
Timeline
About me
Director, Advisor Marketing at Manulife Investment Management
Education

Institut d'etudes politiques de paris / sciences po paris
2009 - 2010Business and economics certificate business, economicsObtained during Study abroad, which is a mandatory requirement for the Bachelor of International Business program

Carleton university
2007 - 2011Bachelor of international business - highest honours concentration in international investment, finance and banking cgpa 9.87/12Activities and Societies: Carleton University Exchange Club Study Year AbroadMinor in EconomicsAwards and Achievements: Dean’s list 2007 – 2009, Queen Elizabeth’s Aiming for the Top Tuition Scholarship 2007-2010, and various in-course scholarshipsMain takeaways: International strategic management and business plan development, market analysis and target marketing, financial reporting analysis and report forecasting, business valuations and investment portfolio creation
Experience

Ci investments inc. – canada’s investment company
Jun 2012 - Nov 2015Maintained regular and relevant communication with assigned sales team to ensure consistent flow of information on all sales initiatives and grow the strength of the relationships between our Sales team and Advisors.Provided superior value and added service by ensuring that escalated cases, complaints or other customer service issues were thoroughly investigated and win-win solutions were developed and carried through by working closely with various business units where necessary.Performed ad-hoc client reporting and analysis as required.Performed pro-active calls to assigned clients to promote CI Investments’ product offerings and cultivated new business.Effectively used Salesforce to proactively review sales data and advisor specific information, as well as performed report generation.Ensured that Salesforce was updated with details of any client communication, potential client opportunities and leads for follow up.Maintained in-depth knowledge of CI products and services as well as collected and analyzed competitor product and service information with a focus on creating a superior advantage to CI’s overall service and sales support.Responded to inquiries on products, fund management strategies, portfolio manager philosophies/process/styles and industry needs.Supported marketing efforts such as sales campaigns and other events during and outside of normal working hours.Proactively researched internal and external media sources to prepare for complex inquiries related to the economy, stock markets, and industry events.Completed client/advisor facing tasks such as office tours and walk-ins.Established and maintained cross-functional working relationships as well as conserved strong operational knowledge of CI policies and procedures.Performed account management and customer service duties for established clients. Show less
Sales Support Representative
Sept 2014 - Nov 2015Managed Solutions Specialist
Apr 2014 - Sept 2014Financial Services Representative
Aug 2013 - Apr 2014Segregated Funds Services Associate
Jun 2012 - Aug 2013

Bridgehouse asset managers
Nov 2015 - Jun 2018Regional sales associateProspected and profiled new advisor’s business in the territory (Southwestern Ontario) over the telephone through contacts and regular follow up.Uncovered opportunities and provided solutions to financial advisors based on their needs.Proactively cultivated sales and maintained relationships within the broker-dealer community.Executed on territory management best practices to maximize our team's (Regional Director and Regional Associate) activity levels, which included maintaining Regional Directors’ calendar, assisting in booking opportunities, as well as maintenance and data integrity of our CRM system.Effectively and confidently, communicated the product’s investment philosophy, rationale, products and services, including mutual funds and SMA/UMA mandates.Maintained ongoing knowledge of marketing materials associated with our products and timely and relevant information impacting clients, advisors and the investment industry.Worked closely with the VP Sales Effectiveness and Support to develop and execute on departmental and/or firm-wide initiatives or projects in a professional manner and on a timely basis. Show less

Vanguard
Jul 2018 - Mar 2022Partner with a Sales Executive and a Business Sales Associate to create and execute on specific regional sales plans (Prairies); achieve sales and sales activity targets.Raise awareness of Vanguard's investment products and related services and deliver key Vanguard messages through targeted prospecting activities.Prospect for new relationships and uncover potential business opportunities.Develop, maintain, and broaden intermediary relationships by thoroughly understanding the philosophy and dynamics of the advisor/organization and act as a trusted consultant in matching needs with Vanguard products and services.Educate advisors on the benefits of Vanguard and our product offerings.Utilize a high level of expertise related to the capital markets, the investment management industry, and marketplace developments, along with product knowledge, to be a trusted consultant to clients and prospective clients, and position Vanguard products and services effectively.Follow up on sales calls and provide external sales with telephone, administrative, and sales support.Support development of National Accounts' strategy and follow up on dealer specific initiatives. Show less
Product Marketing Manager
Mar 2021 - Mar 2022Senior Business Development Manager
Jan 2020 - Feb 2021Business Development Manager
Jul 2018 - Jan 2020

Gluskin sheff + associates inc.
Mar 2022 - Oct 2023Analyst, investment marketing
Manulife investment management, canada
Oct 2023 - nowDirector, advisor marketing
Licenses & Certifications

Canadian securities course (csc)
Canadian securities institute (csi) moody's analytics training & certification servicesNov 2013.webp)
Chartered investment manager (cim®)
Canadian securities institute (csi)May 2017
Volunteer Experience
Volunteer Venue Coordinator (VVC)
Issued by Harbourfront Centre on Aug 2014
Associated with Arturo Alvarez Sierra, CIM®Event Set Up
Issued by Canadian Foundation for AIDS Research on May 2014
Associated with Arturo Alvarez Sierra, CIM®Strike Team/Clean Up Member
Issued by The Ride to Conquer Cancer on Jun 2014
Associated with Arturo Alvarez Sierra, CIM®The Arthritis Society Walk - Greeter/Shuttle Bus Host
Issued by The Arthritis Society on Jun 2014
Associated with Arturo Alvarez Sierra, CIM®Greeter/Usher
Issued by The Lab Cab Festival on Jul 2014
Associated with Arturo Alvarez Sierra, CIM®Toronto Triathlon Festival - Bike Course Marshall
Issued by MLSE (Maple Leaf Sports & Entertainment) on Jul 2014
Associated with Arturo Alvarez Sierra, CIM®
Languages
- enEnglish
 - spSpanish
 - frFrench
 
Recommendations

Manuel felipe cortés martínez
Growth Manager| Project Management | Ops. Excellence| Data Driven - SQLBogota, D.C., Capital District, Colombia
Shiven purohit
Senior Data Scientist at Tredence Inc.Bengaluru, Karnataka, India
Starvos veliotis
Occupational Safety and Health TechnologyCorpus Christi, Texas, United States
Eliza rodriguez
THRIVE Family Specialist @ Youth VillagesNashville, Tennessee, United States
Leonardo goes
Desenvolvedor na LuizalabsSantos, São Paulo, Brazil
Thorsten krause
CFO bei Hytorc Drehmomentmaschinen Seis GmbH mit Expertise in Finanzmanagement und EinkaufEmmelshausen, Rhineland-Palatinate, Germany
Camille lafitte
Ingénieure Études TransportLongueil-Sainte-Marie, Hauts-de-France, France
Alain sayegh, pmp
Certified Project Manager (PMP), PM Practitioner and Business AnalystGreater Montreal Metropolitan Area
Mori chiang
Digital Marketing Manager | Sustainability & Energy Management | Helping Companies Boost Their Lead ...Edinburgh, Scotland, United Kingdom
Yi lin chua
Fresh Graduate from Business (Management) at SIM Global EducationSingapore, Singapore
...