Lý Linh Thuy

Experience

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  Event Management Department - Center of Advanced Educational Programs

  Oct 2018 - Jan 2021

  External Relations Executive

  INTRODUCTION:AEP Events Department is a pioneer in organizing events under the School of Advanced Education Programs, National Economics University.RESPONSIBILITIES & RESULTS:- Called for sponsorship for department’s events.- Was responsible for enhancing relationships with external stakeholders.- Teamwork with another function to organize smooth and successful events.

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  AIESEC

  Feb 2019 - Jul 2021

  - Build and directly manage promotion campaigns on social channels of AIESEC in Vietnam including Facebook, Email, Regional Communities.- Virtually manage a team of 3 members and ensure leadership development of them.- Closely work with different stakeholders to keep smooth operations flow.- Report team weekly performance.Results:- Headed 2 digital campaigns (I Lit Tet Lit & The Sound of Leadership) that engaged with 400+ youths, 30+ social media partners, overachieved 110+ % goal.- Co-headed 2 digital campaigns (Team Member Recruitment Spring 2021 & Leadership 4.0) that engaged with 2000+ youths.- Gained 10K+ followers on facebook fanpage, 1000+ new members in facebook communities in 6 months. Show less - Play the role of internal promotion in a team of 11 people.- Closely work within a team and local teams, cascade direction from team to local marketing stakeholders to attract more sign-up.- Collaborate with teammates to create conference theme package, merchandise, promotion & onsite production.Results:- Attracted more than 250 internal delegates for physical conference and converted them to more than 300 delegates for virtual conference when Covid-19 came.- Did initiatives in merchandise (socks, badge, etc.) package and conference activities (which attracted more than) to make a unique experience for delegates. Show less - Responsible for the finance and legality of the branch by doing training, audit, report financial situation monthly and quarterly.- Assisted in implementing a new internal automatic accounting system and resolved discrepancies with existing accounts.- Play the role of team member in a function of 4 people.Results:- Created some legacies for the next generations (guidelines, documents, etc.).- Contributed to Finance function in achieving Excellence Award for Finance among 9 entities. Show less

  • National Marketing Leader

    Jan 2021 - Jul 2021

  • Organizing Committee Promotion - National Conference

    Dec 2020 - Feb 2021

  • Marketing Leader - Youth Sharpening Season 1

    Jul 2020 - Nov 2020

  • Finance Executive

    Feb 2020 - Jul 2020

  • Finance Project Executive

    Feb 2020 - Apr 2020

  • Internal Communications Executive

    Aug 2019 - Jan 2020

  • Product Marketing Executive

    Feb 2019 - Jul 2019
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  TiredCity

  Jun 2019 - May 2020

  Store Staff

  INTRODUCTION:Founded in October 2016, TiredCity is an enterprise that works with the goal of supporting and developing the creative arts by collaborating with young Vietnamese artists and putting their copyrighted works on highly applicable products.RESPONSIBILITIES:- Playing a role of store staff who is responsible for keeping clean store space always and communicating with customers to sell products to reach daily KPI.- Fully attending pieces of training and monthly review.- Have a basic understanding of products and artists to contribute in spreading and preserving local arts in Vietnam.RESULTS:- Top 3 performers in August 2019.- Monthly review score always on the scale from 4.5 to 5 out of 5 (measured by the whole staff crew based on 2 factors: (1) the quality of jobs to be done and (2) attitude towards people in the company).- Received good reviews with beautiful photos on TripAdvisor by customers. Show less

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  Carrot Solution Agency

  Aug 2020 - Oct 2020

  Strategic Media Planner

  INTRODUCTION:Carrot Solution is an outsourced Marketing department specialized in Food & Beverage, providing solution packages specific to each restaurant's needs, with the mission of becoming a trusted companion and Marketing expert of restaurant owners. RESPONSIBILITIES:- Received brief from Account Team to review and to analyze the current situation of clients.- Created marketing plans to solve clients' issues.- Worked with Creative Team and Ads Team to keep things following the approved plan. RESULTS:- Created templates to track monthly KPI & performance of social channels.- Customized Media Planner job descriptions and company tracking tools for more effective uses.- Did brand research, marketing proposal, social action plan, and weekly report to propose with clients and to keep track team does jobs on progress. Show less

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  AIESEC

  Oct 2021 - Dec 2021

  Promotions Executive

  - Build promotion plan based on project master plan to attract target audience- Close synergy with content and delegation team to ensure talkshow's quality and customer experience- Result: Execute promotion plan, attracted 600+ sign-up in 2 weeks of promotions, achieved 165% goals"Leap the gap, spark the future" is a partnership talkshow of AIESEC and Nestlé VN

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  Gold Seeds Company Limited

  Dec 2021 - May 2022

  Digital Marketing Planner
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  Monkey Vietnam

  Jun 2022 - now

  • Product Marketing Specialist

    Nov 2023 - now

  • Brand Marketing Executive

    Sept 2022 - Jan 2024

  • Brand Communications

    Jun 2022 - Aug 2022
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  AIESEC

  Aug 2022 - Oct 2022

  Marketing & PR Leader - Northen Leadership Conference 2022