Manivannan Aasaithambi

Manivannan aasaithambi

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location of Manivannan AasaithambiChennai, Tamil Nadu, India
Phone number of Manivannan Aasaithambi+91 xxxx xxxxx
Followers of Manivannan Aasaithambi1000 followers
  • Timeline

    Oct 2005 - Jan 2013

    Lead Generation Specialist

    Movate
    Feb 2013 - Sept 2022

    Senior Merchant Ad Operations Manager

    Groupon
    Current Company
    Sept 2022 - now

    Founder and Digital Marketing Head

    Vlead Global
  • About me

    Founder and Lead Generation Expert | I help businesses obtain a steady stream of leads every month, ensuring continuous business growth.

  • Education

    • Indian institute of management jammu

      2021 - 2022
      Executive programme in digital marketing digital marketing

      Campaign,Resource allocation,Organic vs Paid,Sales funnel – lead generation & conversion rate optimisation,Consumer Journeys & Omni-channel Marketing,Touch point analysis,Channel choice,Channel Transaction cost,Webrooming & Showrooming,Content Creation⦁Digital Mrktg Channels (SEO),SEO Audit,Keyword Search,Link Building,On & Off Page SEO,Tools(SEMRush,AHrefs,Google Keyword Planner),Search Engine Marketing (SEM) Google AdWords,Display ads,Keywords,Bid Strategy,Sales Funnel,Social Media… Show more Campaign,Resource allocation,Organic vs Paid,Sales funnel – lead generation & conversion rate optimisation,Consumer Journeys & Omni-channel Marketing,Touch point analysis,Channel choice,Channel Transaction cost,Webrooming & Showrooming,Content Creation⦁Digital Mrktg Channels (SEO),SEO Audit,Keyword Search,Link Building,On & Off Page SEO,Tools(SEMRush,AHrefs,Google Keyword Planner),Search Engine Marketing (SEM) Google AdWords,Display ads,Keywords,Bid Strategy,Sales Funnel,Social Media Marketing,Managing Social Media Pages,Creating Br& Communities,Consumer engagement & user,Generated content,Social media planning & scheduling,Social Media platforms for Paid Campaigns,Facebook,Instagram Ads,Linkedin Ads,Twitter Ads,Email Marketing/ Mobile/ SMS Marketing,Generating email list/ leads,Nurturing email subscribers,copy writing⦁Digital Marketing Tools & ApplicationsGoogle Analytic,Buyer persona,Website Traffic,Lead acquisition cost,Sales conversion cost,Conversion Tracking & Campaign metrics Show less

    • Kings college of engineering

      2001 - 2005
      Bachelor of engineering - be computer science a
  • Experience

    • Movate

      Oct 2005 - Jan 2013
      Lead generation specialist

      ❖ Be the single point of contact for global teams on escalated issues❖ Take an ownership role in escalating critical customer issues and help drive through resolution❖ Track, analyze trends and create reports on escalated issues❖ Assist global teams in troubleshooting and defining action plans to bring support issues to resolution❖ Ensure the customer’s voice is heard throughout the support process❖ Provide regular updates to internal and external stakeholders as well as executive leadership❖ Set correct expectations and drive relief and resolution through effective communication❖ Monitor progress of incidents and work with Product Management, and R&D teams to ensure appropriate resources have been allocated and that resources are effectively working on the issue.❖ Collaborate with the Global Escalation Management team to ensure process alignment and best practice refinement❖ Review root cause of escalations and work with appropriate teams to ensure continuous improvements of Informatica products and services.❖ Create and maintain lines of communication with internal resources (Sales, Professional Services, Support, and R&D) Show less

    • Groupon

      Feb 2013 - Sept 2022
      Senior merchant ad operations manager

      ❖ Experience in working as an account manager dealing with various global Groupon merchants, helping them to successfully resolve issues with their digital campaigns using the Groupon platform.❖ Interact directly with client to understand the requirements.❖ Responsibilities also included liaising with editorial, planning and finance teams to help solve merchant issues efficiently and thereby improving Groupon’s services❖ Have hands-on experience in tools such as Salesforce, Zendesk, Reveal Cx, Nice Echo❖ Extensively worked on designing and developing technical solutions for advanced customer services. ❖ Resolving issues submitted in all channels in accordance with the current procedures and according to the set time standards.❖ Close cooperation with other departments, in order to provide the best merchant and customer service experience in accordance with business standards.❖ Act as a liaison with other departments (Sales, Customer Service, Editorial & Finance) to address any cross departmental issues impacting the merchant.❖ Participation in all trainings, refresh-trainings and meetings organized by QA and Trainers team, supervisors and/or managers❖ Having updated knowledge of post-‐launch deal issues and how to best resolve these issues❖ Expert ability to lead cross functional teams and proactively identify roadblocks and suitable workarounds ❖ Committed to technical excellence and growth of team as a whole. Show less

    • Vlead global

      Sept 2022 - now
      Founder and digital marketing head
  • Licenses & Certifications