Yinuo Zheng

Experience

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  제일기획

  Jul 2020 - Aug 2020

  Intern

  • Assisted in launching and updating new products of the global official website and handled daily operation and maintenance of the website• Assisted the Marketing Department in product promotion, event planning, and content creation

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  Ogilvy

  Sept 2020 - Sept 2020

  Account Executive Intern

  • Provided copywriting and brainstorming services for brand owners, such as GE Healthcare and NANFU, and implemented brand communication programs to improve the sales of various medical device• Composed weekly newsletters, posters, and video scripts for all kinds of events

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  Geometry Healthtech

  Oct 2021 - Jan 2022

  Marketing Intern

  • Produced more than 10 detailed market analysis reports for intelligent toilets sold to North America, Europe, the Middle East, and Southeast Asia• Executed marketing campaigns targeted at the China market, resulting in a significant boost in brand awareness

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  AKFI Association

  Apr 2023 - Apr 2024

  • Strategic Social Media Marketing: Developed comprehensive social media marketing plans across various channels, effectively delegating tasks to team members, and ensuring timely project completion.• Leadership and Mentorship: Facilitated weekly team meetings, offering valuable guidance, support, and constructive feedback to drive continuous improvement and achieve outstanding results.• Enhanced Efficiency: Equipped team members with essential training on new tools and platforms, including Apollo, resulting in increased efficiency and productivity.• Strategic Collaboration: Collaborated closely with the fundraising team, leveraging strategic thinking and innovative approaches to create impactful strategies. These strategies significantly increased donations and garnered substantial support for our cause.• Demonstrated Expertise: Conducted rigorous resume screenings and interviews, leading to the selection of exceptional candidates for the team. Show less • Promote ESG-related videos, posters, and stories to engage the audience, and increased engagement rate on LinkedIn by 22%.• Conduct research on sustainability and digital transformation.• Convert white papers into short stories to reach a broader audience.• Collaborate with team members to develop and execute marketing campaigns that align with the organization's goals and mission.• Monitor and analyze campaign performance metrics to measure the effectiveness of marketing effort. Show less

  • Marketing Leader

    Sept 2023 - Apr 2024

  • Marketing Intern

    Apr 2023 - Sept 2023