Experience

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  Glebe field riding school and grove house equestrian centre

  Apr 2001 - Mar 2003

  Freelance riding instructor
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  Great common properties ltd

  Mar 2014 - now

  Director

  I own, develop and manage residential buy-to-let properties and I am responsible for all financial activities, including budgeting / budgetary control, invoicing, forecasting requirements, scheduling expenditures and analysing variances. I am responsible for property maintenance, including investigating and resolving tenant complaints, enforcing rules of occupancy, completing repairs and contracting with 3rd party suppliers. Rents are established by surveying local rental rates and calculating overhead costs, depreciation and taxes. I advertise vacancies, obtaining references, showing properties and explaining advantages of location. Show less

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  Hinchliffe farming limited

  Mar 2014 - Dec 2020

  Director

  In 2006, I joined as Office Assistant and became Office Manager in 2014, responsible for all rural finance management and administration, incl. marketing and advertising, HR, payroll and tax, bookkeeping, budgeting and forecasting, and pre-audit preparation for land subsidy and Red Tractor assessment. ◼️ I liaised with external stakeholders including Bank Managers, Accountants, Auditors, Farm Inspectors and HS2 representatives to ensure sustainability of the business. ◼️ I successfully implemented SAGE accounting software and migrated accounts from manual processing to digital processing to increase efficiency and reduce outsource cost. ◼️ I successfully implemented structured training and mentoring system in collaboration with NatWest to boost morale and reduce staff turnover. ◼️ I increased profitability by introducing livery yard and renting stables to local horse owners. ◼️ I created ‘Hall Farm Produce’ brand to sell potato crop direct to customers to protect the business from potential fall in market price. Show less

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  Commercial property partners

  Sept 2018 - Oct 2019

  Accounts assistant

  Hired as Accounts Assistant to provide accounting and administrative support. • Taken on additional responsibly of handling tenant recharges, dealing with enquiries and credit control. • Build, develop and manage supplier, tenant and 3rd party vendor relationships.

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  Speetley equestrian centre

  Jun 2019 - Jun 2019

  Planning and logistics cross country steward (volunteer)
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  Speetley equestrian centre

  Oct 2019 - Oct 2020

  Marketing and events

  I was hired as Marketing Manager, responsible for brand, social media, events and sponsorship and café retail marketing to drive customer excellence and increase revenue and exposure. I managed the marketing and events budgets, including costs and pricing, delivering financial performance reports and post event reports. ◼️ I led website development to deliver improved customer experience through diversifying content, including imagery and videos, managing online bookings, and ensuring continuous content management. ◼️ I professionalised Speetley’s online presence through effective social media management and engagement and reduced customer response times, resulting in a significant reduction of customer complaints. ◼️ I led deep-dive analytics into types of classes and programmes, redesigning and tailoring products to engage new and existing customers. Additionally, introduced ‘have a go’ sessions for potential customers to try facilities prior to purchasing, resulting in increased profitability. ◼️ I led development of media pack, including competitor analysis, product / service fact sheet, company bios, awards and accolades, event reports and case studies and digital artwork and photography to engage with new and existing sponsors.◼️ I led standardisation of pricing strategy to ensure clarity of product and service availability to drive revenue during low season. Additionally, utilised mail chimp to distribute price lists to client database. Show less

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  Commercial property partners

  Mar 2021 - Jun 2022

  Office administrator

  I was hired as Office Administrator to undertake comprehensive general office administration, including filing, answering telephones, and handling day-to-day correspondence and client queries. I reported to the Financial Controller and Senior Director on all accounting matters and administrative / facilities matters respectively. I was responsible for all data entry of client orders and specifications, management and reconciliation of central and work-in-progress property database, sales invoices, purchase invoices, expense receipts, sales income, and purchase payments. I maintained robust relations with 3rd party vendors and acted as main point of contact for all general ad-hoc enquiries. ◼️ I coordinated and delivered range of reports to senior management, including debtors, property, arrears, and financial reports to support strategic decision making. ◼️ I utilised Xero accounting software to record, store and analyse relevant information.◼️ I processed payment of company credit cards and carry out statement and bank reconciliations in a timely manner, ensuring accuracy and efficiency. ◼️ I liaised with outsourced PR agency to develop timely and effective press releases and sharing relevant analytics and statistics on social media platforms. Additionally, I was responsible for maintaining social media platforms and website, including drafting, and uploading of cases studies, ensuring content is current. ◼️ I proactively, led digitisation of work-in-progress property database to ensure accuracy of data in line with Anti-Money Laundering legislation. ◼️ I was responsible for coordinating logistics for corporate and client networking events. Show less

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  Self-employed

  Jul 2022 - now

  Independent bookkeeper / xero practice manager

  Since 2022, I have operated as an Independent Bookkeeper / Admin Assistant, completing assignments in farm management accounting, bookkeeping, general administrative duties, tour management and web content development. Some of key projects and achievements include: ◼️ Rural Administration: I utilise SAGE 50 to lead financial accounts and bank reconciliation, general ledger, payroll, pensions, PAYE and VAT returns, process invoices and expense forms, deliver creditors reports. Liaise with external accountants to address ad-hoc queries. ◼️ Coloured Cob Pony Riding School: I manage a broad range of administrative duties and operational tasks, including sales and marketing to drive customer excellence and increase revenue and exposure. I am currently utilising HubSpot CRM platform to digitise documents and enhance customer engagement. ◼️ Classic Grand Tours: I act as Host for a range of car tours, liaising with key stakeholders to prepare and deliver road books, coordinate travel and logistics, address ad-hoc queries and develop web content / post event summary report. Show less