David Pehrson

Experience

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  Crossman Apartments

  Jun 2009 - Jun 2013

  Property Manager

  Managing & accounting for the care of one 9-unit building and one duplex. Rent out vacant spaces and kept track of finances.

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  UpTop

  Aug 2013 - Sept 2014

  Front End Developer

  UpTop is a full-service, web-based software application design firm that focuses on conversion and mobile with deep expertise in research-infused user experience (UX) design and conversion.- Website development for both standard and responsive (HTML5, CSS3)- Oversee content migration- QA checks and launch websites- Developed client standards for content migration, QA, and launching websites.

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  Family Dollar

  Nov 2014 - Jul 2015

  • Managed advertising agency with day-to-day support and execution of creative deliverables• A/B Testing email content and design• Developed email marketing standards to bring company up to current trends• Improved CTR on featured email items by 20 - 30%• Digital and Mobile coupon execution • Front end development on corporate website on SharePoint using HTML, CSS and jQuery• Developed promotional product pages according to the sales season• Develop creative both for website and social media use• Improved mobile site with current web standards

  • Lead - Digital Marketing Consultant

    May 2015 - Jul 2015

  • Front End Developer - Digital Marketing Consultant

    Nov 2014 - May 2015
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  The Creative Group

  Nov 2014 - Dec 2015

  Lead Consultant

  Provided Digital Marketing consultation and services to:• Family Dollar Corporate• Delhaize America (Food Lion)

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  CREATIVE JOLT

  Aug 2015 - now

  President

  Producing profitable Leads to businesses across the United States and Canada since 2015 with average client ROIs of 700 to 1,200%.• Managed Per Client Advertising Budgets Between $4,500 to $45,000 per month• Created & Managed Key Performance Index (KPI) for Customer Success and Budget Management• Developed Business, Interviewed, Hired, & Trained Staff• Google Partner & Google Paid Search Certified• Google Core Web Vitals Optimization & SEO

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  BathCrest, Inc.

  Dec 2015 - Jun 2018

  Digital Marketing Manager

  Created online marketing program to promote business services to local customers. Focused on B2B development and delivering B2C services.• Leading a local team and dealers nationally to build and promote online presence through SEO, PPC, and proper website build to maximize website placement in search.• Developed national online lead generation program with multisite network and Paid Search campaign.• Yearly advertising planning for promotions and seasonal offers to increase customers and sales.• Developed KPI, to measure success of campaigns through aquisitions and sales• Responsible for online advertising budgets of $250,000 to $300,000 yearly Show less

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  Prolux Manufacturing

  Dec 2015 - Jun 2018

  Digital Marketing Manager

  With the joint Venture of American Standard, the manufacturing company side is purely through Prolux, a member of and parent entity of BathCrest, Inc.