
Barry Eichhorn
Customer Service employee

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About me
Founder BE Digital | We help companies to BE Digital | Digital Strategy | Digital Marketing | Digital Sales | Digital Recruitment | Digital Training | Digital Technology | Digital Branding | Keynote speaker
Education

Inholland University of Applied Sciences
2010 - 2014International Business and Managment International Business Management A*Activities and Societies: Student Community Finished the Bachelor International Business Management in 4 years. During my study I spend one full year at IBM Amsterdam where a worte my final dissertation which I was graded an A* (10). Next to this I studied 6 months in Sweden at Mälardalen University.The most important professional competences that I learned during my 4 years of study: International business awareness, intercultural competence, international strategic vision development, business processes & change management… Show more Finished the Bachelor International Business Management in 4 years. During my study I spend one full year at IBM Amsterdam where a worte my final dissertation which I was graded an A* (10). Next to this I studied 6 months in Sweden at Mälardalen University.The most important professional competences that I learned during my 4 years of study: International business awareness, intercultural competence, international strategic vision development, business processes & change management, entrepreneurial management, international marketing & sales, international supply chain management, international finance & accounting and international HR management.Important School Project:• Started a new company named ESC Design. The company designed innovative and space-saving furniture, the main product was a space-saving lounge chair. Show less

Mälardalen University
2012 - 2013Transcript of Records Degree Marketing & Business Strategies B+Activities and Societies: Participated in study groups Finished in January 2013 receiving a transcript of records. Followed two courses in 6 months; International Marketing and Business Strategies for Sustainable Development.

Coornhert Lyceum
2004 - 2010Havo Diploma Economics & SocietyI was most interested in the courses Economics and Management.
Experience

Ahold
Jan 2006 - Jan 2008Customer Service employeeService employee.

Marriott International
Jun 2010 - Sept 2010Food and beverage waiter allroundServing Customers

Beachclub Vroeger
Mar 2011 - Sept 2013Bartender | Waiter allroundBeachClub Vroeger is one of the biggest beach clubs in Europe situated at Bloemendaal aan Zee. Next to the nice terras and beautiful restaurant, it organises big beach party's in the clubarea. My role was to serve customers in the restaurant and terras. Next to this I helped in the club with preparing the party's, which take place every weekend, by setting up the stage and preparing the bars. At the club hours during the party's I worked behind the bar as a bartender.

Pepperminds
Feb 2012 - Sept 2012Sales RepresentativeDuring a working day at Pepperminds I went out on the street, shops or events with a team to create awareness on great brands. The aim is to gain subscribers, members or sponsors for the clients we work for. Pepperminds is active in 5 European countries and is the perfect job next to a study.

IBM Benelux
Jan 2013 - Jun 2013Marketing & Communications Intern | Transformation & OperationsDuring these 6 months at IBM I worked on an internal project aimed to better connect the separate departments within the organisation. The focus was to improve the internal communication within the Marketing department and the other departments of IBM Benelux. This was done through the better use of internal tools that were available in the organisation. The outcome of the project resulted in a better communication system that was adopted throughout the departments.

IBM Benelux
Jan 2014 - Aug 2014Marketing & Communications Intern | Social Business expertDuring this 8 months I worked at IBM I worked in the Marketing & Communication department on a project focusing on Social Business. This is one of the major economic and technological trends in the business world. Companies face new challenges as our societies grow more connected. The world is changing and the impact of Social Media can be measured in all parts of our days. IBM is one of the leading companies when it comes to introducing and adopting Social Business within the business world. I did several projects on Social Business and interviewed people at large campanies, such as ABN-AMRO and KPN, on what they believe Social Business means for their company. Finally I wrote my dissertation at IBM on Social Business which I was graded an A. Show less

JP Haarlem Delivery
Nov 2014 - Mar 2016Logistics | Supply-Chain Employee | Furniture Delivery IndustryJP Haarlem is a rapidly growing company with the main focus on the high segment furniture industry. Working for many different clients it specialises in full service delivery of furniture and kitchens. The clients of JP Haarlem are situated all throughout the Netherlands and Belgium. My role at JP haarlem was to deliver and assemble furniture for clients.

S&D Interactive Media / SDIM
Mar 2016 - Aug 2019Digital Consultant | Advertising Expert | Online Marketing Strategy | B2B & B2CIn my role as digital consultant I help clients to set-up and implement their online marketing strategy. I'm responsible for all the online channels with the aim to achieve the highest outcomes. The approach I use is a data-driven approach in which data determines the decisions we make. I advice my clients how to be front runners in the always changing online environment. Always looking for new opportunities in the market. Within my role as digital consultant I work in-house at large international e-commerce and B2B companies. Setting-up their roadmap and international online marketing strategy to conquer new markets.My role as digital consultant has given me extensive knowledge of all online channels, such as:• Google Ads (search, display and shopping)• Google Analytics• Firebase Analytics• YouTube• Microsoft Ads• Facebook & Instagram (ads and organic)• LinkedIn• Snapchat• Pinterest• SEONext to my role as digital consultant, I'm responsible for:• The branding project. Speaking on events and providing online marketing training and webinars for clients.• Leading the automation project. In this project we use algorithms, AI and Machine Learning to improve the results of campaigns and work more time efficiënt.• Advise clients in all areas of their business. For example determining their overall brand strategy.• Voice specialist, in which I keep up with the newest trends in the Voice market. Show less

IAB Nederland
Mar 2017 - Jul 2019Member Taskforce Search Advertising | Author Whitepaper Search AutomationDe missie van de taskforce Search is het bevorderen van de kennis, transparantie en innovatie in de Nederlandse markt voor zoekmachinemarketing. Hieronder vallen zowel zoekmachine-optimalisatie (SEO) als het adverteren in zoekmachines (SEA). De taskforce beoogt dit te realiseren door onder andere te voorzien in kennisdocumenten en -events, het uitvoeren van eigen onderzoek en het ondersteunen van relevant onderzoek door derden en op andere wijze haar missie actief naar de markt uit te dragen.

Dutch Search Awards
Oct 2018 - Nov 2018Jurylid Dutch Search AwardsDe Dutch Search Awards is een initiatief dat opgericht is om excellentie in de Nederlandse search-industrie in de spotlights te zetten. De professionele vakjury beoordeelt cases die door agencies, merken, professionals en leveranciers van tools en software kunnen worden ingezonden.

De Commerciële Revolutie
Jul 2019 - Oct 2020Sales Consultant | B2B | Sales Art | Social SellingThe Commercial Revolution: Unleash the power of ‘creating the most added value.’Many organisations, with employees working as one team, are losing their future proofing or have lost it already. For start-ups and fast growers, it is essential to continue to grow substantially.The Commercial Revolution is transforming organisations to become future proof, durable and distinctive - mutually experienced - ultimate customer experience.The goal is to develop, together with employees, a truly distinctive way of working culture and company DNA. This DNA will result in better teamwork providing added value to customers and suppliers in the most challenging manner, without making any concessions on agreements made.This way of working results in making a significant difference in the industry. How? By challenging clients on their latent needs on a structural basis to make their dreams and ambitions come true. By working routinely as a team in a distinctive manner, new and existing clients and employees are surprised continuously. Their level of satisfaction is higher than the competition, and they stay ‘customer’ for a more extended period. Additional revenue with high margins will result from this. The Commercial Revolution can gladly be called to account for these tangible results.What will you address with your team tomorrow to differentiate strongly from competitors? In a way that creates the most added value leading to the realisation of your customer’s dream?Do you want to know more or unleash a commercial revolution?✉ barry @ thesocialsellingcompany.com📱 +31646091914 Show less

The Social Selling Company
Aug 2019 - Mar 2021Marketing Manager | Digital Sales Expert | Digital Strategy | Digital TransformationDo you want to be marketleader in your sector? At The Social Selling Company we help Sales and Marketing teams in utilizing digital tools. Not having a professional online presence as individual, sales or marketing is no longer an option. Using digital channels for direct lead generation or revenue is essential to survive in this digital age.To what extent is your current commercial way of working adjusted to the ultimate desire of your clients today?We at the Social Selling company help you with:👉 Digital Consultancy on all your challenges👉 Team trainings (sales, marketing and management teams)👉 Social selling & Digital sales transitions👉 Implementation of social media strategies and content guidelines👉 Developing a digital strategy👉 Using Data to make important strategic decisionsMy role was to advise and train our clients in Social Selling & Digital Sales with the end goal of making them the expert in their market. I visit our clients to give live training, inspiration sessions, and consultancy advice and supported clients online with coaching and video training.Some of SSC clients:Achmea ● Oracle ● SAP ● Qualogy ● ABB ● LinkedIn ● KPN ● Cisco ● Ordina ● TechData ● Kärcher ● KPMG ● ABB ● VGZ ● CM ● Young Capital ● Rabobank ● BAM ● AIRBORNE ● Teva ● UNICEF ● ABN AMRO ● EIFFEL ● Arboned ● myBrand ● HIKvision ● Allianz ● Kärcher ● Clafis ● Hans Anders ● Koskamp Show less

Making Moves
Jul 2020 - nowPartner | CMO | Digital Strategy | Digital technology | Digital ServicesMaking Moves is a worldwide player within the assessment en test preparation market. Our team consists of multiple experts working in the field of cognitive, personality, and work psychology. Next to that works a team of developers who translate the development of tests into an online learning experience. We operate on a worldwide scale selling products in over 100 countries.

Assessment-Training.com
Aug 2020 - nowPartner | CMO | Online preparation for pre-employment assessments and aptitude testsAssessment-Training.com is the market leader in online assessment preparation. With our continuous research and development, we provide a leading-edge e-learning platform. We keep improving our tests to deliver tests with the same standards of the latest tests of all the big assessment publishers. Our products help candidates complete their application fully prepared. Our goal is to help you get ready for your assessment, regardless the company, job, or level you are applying for!

Match.hr
Jan 2021 - nowPartner | CMO | Eliminate the guesswork from your hiring processThe goal of Match.hr is to make the market for assessment and psychometric testing more accessible. Our product provides a deeper insight into the capacities of candidates and matches them to the wishes of the employer.

BE Digital
Jan 2021 - nowFounder | Digital Marketing | Digital Sales | Digital Training | Digital TechnologyHow can we help you at BE Digital? We help companies to BE Digital.BE Digital is a growing Dutch Digital company. BE Digital specializes in multiple digital services such as Digital Marketing, Digital Technology and Digital Training. Together with our partners, we deliver high-end digital support and services with the main goal of maximizing digital results and making an impact on your company.In my role, I connect the right digital tools and skills to your company's needs. I make sure that all our clients make the right digital choices and get the maximum result out of these choices.Always available to connect! Show less

Ai · saleslabs
Nov 2023 - nowAI en Marketing expert
Licenses & Certifications

Display Advertising
GoogleSept 2017
Bedrijfshulpverlener
NIBHVApr 2017
Google Shopping
GoogleApr 2017
Advanced Search
GoogleJun 2017
Google Ads Fundamentals
GoogleMar 2016
Google Analytics
GoogleJul 2016
Video Advertising
GoogleSept 2017
Mobile Advertising
GoogleMar 2016
Google My Business
GoogleJun 2017
Bing Ads Accredited Professional exam
MicrosoftNov 2016
Languages
- enEnglish
- spSpanish
- duDutch
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