André Costa, Product Manager Agilista

Experience

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  Cronacon

  Jan 2004 - Sept 2015

  Project Manager

  I started my career as an Engineering Technician and through the results I took over management. Using the Warterfall method and PMI made excellent project deliveries like train stations, theaters, bus stations,hospitals, schools, housing estates, totaling more than R$ 800 million in projects.- Lead and conduct meetings with staff and stakeholders with a focus on customer success;- Prepare feasibility, profitability and budget studies;- Manage teams of suppliers and third parties to execute projects;- Coordinate teams to control schedules, deadline, costs, risks, scope and propose changes;- Analyze market innovation for productivity and profit.- Manage contracts and manage processes.- Prepare planning, WBS, requirements gathering, risk analysis, restrictions, assumptions.- Ensure the achievement of goals with leadership, good communication and motivation of the work teams;- Reading technical drawings, and preparing management reports and productivity metrics Show less

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  Shield Engenharia

  Oct 2015 - May 2019

  Project Manager

  Leader, managing the business and launching revenue generating products aimed at the consumer. I acquired strengths such as product vision, strategy and creating attractive experiences for users. As Owner, I learned to identify profits, manage ROI and become a more focused, committed, team-oriented and results-oriented professional. - Creator of an e-commerce platform from product value analysis, persona, empathy map, market research, brainstorm, wireframe studies, MVP; - Responsible for expanding to two main business segments - B2B, B2C; - Collaboration with the UX Design team to define and resolve user interactions in addition to creating strategies to boost the long-term vision and growth of commerce; - Analysis of metrics, example visits and conversions, focusing on variations in KPIs and product improvement. - Responsible for increasing Facebook conversions and engaging more than 40,000 customers on Instagram by running marketing campaigns and thus increasing sales volume by 50%. - Leadership in reducing product delivery time and features with Lean / Kanban methodology, ensuring incremental deliveries, continuous improvement and 30% efficiency for the product. - Setting priorities with the team through usability, user history, acceptance criteria, definition of Ready and Done and A / B tests. Show less

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  Siemens

  Apr 2016 - Jun 2020

  - In addition to helping to disseminate the agile culture, I participated in technology projects for the facilities area at Siemens, such as a system of maintenance calls in mobile applications and QR code and another automated control system for monitoring air quality and energy from the buildings, which we were able to sustain the product vision and obtain results from team efficiency, resource savings, speed of service and increased customer satisfaction.- Responsible for prioritizing and managing the backlog using PBB - Product Backlog Building, developing a story map according to the business need and creating acceptance criteria, BDD, TDD, estimate (frequency, importance, complexity), DoD, DoR, with the team to order the user stories and help in planning the stories. Sprints (Sprint Planning). In addition, I participated in the Review Meetings for product approval giving feedback and creating status reports, and the Retrospective Meetings.- Responsible for business success and delivering value to the customer, briefing and mapping the user's journey, study of the product's market fit, analysis of metrics and release performance data (burndown) to rethink marketing strategies, in addition to to create the acceptance criteria, definition of ready and done with Squads.- Responsible for creating roadmap and Release Planning, ensuring deliveries according to specifications and quality. I applied OKR to develop objectives and goals and KPI to monitor and analyze metrics with a focus on performance and product vision.- I worked as a negotiating agent in the areas of Marketing, UX Designer, Legal, Sales, Management and Developers for product alignment and development, obtaining good results as an increase in customer satisfaction from 65% to 75%, along with the adoption of agile structures Scrum, Kanban. All the experience was acquired using a tool to support Trello and Jira management. Show less - My main achievement was to disseminate the SCRUM framework and the Agile Mindset in the organization by mapping workflows from product design to delivery to the customer and at different levels of the company (Flight Levels). I worked with Squads to achieve results, developing a collaboration process and promoting independence with a culture of feedbacks, (uses Team Bonding techniques);- With the teams I was able to shield and support in the resolution of impediments, changes with innovation, creation, adaptation and evolution of the process, facilitating discussions, decision making and conflict resolution, in addition to facilitating agile meetings / ceremonies (daily, planning, grooming, review, retrospective) and foster the mindset and behaviors in the best practices to support agile culture (Team Building); - I achieved great results, supporting the business and / or PO area with MVP techniques and prioritizing activities in the backlog. (PBB, Canvas, Estimates, User History, Acceptance Criteria, BDD, Definition of Ready and Done), in addition to helping and facilitating the creation of a status report on the progress of the project / development;- In my tasks I have always been a user of agile Scrum, Lean Inception, Kanban, and use of management support tools (Jira / Youtrack) in order to organize project activities always oriented to achieving KPI and goals (using OKR);- Organized, proactive, collaborative and with good communication. Leadership and logical thinking. Show less

  • Product Manager

    Apr 2018 - Jun 2020

  • Scrum Master | Agile Master

    Apr 2016 - Apr 2018
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  FIAP

  May 2018 - May 2019

  Product Student

  As an MBA student, I participated in the creation of a Startup within the university. Going through the entire product development cycle. The first was done until the prototyping phase, which was an application that brought together those who want to buy food close to the cheapest salary with companies that want to dispose of this product, in addition to an interactive and social platform for recipes for users. The second product was a virtual store application for people with visual and hearing disabilities, in which UX was treated in a special way and became a theme for my Startup. I had experience with product vision strategy, market research and analysis, business canvas, value proposition, market fit, user needs, ideation techniques, definition and prototyping, pricing and financial viability elaboration. Show less

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  Bayer

  Sept 2020 - Oct 2021

  Product Manager

  Working together with the development teams, designers and business to ensure the best digital product for the agriculture platform, which allows the company to monitor the royalties of the technology developed for this culture. (Brazil, Argentina).

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  PagBank

  Oct 2021 - Feb 2022

  Product Owner Sr.

  Analyst and supporter of the Data Governance area in the development of solutions that accelerate the capabilities to provide innovation for Data Management, including how they will be accessed, tracked, classified, made available, shared and maintained securely for all areas of the PagBank PagSeguro. SOX | GDPR | LGPD | PII-LGPD | PCI-DSS | AMBIMA | BACEN | CVM

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  Itaú Unibanco

  Feb 2022 - now

  Product Manager Specialist in Data and Analytics