David Makinwa, PBA®

Experience

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  Adjust With David Makinwa

  Sept 2015 - Sept 2024

  Lead

  · User Experience: Conduct Human Centre Design research using User Interviews, Surveys, Heuristic Evaluations, User Research Planning, Remote User Testing, Affinity Mapping, Usability Testing and Data analysis using data Analysis Tools like Excel, PostgreSQL, PowerBI, MS SQL, Tableau and SPSS for clients.· Conduct market research and marketing strategy optimization to suit clients’ specific needs and desired output.

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  State Board of Internal Revenue, Kano State

  Oct 2015 - Dec 2015

  Student Intern

  · Updated tax payers’ records to designated platforms- online and offline.· Disseminated relevant tax information to relevant parties as defined by my Departmental Head.· Carried out distribution of tax circulars, tax forms, tax guides to payment and other correspondences to clients.

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  Skye Bank Plc

  Jul 2016 - Sept 2016

  Internship

  · Managed customers’ complaints and requests and ensured satisfactory resolutions of issues.· Marketing of existing and new e-channels and other bank products/ services to customers.

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  Credit Direct Limited (CDL) a Member of FCMB Group PLC

  Dec 2016 - Feb 2017

  Trainee Direct Sales Executive
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  Access Bank Plc

  May 2017 - Sept 2017

  Marketing

  · Marketing of existing and new e-channels and other bank products/ services to customers.

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  SLOT SYSTEMS LIMITED

  Aug 2019 - Mar 2021

  Store Manager

  I successfully managed a high-performing store at Slot Systems Limited in Lagos, Nigeria. By achieving a 20% month-on-month increase in sales targets and maintaining the store's position as the 2nd Best Performing Store for 10 months, I demonstrated my commitment to excellence in sales and expenses management. I effectively resolved customer complaints, ensuring their continued patronage and coached my team to achieve our organization's goals.• Best Performing Store 2020, Slot Systems Limited, IkoroduSelection Criteria: Sales target achieved; Excellent customer service; Reduced operation cost; Compliance with Branding policy; Inventory Management compliant.• Achieved at least 20% month-on-month increase in Sales Target Achievement from June 2020 till date.• Maintained the Store’s Position as 2nd Best Performing Store as defined by the Company’s Internal Audit OPEX Report (specifically with respect to Expenses Management) for up to 10 consecutive months and counting.• Managed customers’ complaints and ensured satisfactory resolutions to maintain continued patronage.• Ensured that Purchase Orders were placed based on Sales Analysis, managed OEMS (promoters), cashiers and other stores personnel to drive individual performance, team success and the achievement of the organization’s goals.• Coordinated and supervised activities of my store’s staff members, resolved conflicts and ensure that the team stayed focused on driving sales, ensuring consistent patronage from customers which ultimately led to sales target achievement on a monthly basis.• Coached and mentored members of my team on the job expectations and requirements and followed up till desired results were achieved as a team.• Prepared weekly, monthly, quarterly and other periodic reports to cover all areas of company’s sales activities- highlighting strengths, weaknesses, opportunities and threats for management decision making. Show less

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  Xiaomi Technology

  May 2021 - Dec 2022

  Led the team at Xiaomi Technology in Lagos, Nigeria to develop a go-to-market strategy, utilizing customer validation and market benchmarking techniques.• Generated in-depth customer insights through buyer persona creation and competitive intelligence analysis.• Ensured cross-functional collaboration across sales, marketing, and product teams to drive successful product launches. By generating customer insights and fostering cross-functional collaboration, we successfully launched new products and services to meet market demands. Show less

  • Market Research Manager: Go-To- Market Strategy

    Sept 2021 - Dec 2022

  • Retail Manager

    May 2021 - Sept 2021
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  McKinsey & Company

  Nov 2021 - Feb 2022

  Fellow - McKinsey Forward Africa 2021

  To learning several practical tools such as Adaptability, Effective communication, Problem solving, and New ways of Working in a Digital world.

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  SterlingPRO Business Applications.

  Jan 2023 - Dec 2023

  Head, Implementation & Support

  As Head of Implementation and Support at SterlingPRO Business Applications, I led a team to ensure project delivery, provided technical support, and conducted regular training sessions. • Managed team to ensure timely project delivery and provided technical support to internal and external clients.• Oversaw systems integrations, maintained ticketed query system, and updated technical documents and procedures.• Developed reports for management and conducted regular training sessions for teams within the organization. Show less

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  R3 CONSULTING LTD

  Jan 2024 - now

  SAP ERP Consultant and Head, Product Design

  As an SAP ERP Consultant, I played a key role in selecting and customizing ERP platforms, managing implementations, and providing training and support. Additionally, as Head of Product Design at R3 CONSULTING LTD, I lead the design process, developed best practices, and promoted cross-functional communication for new product opportunities.