Anastasia Aleksandrova

Experience

• 

  School #9 with intensified instruction in English and aesthetic education

  Nov 2002 - Aug 2005

  English Teacher

  Maintenance of efficient and interesting educational process, carrying out the required planning, testing and forecasting.Visiting relevant trainings and classes to improve professional skills.

• 

  Design and Construction Firm "Ukraine"

  Oct 2005 - Aug 2006

  HR Manager

  Recruitment of employees of different levels, maintenance of required HR documentation, interaction with other departments regarding HR issues, collaboration with social security bodies.

• 

  Freelance

  May 2009 - Nov 2013

  Freelance Translator

  Specific areas of expertise in translation: IT, Software, Electronics, Business, Marketing, Law, Linguistics, Medicine, Pharmacy, Psychology, Travel & Tourism Daily output – 8-10 pagesCAT tools: Trados, TagEditor, Translation Workspace, Translation Workspace XLIFF Editor, Microsoft Localization Studio, Wordfast, Idiom.

• 

  BioTexCom Fertility Clinic

  Sept 2013 - Mar 2020

  Key duties and achievements:• Supervision and maintenance of seamless and highly efficient work of the English Department, ensuring that all our Intended Parents from English-speaking countries get the relevant amount of services within their surrogacy/IVF/egg donation programs. Dealing with complaints.• International business development, ongoing communication with business partners, strategic planning of collaboration processes. I have established sustainable business relations with partners from Britain, Ireland, the USA, Australia, Spain, Sweden, and Brazil - those relations have lasted for years.• Monitoring and analysis of fertility services global market with subsequent promotion strategy adjustment. That was an ongoing process that made it possible for the Clinic to become the leader in this field.• Being a speaker on behalf of the BioTexCom Clinic on the international exhibitions and conferences (https://bit.ly/2NRcbzi), and of course during the BioTexCom Open Days (https://bit.ly/2qndg9d). Communication with mass media, and of course own video-blog on YouTube (https://bit.ly/2CMykbK). For many years I have been the face-front of the Clinic - and during uneasy times for the clinic and uncertain perspective for surrogacy in Ukraine at all, I made my best to keep the Clinic's reputation high as well as address concerns of the frightened Intended Parents - there are several videos on this topic in my blog. Show less

  • Director of International Business Development. Head of English Department

    Jan 2015 - Mar 2020

  • Surrogacy & egg donation program coordinator

    Sept 2013 - Jan 2015
• 

  Repromedicine SEDA

  Mar 2020 - Jan 2021

  Director of International Business Development

  Achievements:• In less than 6 months a small agency that worked only for the Spanish market was totally rebranded, reconstructed, and transformed into global Surrogacy and Egg Donation services provider• New strategic partners were allocated (both: fertility clinics in Ukraine and surrogacy agencies/independent advisers in the English-speaking countries), and strong mutually beneficial agreements were reached• Together with the Marketing Team a new strategy has been created — and that has led the Agency to be recognized as a strong and reliable player by the reputable international non-profit organizations like Growing Families• Creation of simple, fair, and comprehensive service packages doubled the number of Intended Parents considering the Agency as their first choice• New efficient SOPs, scenarios, and sales kits were developed for program coordinators and managers in charge of the programs Show less

• 

  Self-employed

  Mar 2021 - Mar 2024

  Independent Surrogacy Advisor, Writer, Marketer

  B2C vector — top-grade individual consultations on infertility treatment options globally. Step-by-step guidance through the surrogacy process B2B vector — marketing & business development consulting services, SEO writing, creative writing: - Marketing strategy and channels of communication with the audience- Digital marketing: Competitive environment Target audiences Sales Funnel and Customer Journey Map Channels of communication PPC and Social Media Targeting SEO: keyword research, on-page SEO, technical SEO, link building, SEO writing- Content planning- Content creation: websites and landing pages content, YouTube scenarios, articles & blog posts, product descriptions, infographics, presentations, sales kits, descriptions for catalogs and CSEs Show less

• 

  Ave!Fertility Surrogacy Agency

  Dec 2023 - now

  Chief Operating Officer

  Leveraging 11 years of experience in reproductive medicine, I co-founded Ave! Fertility Agency with a commitment to innovation, empathy, and excellence in fertility care. My professional journey is driven by a deep-seated commitment to make parenthood accessible to Intended Parents of all backgrounds, irrespective of marital status, gender, or sexual orientation. Here's how I'm making an impact:Client Advocacy: Providing steadfast support and personalized guidance to navigate the complex fertility landscape.Emotional and Psychological Support: Ensuring clients have access to comprehensive counseling and emotional support services.Trust and Transparency: Cultivating trust through transparent communication and ethical practices.Innovative Solutions: Adopting cutting-edge reproductive technologies and treatments for the highest success rates.Inclusivity in Fertility Care: Championing the right of every IP to experience the joy of parenthood, by offering tailored solutions that cater to diverse family structures.Global Surrogacy Programs: Offering surrogacy services across Ukraine (including Cyprus-Ukrainian hybrid programs), Guatemala, and the USA to provide IPs with multiple pathways to parenthood.At Ave!Fertility, we fight for every IP's right to parenthood. By combining innovative fertility solutions with a broad spectrum of surrogacy programs, we're dedicated to breaking down barriers and opening doors to the dream of family for everyone. Show less