Ana Binovska-Kocheva, PhD

Ana binovska-kocheva, phd

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  • Timeline

  • About me

    Re-imagining the Employee Experience with HR Technology @Semos Cloud

  • Education

    • Faculty of economics, university "ss. cyril and methodius"​

      2005 - 2007
      Master of business administration (mba)

      Postgraduate studies in MBA ManagementMaster thesis titled: “The Impact of Culture on International Management”

    • Faculty of economics, university "ss. cyril and methodius"​

      1998 - 2004
      Bachelor's degree economics, department management
    • Faculty of economics, university "ss. cyril and methodius"​

      2009 - 2015
      Phd economics

      Doctoral studiesThesis titled: “Leadership Styles in Diverse Cultural Context”

  • Experience

    • Televizija telma

      Sept 1999 - Dec 2000
      Television presenter

      - Presenter and co-host for weekly "Пакет за Сабота" live show as well as other shows that were part of the TV's Summer Program- Interview guests, moderate debates chat with callers, and host live events. - Carry out research ahead of each show to remain abreast of the topic being discussed and allow non-scripted discussions.- Preparing and conducting interviews with guests, research, and screenwriting- Establish a relationship with viewers by providing interesting entertainment segments which are consistent with the show's format, genre, and target audience. - Ensure all promotions and competitions are aired. - Adhere to all guidelines policies and procedures. Show less

    • Unipres doo

      Jan 2006 - Jan 2007
      Sales marketing coordinator

      - Presenting and selling products/services- Making orders and procurement of goods- Determine pricing policy and discounts- Contact clients and prepare offers- Quality control of final products, such as printed pens, t-shirts, caps, flags, flyers, banners, and other advertising material- Preparing marketing ads for newspapers and yearly publications- Preparation of presentations

    • Holiday inn skopje

      May 2007 - Dec 2007
      Sales coordinator

      - Sales of hotel accommodation and presenting rooms, apartments, and other hotel facilities - Handling group reservations- Receiving reservations- Sales of conference facilities- Organizing events such as conferences, promotions, seminars, presentations, banquets- Contact with clients and agencies- Filing incoming/outgoing correspondence

    • Vip operator dooel

      Jul 2008 - Dec 2015
      Business sales specialist

      - Identifying, contacting, and organizing meetings with prospects and existing customers.- Following up on new leads and referrals resulting from field activity.- Establishing client relationships, maintaining current clients, and implementing retention policy.- Proposal preparation according to customer’s needs and sale of company’sproducts and services to existing and potential customers.- Develop and maintain current product knowledge, monitor competitor activities, and comparative analysis of our products versus the products and services offered by our competitors.- Make a comparative analysis of our products versus the products and services offered by our competitors.- Identify and resolve customer complaints.- From 2010 until 2016 act as International Key Account Manager & Bid Manager for Telekom Austria Group's (TAG) International Sales department and SPOC for Vodafone. Show less

    • One.vip dooel skopje

      Dec 2015 - Sept 2020

      - Identify and develop ICT sales opportunities with new and existing business customers and build a “healthy” pipeline; - Consulting customers on their needs and presenting appropriate ICT products, services, and solutions;- Responsible for the achievement of ICT sales targets;- Provide timely and accurate sales reports and forecasts;- Building and maintaining long-term relationships at all relevant levels within the customer including C-level executives.- Coordinate and work with pre-sales and product management teams to create sound proposals;- Responsible for the disciplinary management of team members (e.g. ROAD talks, resource allocation, time recording, absences, all personal issues).- Working with other business sales channels (xAMs) to provide consultative client engagement while focusing on large or complex sales opportunities;- Act as a fair and reliable partner towards the local market, peers, and other company departments. Show less - Coordinate and monitor the members of the team.- Prepare action plans and schedules to fulfill specific monthly targets.- Prepare a variety of status reports for activations.- Organize weekly team meetings in order to align team sales activities. - Prepare proposals and present them to potential corporate customers from medium and large segments including top 200 companies.- Ensure working according to defined procedures by the team members within the team.- Develop and maintain current product knowledge and monitor competitor activities and comparative. analysis of our products versus the products and services offered by our competitors.- Help the team members as the first level of escalation for client concerns and resolve problems.- Develop the potential of the team members by coaching and guiding. Show less

      • ICT Sales Team leader

        Jan 2018 - Sept 2020
      • Business Sales / Team Leader

        Dec 2015 - Jan 2018
    • A1 makedonija

      Sept 2019 - Jan 2022
      Indirect business sales coordinator

      - Coordinate and monitor the daily activities of the Business Sales agents in our Indirect partners’ network.- Monitor the achievement of specific monthly targets.- Responsible for communication and information to team members.- Responsible for the skill development of team members.

    • Semos cloud

      Feb 2022 - now

      - Interactive communication with potential clients through conversation and discovery of their needs, demonstration of products and solutions, presentation and subsequent discussion with senior management of clients.- Preparation and delivery of a superior sales presentation for the solutions of the employer and its partners to potential customers.- Support in concluding deals and generating new requests Support in preparation and completion of RFP documentation and client offers for employer solutions.- Providing post-sales support to key users, primarily to the project/implementation team to ensure a smooth transition. - Collaboration with multiple teams (sales, product, customer support, and others) to develop a strategy to achieve sales targets.- Support 1-to-many sales and marketing events live and online.- Support design workshops (so-called Design Thinking workshops) for the promotion of innovative solutions for existing and potential clients.- Proactively helps in creating a company base of materials and data for the employer (market research, competition, contract creation, case studies, presentations, and others as required by clients).- Liaison between CSM, Product, and Sales - Offer professional services to clients. Show less

      • Head of Customer Success

        Apr 2024 - now
      • Presales Specialist

        Feb 2022 - Apr 2024
    • Skopje metropolitan college

      Oct 2022 - now
      Professor
  • Licenses & Certifications

    • Apmp-foundation level

      Apmp sa (association of proposal management professionals)
      Apr 2014
    • Customer engagement skills - sap customer success

      Sap
      Jun 2023
      View certificate certificate
    • The hr tech workshop

      Josh bersin academy
      Jun 2022
    • Change agility

      Josh bersin academy
      Feb 2023
    • The changing face of total rewards

      Josh bersin academy
      Mar 2023
    • The employee experience workshop

      Josh bersin academy
      Feb 2023
    • Advanced ex technology workshop

      Josh bersin academy
      Dec 2022
    • The hr consultant: a masterclass with bill pelster

      Josh bersin academy
      May 2022
    • Design thinking for hr

      Josh bersin academy
      Jul 2022