
Timeline
About me
Head of TV Media Planning
Education

Vilniaus universitetas / vilnius university
2012 - 2014Master's degree finance
Vilniaus universitetas / vilnius university
2008 - 2012Bachelor's degree accounting and audit
Experience

Dnb
Jul 2014 - Dec 2015B2b project manager- Conducted meetings with current and potential business customers (SME) to clarify their financial needs, presented financial services, provided consultation and adviced on financing criteria.- Negotiated contractual conditions with customers, ensured a win-win solution for both parties.- Prepared financing proposals based on market, business, and financial analysis, and defended them at the Credit Committee to secure approval.- Builded and maintained strong relationships with customers and stakeholders, ensured exceptional customer service and satisfaction.- Collaborated with cross-functional teams, including risk management, legal, and operations, to ensure seamless delivery of financial products and services.- Analyzed market trends and customer data to identify new business opportunities and created tailored financial solutions.- Managed the end-to-end process of project financing, from origination to execution and post-implementation review. Show less

Lnk tv
Dec 2015 - now- Leading a multi-layered TV media planning unit with an annual turnover of €25M, overseeing the planning, execution, and optimization of programes, commercials, sponsorships, and promo activities.- Managing and coaching a team of 9 media planners, providing guidance and support to ensure the team met or exceeded quality and quantity goals.- Developing and maintaining relationships with C-level executives to understand business objectives and ensure media plans are aligned with overall company strategy.- Monitoring and tracking performance metrics to assess the effectiveness of media plans and make data-driven recommendations for optimization.- Successfull ownership of end-to-end media planning system development from scratch in 2019-2021, active communication with developers and stakeholders, creation of user stories, management of backlog and testing MVPs before implementation for end users.- Establishing and maintaining best practices for media planning processes, identifying and solving offbeat obstacles regarding the daily technical workflow to ensure smooth operations and minimized downtime.- Collaborating with cross-functional teams, including sales, programes, playout and research, to ensure seamless execution of media plans and campaigns. Show less
Head of TV Media Planning
Jul 2019 - nowAnalyst
Dec 2015 - Jul 2019
Licenses & Certifications
- View certificate

Product management
The atomic garden vilniusMay 2023 - View certificate

Google analytics
GoogleSept 2024 - View certificate

Advanced email marketing
SimplilearnSept 2024
Volunteer Experience
Volunteer
Issued by Big Brothers Big Sisters on Sept 2021
Associated with Karolis Miežis
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