
Bella M
Human Resources Assistant

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About me
Vice President - Marketing and Brand Strategy, North America
Education

National University of Singapore
2006 - 2010Bachelor of Business Administration - BBA Business Administration and Management, General 3.8Activities and Societies: Dance,Volleyball, school assembly speeches,Customer Relationship Management courses related to practice,Business etiquette training practice teaching I still remember the day I first set foot on campus as a freshman, brimming with energy, vitality, and ambition. Watching the silhouettes of sophomores and juniors strolling confidently, I couldn’t help but think: College life must be better—freedom at last!When I joined their ranks, I was captivated by university life. The lighter schedules, absence of relentless academic pressure, and relaxed demeanor of professors compared to high school felt refreshing. Far from home, I embraced what I… Show more I still remember the day I first set foot on campus as a freshman, brimming with energy, vitality, and ambition. Watching the silhouettes of sophomores and juniors strolling confidently, I couldn’t help but think: College life must be better—freedom at last!When I joined their ranks, I was captivated by university life. The lighter schedules, absence of relentless academic pressure, and relaxed demeanor of professors compared to high school felt refreshing. Far from home, I embraced what I thought was the most precious gift college offered—freedom.Yet, the honeymoon phase didn’t last. As the excitement faded, I began to uncover the other side of freedom: uncertainty, the struggle to maintain self-discipline, and the weight of navigating responsibilities alone. Over time, I realized freedom is both a privilege and a test, teaching us to balance joy with accountability. Show less

The University of Chicago Booth School of Business
2011 - 2013Master of Business Administration - MBA Business Administration, Management and Operations 3.9Activities and Societies: Golf, skiing, swimming. Excellent grades in school, often participate in some speeches After going through some things, I began to recognize my shortcomings and areas where I needed to grow. I also found a distinct lack of creativity in global market regulation, which prompted me to realize that I needed to expand my knowledge and skills. Determined to grow, I decided to study abroad.With perseverance and dedication, I was accepted to the University of Chicago Booth School of Business. My time at Booth School of Business changed me and gave me a wealth of knowledge and… Show more After going through some things, I began to recognize my shortcomings and areas where I needed to grow. I also found a distinct lack of creativity in global market regulation, which prompted me to realize that I needed to expand my knowledge and skills. Determined to grow, I decided to study abroad.With perseverance and dedication, I was accepted to the University of Chicago Booth School of Business. My time at Booth School of Business changed me and gave me a wealth of knowledge and valuable experiences that have profoundly shaped my career and broadened my horizons. Show less
Experience

The Estée Lauder Companies Inc.
Jan 2009 - Nov 2010Human Resources Assistant1. Responsible for internal and external recruitment, including job postings, resume screening, interview scheduling, etc. Work with recruitment managers to ensure that suitable candidates are found and the recruitment process is efficient and smooth. Human Resources Manager: 2. Supervise and manage daily HR operations, including employee relations, compensation and benefits, performance management, etc. Provide strategic advice to ensure that HR policies and practices are consistent with the company's overall goals. Employee Relations Specialist: 3. Handle employee complaints, conflicts and issues to promote a positive work environment. Implement employee communication and participation programs to enhance employee satisfaction and sense of belonging. Training and Development Specialist: 4. Design and implement training and development programs to enhance employee skills and career development. Evaluate training results and adjust and optimize according to needs. Compensation and Benefits Analyst: 5. Responsible for the design and analysis of the company's compensation structure, including salary surveys, compensation adjustments and benefits plans. Ensure that the company's compensation and benefits program is competitive and in compliance with industry standards and laws and regulations. Show less

The Estée Lauder Companies Inc.
Jan 2013 - Jan 2016Human Resources Manager1.Recruitment and selection: post job advertisements, screen resumes, arrange interviews, manage interview records, and follow up on recruitment and onboarding procedures.2.mployee management: handle new employee onboarding and resignation procedures, assist employees in understanding company rules and regulations, organize employee activities, and handle employee complaints and disputes.3.Training and performance: assist in organizing training, implement performance evaluations, maintain performance records, and support managers in developing development plans.4.Document and data management: maintain employee files, prepare human resources reports, and manage recruitment, training, attendance and other data.5.Employee attendance and holiday management: monitor attendance, manage leave, overtime, and holiday records.6.Company policies and legal compliance: implement human resources policies and ensure compliance with labor laws and related regulations Show less

CHANEL
Oct 2016 - nowAssistant to Senior Vice PresidentOversee marketing operations across North America, ensuring alignment with global brand strategies.Spearheaded customer-centric brand revitalization campaigns, achieving a 15% increase in brand engagement.Managed cross-functional teams to drive innovation across digital and traditional marketing platforms
Licenses & Certifications
- View certificate

SEO Foundations
LinkedInAug 2022 - View certificate

SEO: Keyword Strategy
LinkedInAug 2022 - View certificate

Learning Local SEO
LinkedInAug 2022 - View certificate

SEO: Link Building
LinkedInAug 2022
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