
Timeline
About me
Product Manager at PHOENIX Pharma Bulgaria
Education
D. a. tsenov academy of economics
2007 - 2012Bachelor's degree economics 5.56/6University of rome tor vergata
2012 - 2014Master of science (msc) business administration and management, general
Experience
Et "ivan voykov"
Jun 2008 - Sept 2008Administrative assistantActivities and responsibilities:- Managing Files.- Scheduling and coordinating meetings.- Working with Microsoft office.- Strong communication skills.- Checking the monthly balance.
Sociosted eood
Jul 2013 - Sept 2013Accounting internActivities and responsibilities:- Organizing and checking of invoices of the customers - Communications with customers- Budgeting control - Balance sheet reconciliation- Manage the monthly tracking of clients companies physical inventory
Shell
Jul 2014 - May 2017Road services are important part of Shell fuel card customer value proposition and key cash generator.-Responsible for mastering the Road Services and Third Parties customer value proposition;-Acting as an integrated unit with Sales and Marketing teams in the identification of opportunities to up-sell the services of Shell;-Managing relationship with internal stakeholders (Sales, Marketing, Credit, Customer Services, and other teams across Shell) and external stakeholders ( Customers, Toll Operators, Toll Agencies, VAT Refund partner);-Responsible for resolving operational issues and advising on product and processes improvements;-Problem resolving connected to 3rd parties providers, such as submission of claims to toll operators and governments ect.;-Leading and supporting across the Commercial department projects and change initiatives connected to operational improvements, marketing and compliance; Show less
Road Services and Third Parties Specialist
Mar 2016 - May 2017Offer to Cash CSP
Jul 2014 - Mar 2016
Salvis pharma ltd.
May 2017 - Jun 2018Marketing and sales specialistWorking for the portfolios of Kwizda Pharma ( Bronhostop, Leaton and ect.) and Erbagil ( Tendival, Rigenoma, Procten and ect.) - Analyzing the monthly sales data, finding trends, preparing reports for the different stock keeping units and the current market attitude;- Finding trends in the sales reports and proposing adaptive strategies;- Prepares reports and analysis for the top managers, in order to be taken managerial decisions;- Creates, develops and executes trade marketing strategies with KAM, according to the annual budget;-Communicating with the marketing departments of the chains with the purpose of execution of marketing strategies;- Follows-up on monthly and quarterly base for the completion of the marketing and trade agreements with clients (chains, distributors and ect.);- Visits periodically and analyzes commercial sites with the purpose of optimization of the investment and presence of the portfolio;- Ensure alignment across the Sales and Marketing organizations;- Develops and communicates assigns to the external suppliers (advertising agencies) - controls and monitors their execution; - Organizes presentations for medical congresses and private events;- Working with the sales representatives - approves their sales orders and prosecutes them to the distributors. Show less
Phoenix pharma bulgaria
Aug 2018 - nowWorking for the portfolios of Pohl Bosk (GeloMyrtol, Myrtol and GeloRevoice), Klosterfrau ( Neo-Angin, GuniorAgnin and Nasic), Ascensia Diabetes Care (Contour plus) and Acord Healthcare (Generic RX products)-Executing the communication plan to best position the brand and the product portfolio within the target audience.-Analyzing the monthly sales data, finding trends, preparing reports for the different stock keeping units and thecurrent market attitude.-Benchmarking market trends, communication environment and competitors’ activities.-Participate in the search for new business development opportunities.-Preparing of business cases.-Preparing and following up of the annual trade marketing plan and budget.-Executing the trade marketing campaigns according to the quarterly plan.-Closely working with marketing departments of all partners and clients.-Preparing BTL campaigns.-Partner with different stakeholders to commercialize new products and execute key marketing initiatives.-Supervise the merchandizing in pharmacies.-Working with the Sales and Medical team to ensure understanding and translation of brand strategy into marketingmaterials for national execution.-Working with marketing agencies for preparation of Content Marketing, Digital Marketing, Social Media postingand advertising.-Ensuring POS materials аre timely provided. Show less
Product Manager
Jul 2022 - nowTrade Marketing Specialist
Aug 2018 - Feb 2023
Licenses & Certifications
World mun, melbourne 2013
Harvard universityMar 2013Presentation skills
ShellMar 2017Seminar of entrepneurship
University of rome "tor vergata"Oct 2013
Languages
- enEnglish
- buBulgarian
- ruRussian
- itItalian
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