlines and learning to work effectively in a fast-paced environment.• Gained proficiency in design software such as Adobe Photoshop, Illustrator, and InDesign, using these tools to create high-quality designs that met the needs of clients.• Overall, the internship at Achtas provided valuable experience in design principles, technical skills, and teamwork, preparing me for a successful career as a graphic designer. Show less
Graphic Designer
Feb 2020 - Aug 2021Graphic Designer
Aug 2019 - Feb 2020

Bravvura
Jul 2021 - nowAs a Brand Design Manager, I am responsible for leading a team of designers in developing and executing innovative and effective branding solutions for our clients.• Collaborated with cross-functional teams to develop branding strategies for 10 clients, resulting in a 15% increase in brand recognition and a 20% increase in customer engagement.• Mentored and guided junior designers to ensure consistent quality and timely delivery of design projects, resulting in a 90% satisfaction rating from clients.• Developed and maintained relationships with clients, earning an average satisfaction rating of 9.5/10 and a 75% client retention rate.• Conducted regular design reviews to ensure designs are on-brand and aligned with clients' goals, resulting in a 95% on-time project delivery rate.• Continued to stay up-to-date with industry trends and advancements in design software, implementing new tools and techniques to improve design efficiency and quality.• Fostered a positive and collaborative team culture, encouraging open communication and a supportive work environment for all team members.In this role, I am able to combine my passion for design with leadership skills to make a real impact on the success of our clients' businesses. Through effective and impactful design solutions, I am able to contribute to the growth and development of our clients while also fostering a positive and creative work environment for my team. Show less • As a Brand Designer, I had a proven track record of delivering branding solutions that achieved measurable results.• I analyzed market trends and consumer behavior to develop branding strategies that resonated with target audiences and drove business growth.• In a previous role, I increased brand awareness for a startup by 50% through a targeted rebranding campaign.• I used analytics to inform design decisions and tested and iterated until we achieved the best possible outcomes.• My design work resulted in a 25% increase in website conversions for a client in the e-commerce industry.• I was committed to delivering impactful and results-driven branding solutions, whether it was developing a new brand identity or revamping an existing one.• With a data-driven mindset, I was able to create branding that set businesses apart in their industry and drove real business growth. Show less
Design Manager
Jul 2022 - nowBrand Designer
Jul 2021 - now
Licenses & Certifications
- View certificate

Design Thinking for Innovation
University of VirginiaJan 2024 
Photography
Maharishi Markandeshwar University, MullanaNov 2019
Photography
Indian Institute of Technology, RoparOct 2019- View certificate

The Science of Logo Design
LinkedInDec 2023
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